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Renee Lim is listed as Product Marketing Manager @ Meta | Go-to-Market Strategy, Digital & Content Marketing at Meta, based in Singapore, Singapore, Singapore. AeroLeads shows a matched LinkedIn profile for Renee Lim.
Renee Lim previously worked as Product Marketing Manager, Mid Market Japan & Reels at Meta and Platforms Marketing Manager, APAC at Meta. Renee Lim holds Bachelor Of Business Administration (Bba), Marketing from National University Of Singapore.
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With 8+ years of in-depth experience in tech, fintech, and hospitality verticals, I specialize in product marketing communications and go-to-market (GTM) strategies. I have a track record of scaling growth through data-driven campaigns, creative storytelling and cross-functional collaboration. Some of my achievements include leading product launches across APAC region, driving adoption of priority products across Facebook, Instagram, Messenger and WhatsApp, and pioneering paid media amplification and social content creation. I am passionate about delivering value to customers and stakeholders, and creating positive social impact through my work.
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Menlo Park, CA, US
- Drove double-digit growth over three quarters by organizing and leading internal sales trainings and external activations, focusing on priority ad products like Reels, Conversions API and Advantage+ Shopping Campaigns- Developed and executed tailored product go-to-market plans to address performance gaps by analyzing data to identify high-impact and.
Menlo Park, CA, US
As part of the APAC Global Business Marketing team at Meta, I own and manage global and regional marketing programs and scale them across the region. Our business marketing programs are targeted at prospective and existing advertisers, with the purpose of driving consideration and adoption of Meta’s suite of ad solutions and business tools. - Owned and led.
San Jose, CA, US
- Developed, implemented and managed a brand new social strategy for PayPal’s SEA markets, including Singapore and the Philippines- Partnered with Consumer and Merchant country marketers on digital, multi-channel campaign rollouts across Asia Pacific, involving the coordination and localization of campaign assets- Enablement of social media management.
Bethesda, MD, US
- Transitioned over to Marriott International, which acquired Starwood Hotels & Resorts in Nov 2015- Led continent-level social media strategy across 500+ hotels and resorts in Asia Pacific- Focused on elevating property social media with relevant best practice sharing and trainings- Worked as part of M Live, Marriott's 24-hour, real-time social marketing.
Bethesda, MD, US
- Day-to-day copywriting, editing, posting, proofing content and community management for Starwood Asia Pacific’s primary Facebook page, Starwood Hotels Travel Exclusives- Led an always-on, localized Facebook social content strategy across key destinations and properties in APAC- Analyzed social performance and provided insights in the form of monthly.
Stamford, CT, US
- Planned, executed and measured results of key marketing campaigns across more than 300 properties in APAC- Liaised with external vendors and agencies frequently to work on various projects, such as website development for property websites and campaign landing pages, and content creation for Starwood’s social channels- Worked closely with field marketing.
London, GB
- Performed daily social media monitoring and community management for Unilever brands such as Ben & Jerry’s, Magnum and Sunsilk- Created monthly analysis reports of social media performance and insights- Conceived detailed social media content calendars briefing creative teams on content creation for social channels- Conducted qualitative data analysis on.
Singapore, Singapore, SG
- Performed extensive market research on foreign market segments including Philippines, Indonesia and Thailand- Arranged and carried out formal interviews with one-time, returning as well as non-clients to obtain insights on a one-to-one basis with clients- Analyzed and organized results from surveys and interviews and tasked with presenting trends and.
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Renee Lim works for Meta.
Renee Lim is listed as Product Marketing Manager @ Meta | Go-to-Market Strategy, Digital & Content Marketing at Meta.
Renee Lim is based in Singapore, Singapore, Singapore while working with Meta.
Renee Lim has worked for Meta, Smartcademy, Paypal, Marriott International, and Starwood Hotels & Resorts Worldwide, Inc..
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Renee Lim holds Bachelor Of Business Administration (Bba), Marketing from National University Of Singapore.
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