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Management and strategic development of Scion digital properties including Scion.com, m.scion.com, and scionowners.com. Liaison with internal teams and external partners overseeing production, technical enhancements, platform operations and marketing integrations. Analysis of marketing strategies reviewing weekly, ad-hoc, and monthly dashboard metrics for marketing effectiveness overseeing creative and strategy direction. Consultation with Toyota and Lexus brand interactive marketing counterparts to leverage best practices and other enterprise level services.

Internal management lead overseeing the development and execution of PTTOW's comprehensive digital strategy and initiatives. Large focus on strategic planning and development of emerging media / digital best practices aligned with efficient and effective resource allocation. Building competitive advantage by elevating and improving digital presence working with project management, creative, and technical teams to develop and successfully launch digital marketing solutions.

- Established multiple mobile entertainment platforms from creation through launch for CBS Entertainment. Platform properties include: How I Met Your Mother, Hawaii 5-0, Survivor, and The Amazing Race, Gossip Girl, 90210, Vampire Diaries, America's Next Top Model, among others- Identify and create high-quality content while developing strategic programming and marketing strategy to increase viewership, brand awareness, and user interactivity / engagement . - Created 7 daily original shows for CBS Interactive executing over [1,000] original video clips. Served as Executive Producer of the award winning 24hr. Live Victoria Secret Channel on Media Flo - Responsible for programming, developing, creating, and managing the production and distribution of CBS original content on / off deck. Create and support partner relationships serving as liaison between internal teams and external clients.- Established ongoing partner and business development relationships with industry leaders such as Omniture, Akamai, Netbiscuits, Rhythm New Media, Emdigo, etc...- Created and managed the distribution of CBS Mobile direct-to-consumer products- Collaborate with internal developers and external partners to implement and manage technical product features; support ongoing relationships, and handle issues related to product enhancements or malfunctions- Ability to operate independently, juggle multiple tasks and projects simultaneously in a results- oriented environment- Created and manage the marketing process including the creation of on-air, online, and mobile web promotions- Team player and have built strong working relationships with coworkers, direct reports, customers, and company management.

Created, developed and executed brand sponsored campaigns via video, mobile, online, and in-store signage (youth demo). Brand sponsored promotions include: Bam Margera, Samsung, Employee of the Month, The Donna's, Fall Out Boy, Winter Fresh, Trey Songs, Baby Bash, Pretty Ricky, Twista, Fat Albert (the movie), etc..

Recut all shows for E! Network including, "E! True Hollywood Story". Worked closely with multiple departments including, news, research, legal, GFX, Post and Network for quick turn around of network content. Linear and non linear edit bays.