Rene Briceno

Rene Briceno Email and Phone Number

Territory Manager - Central America and Caribbean @ Capital Safety
Costa Rica
Rene Briceno's Location
Costa Rica, Costa Rica
Rene Briceno's Contact Details

Rene Briceno work email

Rene Briceno personal email

About Rene Briceno

Business development, strategic planning, direct sales, team management and motivation, complicated high-end products, distribution and value chain management. Strong and loyal team player. Over 12 years of business development career in Latin America, gaining a massive network of business contacts and in-depth knowledge of the territory. Enjoys corporate sales goals, time lines, budgets, reporting and all sorts of challenges related to business development. Strong use and understanding of technology as a tool for strategic business objectives. Excellent closing skills combined with a positive mental attitude. Great experience on International Business Development and Strategic Planning. Bilingual 100% English/Spanish, both written and spoken.Specialties: Business Development, International Sales, Complex Products / Services, Short/Long Term Service Contracts, Service Sales, Affiliate Program Management, Affiliate Marketing, Affiliate Recruitment, Tracking, CRM, Internet Marketing.

Rene Briceno's Current Company Details
Capital Safety

Capital Safety

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Territory Manager - Central America and Caribbean
Costa Rica
Employees:
209
Rene Briceno Work Experience Details
  • Capital Safety
    Territory Manager - Central America And Caribbean
    Capital Safety
    Costa Rica
  • Capital Safety
    Territory Manager - Central America & Caribbean
    Capital Safety Feb 2010 - Present
    First responsible for sales cycle and brand development over the entire Central America & Caribbean territory.
  • Victaulic
    Business Development Manager - Latin America
    Victaulic Dec 2007 - Mar 2009
    Responsible for business growth, market sizing and research, strategic planning, definition of sales approach for each market, establishment of business goals in junction with top management, set up of monitoring and control tools, definition of KPIs, recruitment of business channels/distributors, lead generation, direct sales, deal negotiation, closing and follow up; project supervision and support, on site operator/installer training, customer relationship management.• Provided… Show more Responsible for business growth, market sizing and research, strategic planning, definition of sales approach for each market, establishment of business goals in junction with top management, set up of monitoring and control tools, definition of KPIs, recruitment of business channels/distributors, lead generation, direct sales, deal negotiation, closing and follow up; project supervision and support, on site operator/installer training, customer relationship management.• Provided mechanical services and products to power plants in Latin America, focusing on fluid management systems for cooling towers, turbine/engine cooling and fuel lines. Services included mechanical system design and supervision. Special trade finance conditions were met for big size projects.• Ticket size ranged from USD 100,000 to USD 7,000,000 throughout Latin America.• Achieved annual sales goals by September 2008 and surpassed sales goals by December 2008. Show less
  • Costa Rica For Investors S.A.
    International Sales Manager
    Costa Rica For Investors S.A. Mar 2005 - Oct 2007
    Mid-Size call center operation focusing on foreign investor markets in the US, Canada, Netherlands, and UK.International Sales Manager / Partner. Main responsibilities included the management of 30+ sales team, campaign creation and negotiation with large real estate projects, lead generation/acquisition, database management, CRM and Voice systems integration, campaign management, definition and monitoring of sales/productivity ratios, compensation plan management, international escrow and… Show more Mid-Size call center operation focusing on foreign investor markets in the US, Canada, Netherlands, and UK.International Sales Manager / Partner. Main responsibilities included the management of 30+ sales team, campaign creation and negotiation with large real estate projects, lead generation/acquisition, database management, CRM and Voice systems integration, campaign management, definition and monitoring of sales/productivity ratios, compensation plan management, international escrow and security services, investor hospitality and traveling services.• Ticket size for each sale ranged between 0.5MM and 1.5MM• Managed investor groups of 20+ people with 100% closing rate.• Sold all development projects by 60% in 90 days. Show less
  • Csi Leasing Central America, Srl
    Vendor Development Manager
    Csi Leasing Central America, Srl Aug 2001 - Jan 2005
    Primary responsible for the creation and management of Vendor Equipment Finance Programs (VPs), including lead generation and cold calling, direct sales, negotiation of program operation & maintenance agreements, program training & deployment in each country, risk assessment criteria, program portfolio limits and program portfolio sale at maturity.• Started as a Business Development Executive and got promoted in first 3 months.• Closed VPs with top accounts like Komatsu, IBM, HP, Cisco… Show more Primary responsible for the creation and management of Vendor Equipment Finance Programs (VPs), including lead generation and cold calling, direct sales, negotiation of program operation & maintenance agreements, program training & deployment in each country, risk assessment criteria, program portfolio limits and program portfolio sale at maturity.• Started as a Business Development Executive and got promoted in first 3 months.• Closed VPs with top accounts like Komatsu, IBM, HP, Cisco Systems, and Volvo.• All programs created covered the entire Latin America region.• Biggest direct sale made was 2.5MM for Dole Fresh Fruit, under the IBM Vendor Program. • Total VP portfolio ranged USD 20MM in less than 2 years. Show less
  • Citigroup
    Asset Based Finance Head
    Citigroup Dec 1999 - Jul 2002
    First responsible for the Asset Based Finance division, including vendor equipment finance programs, international trade financing, asset based portfolio acquisition, portfolio financing for local entities, customer relationship management, new customer acquisition, program negotiation/creation, lead generation, direct sales, and company-wide training for all direct sales positions. Also market sizing and establishment of monitoring/scoring tools.• Achieved sales goals consistently, in the… Show more First responsible for the Asset Based Finance division, including vendor equipment finance programs, international trade financing, asset based portfolio acquisition, portfolio financing for local entities, customer relationship management, new customer acquisition, program negotiation/creation, lead generation, direct sales, and company-wide training for all direct sales positions. Also market sizing and establishment of monitoring/scoring tools.• Achieved sales goals consistently, in the order of USD 86MM per annual.• Surpassed portfolio spread requirements, obtaining yields higher than 850 basis points (8.5% spread).• Biggest sales made was USD 30MM under the Cisco Systems Vendor Finance Program, which led to an additional program creation one year later, on CSI Leasing.• Since Citibank did not provide any leasing solutions on its products, many of the portfolios I created later on, as a Vendor Program manager in CSI Leasing, were easily sold to Citibank as a 2nd floor banker.• Managed all relationships with manufacturers, resellers, integrators, distributors, lessors and valuators, in the markets of Industrial/OEM Equipment, Construction Equipment, Information Technologies, and International Trade Finance.• Managed Vendor Programs included IBM, Cisco Systems, Microsoft, Komatsu, Volvo, Caterpillar, Scania, John Deere, Genie, Yale, Heidelberg and Husky. Show less
  • Pve Sun Microsystems Resellers
    Marketing & Sales Manager
    Pve Sun Microsystems Resellers Mar 1997 - Oct 1999
    Small business operation based on Silicon Valley, California. The operation still exists and yields great results.Marketing & Sales Manager. Responsibilities included all marketing and sales activities such as lead generation, cold calling, promotional campaign creation, online sales, and customer relationship management systems.• Increased Costumer Share from 5% to 60% in 2 years. • Developed a 1 to 1 sales approach, training all involved players.• Established the first CRM… Show more Small business operation based on Silicon Valley, California. The operation still exists and yields great results.Marketing & Sales Manager. Responsibilities included all marketing and sales activities such as lead generation, cold calling, promotional campaign creation, online sales, and customer relationship management systems.• Increased Costumer Share from 5% to 60% in 2 years. • Developed a 1 to 1 sales approach, training all involved players.• Established the first CRM initiative of the company, which is used to this day.• Biggest ticket sale was USD 250K to Solar Systems Co. in San Jose, CA.• Learned the insights of the US culture for doing business. Show less

Rene Briceno Skills

Central America

Rene Briceno Education Details

Frequently Asked Questions about Rene Briceno

What company does Rene Briceno work for?

Rene Briceno works for Capital Safety

What is Rene Briceno's role at the current company?

Rene Briceno's current role is Territory Manager - Central America and Caribbean.

What is Rene Briceno's email address?

Rene Briceno's email address is re****@****ail.com

What schools did Rene Briceno attend?

Rene Briceno attended Universidad Latina De Costa Rica, Universidad Latina De Costa Rica, Liceo De Escazú, Additional Courses & Complements.

What are some of Rene Briceno's interests?

Rene Briceno has interest in E Commerce, Technology, International Business Development, Asset Based Finance, International Sales, Sales, Biofuel, Business Development, Affiliate Networks, Dogs.

What skills is Rene Briceno known for?

Rene Briceno has skills like Central America.

Who are Rene Briceno's colleagues?

Rene Briceno's colleagues are Carlos José Da Rosa, Hieu Thao, Suzy Furlong, Henry Hillyard, Terry Yates, Peter Kennebeck, Ralph Foraker.

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