Vice President, Marketing Operating Executive
Current
Jun 2022 - Present
AeroLeads people directory · profile
Renee Cohen Email & Phone Number
Operating Executive @ Norwest | Marketing Strategy, Demand Generation, GTM Alignment
at
Norwest Venture Partners
1 work email found
@nvp.com
7 phones found area 978, 302, and 858
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
Operating Executive @ Norwest | Marketing Strategy, Demand Generation, GTM Alignment
Location
Greater Philadelphia, United States
Who is Renee Cohen? Overview
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Quick answer
Renee Cohen is listed as Operating Executive @ Norwest | Marketing Strategy, Demand Generation, GTM Alignment at Norwest Venture Partners, based in Greater Philadelphia, United States. AeroLeads shows a work email signal at nvp.com, phone signal with area code 978, 302, 858, and a matched LinkedIn profile for Renee Cohen.
Renee Cohen previously worked as Vice President, Marketing Operating Executive at Norwest Venture Partners and Senior Vice President, Global Marketing at Lucidworks. Renee Cohen holds B.A., Political Science, History (Double Major) from University Of Massachusetts.
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Email format at Norwest Venture Partners
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{first_initial}{last}@nvp.com
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Profile bio
About Renee Cohen
Problem solving drives me. And creating a GTM strategy that fuels efficient growth is like a puzzle. It's beautiful when all the pieces lock into place.The magic really happens when bringing marketing and sales leadership together around a complete vision for how we're going to market.And activating a plan for sales & marketing alignment plays out in performance every time. My teams have accomplished:- 86% increase in pipeline creation from target accounts, through a focused ABM program- 50% consistent QoQ growth in outbound opportunity creation- 2x increase in meetings with director, VP and above budget owners- Improved efficiency, slashing CAC by 33%- Gartner MQ and Forrester Wave Leader designations
Listed skills include Project Management, Email Marketing, Direct Marketing, Online Advertising, and 46 others.
Current workplace
Renee Cohen's current company
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11 roles
Renee Cohen work experience
A career timeline built from the work history available for this profile.
Senior Vice President, Global Marketing
Jun 2021 - Jun 2022
Vice President, Demand Generation & Brand
Jun 2020 - Jun 2021
Senior Director, Field Marketing
Apr 2019 - Jun 2020
Practice Leader, Social Marketing & Demand Gen Strategy
In 2017 I moved from Senior Consultant to Practice Leader, setting sales & delivery strategy for Trellist social marketing & demand gen services, achieving:- 4x increase in practice area annual revenue from 2016 to 2018- 3x increase in new client logos, including companies in the Fortune 500 and Forbes Largest Private Companies lists- Managed team of 10+ to create measurable business value for our clients through development of marketing strategies, campaigns, product launches, and leading PR, social, and demand generation functions
Jan 2017 - Apr 2019
Senior Consultant, Marketing Strategy
I served as both a strategic consultant and hands-on manager, operating as an extension of our clients' marketing teams. Collaborating with senior executives, sales leaders, product marketers, and technical experts, I developed strategies and implemented programs for product launches, demand generation campaigns, social marketing channels, enablement training, and more.I brought a customer service mindset to each initiative I led, while earning a position as a trusted consultant through my ability to connect and align ideas and people.
Jan 2015 - Dec 2016
Senior Manager, Marketing Programs
This role was about having the foresight to know how every piece that goes into forming a solution impacts the outcome. It was about working with people, technology, and processes collectively to create smart and integrated programs that improved a client’s bottom line.From market research and discovery, to branding and communications, to developing and deploying digital marketing programs, I had the privilege of driving these projects forward for a variety of industries. Trellist improved the breadth of my skills and challenged me to ask the strategic questions that led to better solutions.
Jan 2012 - Dec 2014
Digital Marketing Lead
Evaluated digital acquisition efficiency, developed SEO/SEM strategies, and implemented digital demand gen campaigns for enterprise clients.
Jan 2011 - Dec 2011
Marketing Programs Manager
At Kofax I took my digital marketing and program management expertise to the next level. I owned integrated demand generation programs across several solution areas, as well as field marketing aligned to my geography on the east coast.As a remote employee collaborating with colleagues around the globe, I produced an impressive pipeline of leads through content placements, webinar programs, and digital advertising. I also implemented the first in-house marketing automation and lead scoring system for Kofax, with hands-on set-up in Eloqua.My field marketing accomplishments set standards that continued for years after I left the organization, including developing a pilot ABM field event program to improve the sales funnel for named accounts (a program that was still active and scaled globally 5 years later).
Sep 2009 - Jan 2011
Marketing Associate
(Kofax acquired 170 Systems in September 2009)I gained a wealth of hands-on experience as a "roll-up your sleeves and get it done" marketer. For this B2B software company, our lean marketing team worked efficiently to fill the pipeline of leads for sales, and I managed the gamut of our digital marketing programs and set the standards to measure KPIs across all marketing efforts.I managed vendor relationships to develop our target audience lists and amplify our content, as well as personally oversaw the internal production of 170 Systems email communications, webinars, social media content, and digital advertising.With each program, measurement and refinement were key to our continued success. A Salesforce.com power user, I developed close relationships and processes with our inside and field sales teams to manage leads, define marketing- and sales-qualified lead criteria, and determine the efficiency of all the 170 Systems lead generation programs.
Apr 2006 - Sep 2009
May 2003 - Apr 2006
1 education record
Renee Cohen education
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University Of Massachusetts
FAQ
Frequently asked questions about Renee Cohen
Quick answers generated from the profile data available on this page.
What company does Renee Cohen work for?
Renee Cohen works for Norwest Venture Partners.
What is Renee Cohen's role at Norwest Venture Partners?
Renee Cohen is listed as Operating Executive @ Norwest | Marketing Strategy, Demand Generation, GTM Alignment at Norwest Venture Partners.
What is Renee Cohen's email address?
AeroLeads has found 1 work email signal at @nvp.com for Renee Cohen at Norwest Venture Partners.
What is Renee Cohen's phone number?
AeroLeads has found 7 phone signal(s) with area code 978, 302, 858 for Renee Cohen at Norwest Venture Partners.
Where is Renee Cohen based?
Renee Cohen is based in Greater Philadelphia, United States while working with Norwest Venture Partners.
What companies has Renee Cohen worked for?
Renee Cohen has worked for Norwest Venture Partners, Lucidworks, Trellist Marketing And Technology, Kofax, and 170 Systems.
How can I contact Renee Cohen?
You can use AeroLeads to view verified contact signals for Renee Cohen at Norwest Venture Partners, including work email, phone, and LinkedIn data when available.
What schools did Renee Cohen attend?
Renee Cohen holds B.A., Political Science, History (Double Major) from University Of Massachusetts.
What skills is Renee Cohen known for?
Renee Cohen is listed with skills including Project Management, Email Marketing, Direct Marketing, Online Advertising, Seo, Event Marketing, B2B Marketing, and Interactive Marketing.
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