En tant qu'administrateur j'accompagne l'entreprise dans sa stratégie de développement et en particulier sur ses enjeux de transformation digitale et le développement de nouveaux produits numériques (app, fintech, ...)

FrenchCPO is an association of CPOs and VP Product from the best French startups and corporates that put the Product at the heart of their concerns.

Chez Pyxo, nous avons développé la première plateforme de réemploi permettant aux enseignes d'intégrer le réemploi au cœur de leur parcours clients et employé. 🌍♻️🍟J'ai rejoint Pyxo pour définir la stratégie produit et monter l'équipe "from scratch" !◊ Product Management- Définition d'une stratégie produit orientante autour d'une approche "plateforme" à destination des grands comptes- Mise en œuvre de pratiques de Discovery en continue (recherche utilisateurs, design sprint, prototypage...)- Delivery rapide et itérative du produit en enrichissant notre plateforme de réemploi par une approche modulaire- Définition et mise en œuvre du positionnement et du branding du produit→ Résultat : construction en moins de 2 ans de la plateforme de réemploi leader en France et adoption par les plus Grands Comptes avec un NPS > 70 (Sodexo, les CROUS, Sushi Shop, Metro…) !◊ Opérations - Choix et mise en place des outils internes dans une approche « best-of-breed » et « no-code » (CRM, Data, Analytics, Billing, Back Office, Gestion de projet, ...)- Mise en place des processus au sein de l'équipe Product (discovery, delivery, rollout...) et participation à l'élaboration des processus clefs de l'entreprise (RH, Sales, CRM...)- Mise en place de processus automatisés ("automation") pour améliorer l'efficacité et la réactivité des équipes au quotidien→ Résultat : +100 automations créées et maintenues sur Make.◊ Équipe & Management- Recrutement de l'équipe Produit (PM, Design, CRM).- Management et coaching de l'équipe au quotidien→ Résultat : score d’engagement de 92% pour l'équipe Produit (record interne)

Team & Management- Structuring the team from 4 to +20 people- Implementing a structure of multidisciplinary, autonomous and empowered "squads"- Hiring, training and coaching of the team to make it grow→ Result: 82% Engagement (Culture Amp) i.e. +11pt vs "Western Europe 2021"◊ Product Vision & Roadmap- Implementing Discovery and Design practices (user research, design sprint ...)- Defining of an inspiring and guiding Product Vision for (and with) the team- Crafting a roadmap to achieve our vision- Sharing "Product" practices within the Leadership Committee→ Result: From -100 to +2000 hours of Discovery / year!Strategy & Development- Implementing a "best of breed" approach for our tools (eg: CRM tool migration)- Adressing user pains in an iterative and measurable way (build> measure> learn)- Launching a major initiative around fintech→ Result: validation of an investment (> 2M €) on a major initiativeSince March 2020, iGraal has been part of the Global Savings Group.

◊ Business Management– Full P&L responsibility– Ensuring business development and remaining focused on its profitability.– Meeting yearly goals on key business metrics (turnover, Ebitda…)→ Results: +60% on EBITDA over the period (vs previous period)◊ Team Leadership– Managing a team of +20 people: foster a collaborative, cohesive, and energetic team– Team leadership across functions (sales, product, engineering, marketing). – Hiring, training and growing team→ Results: +15% on employee engagement survey (Q12 > 4,4)◊ Product Development– Designing the product strategy and implement it with the team– Launching new innovative products (ex: SmartCoupon.io)→ Results: launch a new innovate adtech plateform in 6 months !Member of the Executive Committee of M6 Digital Service (shareholder of Radins.com)

Launched an innovative "foodtech" startup (meal kit to cook) ◊ Product: building the product, crafting the brand, developing and managing the offer, defining and implementing the online acquisition strategy, running user research and user analyses...◊ Operations: implementing processes, inventory and supply management, managing the production teams → Result: +100k€ in turnover the first year, customer satisfaction> 4.5 / 5

◊ Launching and managing the E-commerce platform - Working with an IT company in agile mode to build the e-commerce platform - Monitoring activity (KPO, dashboard, Business modeling) - Managing the team (3 e-merchandisers, 1 graphic designer, 1 developer) - Working with all company stakeholders (IT, Logistics, Retail, Finance, Customer Service ...), ◊ Defining and implementing the growth strategy- Strategy and marketing plan (acquisition, loyalty, brand awareness)- Activation of marketing channels (SEA, SEO, Shopbot, Affiliate, Partnerships, Display, Social, CRM, etc.)- Measurement and analysis (Web Analytics, KPI, Dashboard, etc.)◊ Developing of the ebook strategy- Definition of strategic scenarios (presented to the Management Committee) - Negotiation of technological and editorial partnerships

◊ Managing the traffic acquisition budget (> 1M €), managing all channels (SEM, Emailing, Display, Web Analytics)◊ Partnership: project management ("product owner") to implement specific integrations on the sites → Result: decreased CPC by 20% while increasing click volumes

Service: Office Live (www.officelive.fr)• Working with agencies to manage online marketing campaigns (search, display, affiliate, emailing ...) • Managing the service for the French market (site, customers, communities), working closely with the marketing and technical teams in the USA• Speakers for events (exhibitions, conferences) and PR ...• Building an ecosystem (Partner Program, online community, web partnerships ...)