Renee Peet

Renee Peet Email and Phone Number

Chief Marketing Officer @ Re:Peet Market Performance
Chapel Hill, NC, US
Renee Peet's Location
Chapel Hill, North Carolina, United States, United States
Renee Peet's Contact Details
About Renee Peet

Three simple rules have shaped my career: Stay curious. Take the chance. Make room for different.As a Fractional CMO, I craft growth strategies for B2B clients in sustainability and clean technology, the built environment, and water. My passion for the work fuels purpose-driven transformations for brands, and my track record speaks to the results: from helping companies expand into new markets and client segments to preparing them for successful PE exits or reinventing commodity businesses.I excel in translating customer and market insights into clear, powerful product and marketing strategies, no matter how complex the business. I’ve been recognized for building high-performing teams and creating best-in-class customer experiences that foster loyalty, capture market share, and drive lasting business growth.By combining curiosity, empathy, and creativity with the strategic power of data, analytics, and digital technology, I foster relationships that fuel business momentum. Whether it’s customers, fellow functional leaders, or channel partners, these connections are central to my ability to create value for every client I work with.I thrive in dynamic environments—having lived and worked across New York, San Francisco, London, Rotterdam, and Manila, I’m adaptable and comfortable in both large corporations and nimble startups. Currently based in Chapel Hill, NC, I bring a global perspective and a love for what I do every day.Areas of Expertise:B2B Marketing | Strategy | Product Management | Innovation | Clean Tech & Sustainability | Advisory Board Roles | Communications | Revenue Growth | P&L Management | Leadership | Branding | Coaching & Mentoring

Renee Peet's Current Company Details
Re:Peet Market Performance

Re:Peet Market Performance

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Chief Marketing Officer
Chapel Hill, NC, US
Employees:
1
Renee Peet Work Experience Details
  • Re:Peet Market Performance
    Chief Marketing Officer
    Re:Peet Market Performance
    Chapel Hill, Nc, Us
  • Private Directors Association®
    Individual Member
    Private Directors Association® Oct 2024 - Present
    Frankfort, Il, Us
    Founded in 2014, The Private Directors Association is dedicated to improving private companies' growth and sustainability through governance that adds value. PDA provides education, networking, thought leadership and opportunities to corporate and individual members to advance the quality of private company governance.
  • Re:Peet Market Performance
    President
    Re:Peet Market Performance Apr 2023 - Present
    Chapel Hill, North Carolina, Us
    Provide strategic marketing direction to drive top and bottom-line growth as a fractional Chief Marketing Officer (fCMO) and member of the executive team for B2B clients in the sustainability and built environment sectors. Analyze market trends, partner with clients on product and services development, go-to-market strategy, and marketing motions. Clients include:- Subeca, an IoT startup focused on disrupting the water industry with easy, cost-effective solutions for utilities and OEMs - Armstrong World Industries, a leader in the design, innovation and manufacture of ceiling and wall system solutions in the Americas
  • Subeca
    Chief Marketing Officer
    Subeca Jun 2023 - Jun 2024
    San Diego, California, Us
  • Chief
    Member
    Chief Mar 2022 - Jun 2024
    New York, Ny, Us
    Chief is a private network designed to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for the most powerful women executives to strengthen their leadership, magnify their influence, and pave the way to bring others with them.
  • Xylem Inc.
    Vice President, Marketing And Product Management, Sensus
    Xylem Inc. Apr 2020 - Oct 2022
    Washington, District Of Columbia, Us
    I was recruited by the new executive leadership team of Sensus to help position the business for sale during a PE turnaround. I was involved through all stages of the sales process over a 2-year period, from preparing Sensus for sale to subsequent integration into Xylem. Select accomplishments include: - Serving in 2 global leadership roles for Sensus simultaneously – Head of Marketing and Head of Product Management - Transforming sales and marketing efforts for the $1B brand through strategy, innovation, automation, technology, and communications - Transforming product management by driving a unified, cross-vertical product strategy- Driving Smart Cities and IoT overall market strategy and messaging- Growing the annual user’s conference 20% / year 2015-2019, improving customer satisfaction and NPS for the event YoY- Investing in the development of agile, UI, UX, MarComm, MarTech and CX capabilities across the Xylem enterprise - Leading an organization of 110 people and directly managing and coaching 5 direct reports
  • Xylem Inc.
    Vice President Marketing And Communications, Sensus
    Xylem Inc. 2017 - 2020
    Washington, District Of Columbia, Us
  • Xylem Inc.
    Director, Global Brand And Corporate Marketing Communications, Sensus
    Xylem Inc. 2014 - 2017
    Washington, District Of Columbia, Us
  • Renee Peet Brand Consulting
    Chief Marketing Officer
    Renee Peet Brand Consulting 2014 - 2014
    After taking quality time with my twins, I turned to my next big challenge: entrepreneurship. Leveraging my experience in strategy, business development, and general management, I established a consultancy. Select accomplishments include:- Providing marketing and branding expertise to clients through advisory and consulting services - Increasing speed to market and operational efficiency for organizations’ marketing capabilities - Crafting client-centric brand strategies, including name development and service offering design - Advising and informing process development and formalization for marketing functions - Helping companies strengthen quality of marketing talent and their team collaboration to drive improved outcomes- Managing client relationships including BrandEvident, Sigma Xi, Sensus
  • Maternity Leave - Twinsanity
    Mom In Charge
    Maternity Leave - Twinsanity 2011 - 2014
    I spent two and a half years mastering all new levels of patience, multi-tasking and good humor for my next paid gig.
  • Siegel+Gale
    Group Director & Practice Lead
    Siegel+Gale 2010 - 2011
    New York, New York , Us
    I was recruited back to Siegel + Gale to stabilize the agency’s New York-based Strategy practice. Managing 20% of the firm’s overall revenue, I re-shaped the practice with a renewed focus on business development and innovation. Select accomplishments include: - Driving company growth by establishing relationships with new high-level clients, resulting in $9M of new business - Expanding the agency’s industry footprint by bringing the first client in oil and gas - Leading a team of 25+ brand strategists through transformation of delivery and client experience by fostering a culture of growth and innovation - Leading the new business development team through proposals, pitches, and client relationship management, resulting in win rates of 30% - 50% - Managing client accounts including ConocoPhillips, American Express, SAP, Target, Aetna, SAIC, Girls Write Now, Adecco, AARP, and Motorola
  • Sullivan
    Principal & Practice Lead, Travel & Luxury
    Sullivan 2008 - 2010
    New York, Ny, Us
    At Sullivan, I established and led a new practice area for the travel and luxury industries. My main focus was maximizing business development with a P&L of $2M. Select accomplishments include: - Creating and implementing business plan to capture market share in two new practice areas - Conceptualizing and implementing marketing strategies to attract new business by crafting brand vision and messaging, communications strategies, and marketing communications content - Re-established dormant relationships with financial services clients during the economic downturn and re-establishing the business with o key account by 5x in less than a year - Acquired new business across firm-wide industry practice areas with clients including Fidelity, Bessemer Trust, JPMorgan, TRowe, Coty Prestige and SingleStop USA - Built, led, and mentored a high-energy team of 7 creatives
  • Sgk Brandimage
    Managing Director, New York
    Sgk Brandimage 2007 - 2008
    Paris, Île-De-France, Fr
    During my time at BrandImage, my two primary focus areas were managing the brand strategy practice for Desgrippes Gobé and leading the New York office through growth and expansion. Managing the New York P&L, revenues of $10M+, and a team of 50, I positioned the agency for continued growth. Select accomplishments include: - Leading the New York office through merger and integration of Desgrippes Gobé and LAGA - Growing the firm’s business with Staples by 5x in a span of 6 months while managing brand strategy, architecture, identity, and product design, including the “M” sub-brand- Expanding the firm’s relationship with AOL and overseeing 20 to 30 brand strategy, visual identity, product and interface design, brand architecture, research, naming, retail experience, internal communications, and international expansion projects - Leading the re-launch of Banana Republic’s personal care line, bringing 5 fragrances, 6 home fragrances, and a complete body line to market in under 1 year - Creating a consistent client experience by streamlining the agency’s offerings, processes, and standards
  • Sgk Brandimage
    Executive Director, Brand Strategy Desgrippes Gobé
    Sgk Brandimage 2007 - 2007
    Paris, Île-De-France, Fr
  • Sgk Brandimage
    Senior Director, Brand Strategy Desgrippes Gobé
    Sgk Brandimage 2004 - 2007
    Paris, Île-De-France, Fr
  • Siegel+Gale
    Senior Consultant
    Siegel+Gale 2000 - 2004
    New York, New York , Us
    In this role, I led branding and strategic corporate identify initiatives for clients in financial and professional services. In addition, I managed client relationships and extended them across practice areas, resulting in new business for the agency. My main responsibilities included: - Managing project budgets of $1M+- Conducting in-depth analyses of corporate brand positioning, architecture, and competitive environment - Developing strategies and programs to align client processes and behaviors with brand strategy - Leading cross-functional teams of strategists, sales people, project managers, designers, writers and web developers

Renee Peet Skills

Strategy Brand Architecture Integrated Marketing Marketing Strategy Brand Management Corporate Branding Brand Development Marketing Strategic Communications Customer Insight Positioning Crm Management Creative Direction Leadership Digital Strategy Advertising Creative Strategy Marketing Communications Branding And Identity Cross Functional Team Leadership Business Development Strategic Partnerships Content Strategy Product Naming Architects Strategic Planning Strategic Thinking Business Planning New Business Development Competitive Analysis Direct Marketing Product Development Interactive Marketing Market Research Brand Positioning Strategies Segmentation Online Advertising Marketing Research Art Direction P&l Management Customer Relationship Management Digital Marketing

Renee Peet Education Details

  • Rotterdam School Of Management, Erasmus University
    Rotterdam School Of Management, Erasmus University
    Marketing And Strategy
  • Asian Institute Of Management
    Asian Institute Of Management
    Exchange Program: Strategy And International Business
  • University Of Arizona
    University Of Arizona
    Political Science

Frequently Asked Questions about Renee Peet

What company does Renee Peet work for?

Renee Peet works for Re:peet Market Performance

What is Renee Peet's role at the current company?

Renee Peet's current role is Chief Marketing Officer.

What is Renee Peet's email address?

Renee Peet's email address is re****@****inc.com

What is Renee Peet's direct phone number?

Renee Peet's direct phone number is +191984*****

What schools did Renee Peet attend?

Renee Peet attended Rotterdam School Of Management, Erasmus University, Asian Institute Of Management, University Of Arizona.

What skills is Renee Peet known for?

Renee Peet has skills like Strategy, Brand Architecture, Integrated Marketing, Marketing Strategy, Brand Management, Corporate Branding, Brand Development, Marketing, Strategic Communications, Customer Insight, Positioning, Crm.

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