Renato Costa Email and Phone Number
Professional with extensive experience in Strategic Marketing, Digital, Sales, Business Development, DHO, Growth and continuous improvement in companies from different segments, operating at the C-Suite level.● Conversion Funnel Specialist, with a proven track record of significant increase in sales margin in the B2B and B2C segments.● International experience, leading strategies that boosted market growth and revenue in Asian and American markets.● Structuring and implementing strategic marketing plans, including integrated communication and branding.● Skills in managing large projects, focused on measurable results and positive impact on ROI.● Development and implementation of the B2B and Sales business area, establishing strategic partnerships that resulted in significant market and revenue growth for new products and services.● Competence in global strategic planning, demonstrated by the ability to formulate and executebranding strategies that consolidated global brands and effectively expanded the market.● Experience in managing and expanding customer portfolios using account management and CRM techniques, in addition to expertise in coordinating corporate education projects as a PMO.● Ability to develop innovative educational solutions with agile and blended learning methodologies,implement quality assurance and prepare reports.● Strong ability to maintain strategic partnerships with educational technology providers and stakeholders.● Expertise in strategic leadership, global brand management for a range of sectors, serving clients such as HKCEC, Gucci, Chanel and Louis Vuitton.
Q.Inteligência Empresarial
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Head Of Business Development And Marketing StrategiesQ.Inteligência EmpresarialState Of São Paulo, Brazil -
Head Of Business Development - B2BEbac - Escola Britânica De Artes Criativas Oct 2021 - Oct 2023São Paulo● Develop integrated marketing plans, including branding, digital and offline communications, SEO and SEM.● Implement targeted marketing campaigns, using techniques such as content marketing, automationmarketing and sales funnel analysis.● Manage the company's online presence, optimizing the website and social networks to increase lead generation and brand visibility.● Monitor the performance of marketing campaigns and initiatives, using metrics such as ROI, CAC and LTV.● Contribute to the development of new products and services, adapting them to market needs andidentified trends.Main Projects and Results Achieved:● Formulation of the company's Strategic Marketing and Expansion Plan, expanding the profit margin and performance of the product mix and brand by more than 95% since its implementation.● Creation of a creative and participatory leadership model for multidisciplinary teams in Brazil and Asia, structuring of the Tactical Communication Plan of a global brand, involving integrated digital marketing actions, 360 campaign, media and events (sell in and sell out).● Promotion of operational efficiency gains in a multinational with a global digitalization project, resulting in the best three-year period in the company's history in Brazil.● Development of Go To Market Planning for the Sales area, qualifying C-Level leads with contracts fornational and international companies. -
Director Of Marketing And Business DevelopmentVoulez - Corporate And Educational Intelligence Aug 2014 - Oct 2021São Paulo Area, Brazil- Formulated the company's Strategic Marketing and Expansion Plan, expanding the profit margin.- Structured the Tactical Communication Plan of a global brand with integrated digital marketing actions, 360 campaign, media and events – sell in and sell out.- Promoted gains in operational efficiency in a multinational with a global digitalization project, resulting in the best three-year period in the company's history in Brazil.- Responsible for creating an innovative model of creative and participatory leadership for multidisciplinary teams in Brazil and Asia, increasing operational performance since its implementation.- Developed Go To Market Planning for the Sales area, qualifying C-Level leads with contracts for national and international companies.
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Account Director And Pmo Learning StrategistAfferolab Jun 2013 - Jun 2014São Paulo Area, Brazil● Manage and expand the corporate client portfolio, using account management and customer techniques relationship management (CRM).● Coordinate corporate education projects, acting as Project Management Officer (PMO) to ensure thestrategic alignment and delivery on time and within budget.● Collaborate with internal teams to develop innovative educational solutions using agile methodologies and blended learning.● Implement quality assurance processes to guarantee excellence in the delivery of educational services.● Develop and present performance reports and strategic analyzes to senior management, usingbusiness intelligence and other analytical tools.Main Projects and Results Achieved:● Implementation of a blended training and professional qualification system, resulting in an ROI of more than 60% in 3 months post-implantation.● Prospecting and qualifying leads with C-Level clients and renewing annual contracts with values greater than 8 millions.● Directly responsible for developing customized projects for the Content Factory, with the objectiveto expand the sales margin and reach of big brands. -
International Business DirectorM. International Ltd. – Hong Kong Jan 2010 - Dec 2013Hong Kong● Responsible for the international business unit and increasing profit margin and market share in more35% in a period of 2 months with the implementation of agile methodologies and management in company operations telecommunications multinational.● Led the consolidation of global brands with coordinated Branding actions, expanding target audience,social relationship and engagement with a new mix of products and service provision.● Responsible for developing the Business Plan, in the technology, consumer goods, industry, retail, fashion and professional education.● Robust experience in the production, organization and management of small, medium and large events sizes, serving clients such as: HKCEC, Trade Counsil, Agnes B., Gucci, Chanel, Celine, Orange, Synergy, Louis Vuitton, Diesel, Dragon-I and The Peninsula Hotels.
Renato Costa Education Details
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Social Sciences, Business, Law -
Administration, Business, Communication. -
Social Sciences, Communication, Marketing, Advertising, Propaganda, Business.
Frequently Asked Questions about Renato Costa
What company does Renato Costa work for?
Renato Costa works for Q.inteligência Empresarial
What is Renato Costa's role at the current company?
Renato Costa's current role is Head of Business Development and Marketing Strategies.
What schools did Renato Costa attend?
Renato Costa attended Centro Universitário Senac São Paulo, Fundace - Fea Usp, Unaerp - University Of Ribeirão Preto.
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