Renee Yang Email and Phone Number
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Renee Yang personal email
Business Analytics, Campaign Measurement & ROI, Influencer Strategy, Consumer Insight
Chanel
View- Website:
- chanel.com
- Employees:
- 28168
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Head Of Strategy, Intergrated Media And Digital CommunicationChanelShanghai, China -
Media Planning StrategyChanel Jan 2023 - Present -
Director, Media贝恩公司 Aug 2022 - Dec 2022 -
Lead Of Digital AnalysisChanel Oct 2018 - Jul 2022Shanghai City, China-Lead digital insight team with 5 members to integrate to business decisions.-Frame media, PR and social media’s investment measurement and performance analysis holistically from consumer joinery to maximize communication efficiency.-Build internal social media monitoring system and KPI set up.-Build internal influencer selection and tracking system. define influencer select process and performance tracking KPI. -
Business DirectorAdmaster Oct 2017 - Oct 2018Shanghai City, China-Lead a team to provide daily service to KA including online ad tracking, re-targeting, Ecommerce effectiveness analysis, LBS projects and social listening service including social media analysis, KOL selection and measurement, sponsorship ROI measurement and single source panel for holistic consumer online study -
Associate Director/ Nielsen Entertainment (Sports, Game, Music)Nielsen Apr 2016 - Sep 2017Huangpu District, Shanghai, China◆Lead Media Evaluation and Sponsorlink launch and localize in China ◆Make and execute go to market plan for ME, Sponsolink and IP Evaluator.◆Discuss and negotiate with partners for new solution development.◆Move in new clients, build client relationship and promote Nielsen products.◆Work together with Billborad China and Sina Weibo for real time Billboard sub list.◆Work together with Marketing/communication team for team marketing/PR plan.◆Align with other product teams and vertical to provide outstanding client experience.◆Achieve revenue, profitability, quality, speed of delivery and productivity targets as assigned.◆Ensure continuous market scoping initiatives and release of business proposals to targeted client are pursued to ensure adequate supply of business prospects are in the pipeline.◆Contribute to overall team plan by generating revenue and/or cost savings ideas.◆Establish high standards of performance and hold associates firmly accountable for meeting those standards. ◆Establish a strong team environment focused on exceeding internal and external client requirements -
Senior Manager / AutoNielsen Jan 2015 - Mar 2016Shanghai City, China◆Consultancy service to OEMs to understand/create needs and integrate Nielsen’s different solutions as a package to offer.◆Ensure client service standards are implemented and enhanced as client expectations continue to evolve and change in the market place.◆Drive client satisfaction by providing insights and actionable recommendations during presentations or business reviews.◆Lead the client servicing team with the primary responsibility of expanding our scope of influence with clients across a wider range of products and with greater depth of involvement.◆Build and maintain ongoing relationships with the identified key persons within client organization -
Manager / Auto & FinanceNielsen May 2013 - Dec 2014Shanghai City, China◆Maintain an accurate and up-to-date knowledge on research techniques and applications. ◆Provide value-added analyses and respond to special requests .◆Manage data quality issues by overseeing data inquiry process.◆High involved in field work and project execution.◆Recommend improvements in work processes within area of responsibility.◆Contract negotiation and finalize -
Executive AssistantThe Nielsen Company Jan 2012 - Apr 2013Shanghai City, China◆Be responsible for extensive business correspondence and calendar management, take care of interaction with both internal and external business relations.◆Organize/Coordinate a variety of executive meetings and events.◆Manage and allocate all the assigned work executed efficiently with the right team and report to President.◆Support projects/tasks assigned by GC President.◆Prepare and draft President’s public speech together with marketing/ communication team.◆Act as an ambassador for Nielsen Company for both internal and external communication. -
Senior AnalystNielsen Sep 2010 - Dec 2011Shanghai City, China◆Revenue management and project tracking.◆Host and organize team revenue calls.◆Cross team resource allocation. -
Marketing ManagerSingamas Container Holdings Ltd (716) Jun 2006 - Jul 2010Shanghai City, China◆Participant in rate card strategy making and draft quotations to accounts covered.◆Price and spec negotiate with clients◆Market trend study and analysis.◆Work closely with procurement to understand the raw material market.◆Organize and participant marketing events to engage clients.
Renee Yang Skills
Renee Yang Education Details
-
English
Frequently Asked Questions about Renee Yang
What company does Renee Yang work for?
Renee Yang works for Chanel
What is Renee Yang's role at the current company?
Renee Yang's current role is Head of Strategy, Intergrated Media and Digital Communication.
What is Renee Yang's email address?
Renee Yang's email address is re****@****nel.com
What schools did Renee Yang attend?
Renee Yang attended Zhejiang University.
What skills is Renee Yang known for?
Renee Yang has skills like Business Strategy, Management, Data Analysis, Project Management, Customer Insight, Marketing, Market Research, Marketing Strategy, Competitive Analysis, Strategy, Market Analysis, Marketing Research.
Who are Renee Yang's colleagues?
Renee Yang's colleagues are Waranyaphat (Nong) W., Sonal Bakshi, Alex Andrea, Hana Rashid, Lancelot Pomepui, Samantha S., Melanie Mendez.
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Renee Yang
Shanghai, China -
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