Renee Cossman Email & Phone Number

Dallas-Fort Worth Metroplex

• Intentionally holding a diverse roster of clients in a variety of industries, including finance, transportation & logistics, food & agriculture, technology & innovation, commercial and residential real estate, non-profit serving veterans and first responders, and more.• Specializing in media relations, brand messaging & storytelling, grassroots campaigns, social media strategy, influencer engagement, special events, cause marketing and executive visibility.• Coordinating logistics and messaging, representing clients, and speaking to employees and media at internal and external events.• Content development including messages, scripts, digital content, presentations, toolkits and press releases.• Invited speaker and guest lecturer.

Dallas/Fort Worth Area

• Led corporate communications for diversity marketing campaigns at one of the world’s most respected Fortune 10 technology companies; with the most recent effort garnering 220+ million social and media impressions in a two-month timeframe.• Developed communications plans and strategic local-Dallas and national relationships for AT&T's Diversity & Inclusion communications for their military, disability, women and LGBT segments. Worked closely with AT&T's Employee Resource Groups and philanthropic partners to align communications and goals.• Planned and executed USAA's military influencer conference, attended by 100 digital media experts in the financial industry. Served as a speaker on the topic of garnering positive media coverage.• Provided counsel on executive visibility to increase positive sentiment for my client's brands and philanthropic initiatives.• Maintained relationships with national and top local media contacts, resulting in recent coverage by NBC Nightly News, The Huffington Post, Parade, CNN, Diversity Inc., and more.• Clients: AT&T, USAA, Cigna, Elanco, Dow AgroSciences, USDA-APHIS, NatureSweet, Fisher House Foundation; plus, Dallas-based non-profits: SPARK! Dallas, LaunchAbility, Promise House, Carry The Load, Metrocare Services.

Greater Chicago Area

• Provided public affairs strategy, execution and measurement for several of the largest food-commodity organizations in the nation.• Positioned and launched the Nutrient Rich Food Coalition, sponsored by the National Dairy Council and National Cattlemen’s Beef Association, based on insights from a million-dollar consumer research study to reach target audiences by culture, lifestyle and interests. • Served as facilitator to help guide discussion and drive progress among leading researchers, health professionals, communications experts and commodity organizations.

Greater Chicago Area

• Created and presented strategic recommendations to the Founder, CEO and CMO to strengthen its corporate giving efforts. • Represented the executive team at corporate events and shareholder meetings.• Communicated charitable giving campaigns through internal and external communications, media materials, marketing collateral and executive speeches.• As a result, in 2007 The Pampered Chef generated more than $2 million in contributions for its corporate partners: Feeding America, American Cancer Society, and their Canadian counterparts. • Managed agency relationship.

Greater Chicago Area

• Managed campaign strategy, budget and staff while serving as the day-to-day client contact with the client’s brand marketing executives. • Organized media events that exceeded program goals, highlighted by an exclusive in The Wall Street Journal, exposure on NBC’s Today, and successful SMT and b-roll execution. • Provided counsel and on-site support for initiatives at national conferences and annual stakeholder meetings, while fostering valuable relationships with key influencers. • Participated on an integrated marketing committee comprised of PR, advertising, direct marketing and digital agencies.• Clients: Kraft, Got Milk?

Greater Chicago Area