Renee Tarnutzer

Renee Tarnutzer Email and Phone Number

Driving Excellence in Digital Marketing | Innovative Marketing Leader @ Kerry
Renee Tarnutzer's Location
Beloit, Wisconsin, United States, United States
Renee Tarnutzer's Contact Details
About Renee Tarnutzer

As a highly effective and dedicated marketing director, I successfully transform digital marketing strategies into profitable realities through demand generation, account based marketing, ecommerce, user experience and engagement, email marketing, A/B testing, SEO and SEM, and more. I do the utmost to motivate and encourage my team in order to make the customers’ experience positive, enabling them to find effortless solutions and cultivate their business. My personal mission is striving to enhance the buyer journey via internal education and activation processes that help enrich the modern-day digital customer experience and expectations.I find digital marketing extremely exciting, as it is always changing and progressing – constantly measurable, easy to test and optimize campaigns. I want to continue learning, hone my skills, and help mold the future of marketing, in a leadership role. I’m passionate about supporting small companies with their digital marketing efforts, as there is great potential. I love the thought of helping businesses so they can grow.Having a team that comes together and can identify unique solutions to help a business develop is one of the many things that I love about my work, particularly when the change is simple, but can make a major difference.I have a diverse skill set, with a strong comprehension of how all aspects of marketing should work together to hasten growth. I adapt easily and positively to new situations and always go the extra mile with integrity and passion.Besides work, I am interested in biking, cooking, and of course, spending time with my family.

Renee Tarnutzer's Current Company Details
Kerry

Kerry

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Driving Excellence in Digital Marketing | Innovative Marketing Leader
Renee Tarnutzer Work Experience Details
  • Kerry
    Sr. Director, Global Marketing Communications
    Kerry Jan 2024 - Present
    Naas, Ie
    Lead the global in-house agency with best-in-class digital marketing strategies.
  • Kerry
    Marketing Communications Director
    Kerry Apr 2017 - Jan 2024
    Naas, Ie
    Design & deliver digital lead generation and ABM strategies that engage end use markets through content marketing and optimization, email marketing, landing page development and optimization, SEO, paid search, conversion optimization and social media management.
  • Self-Employed
    Marketing Consultant
    Self-Employed Dec 2016 - Apr 2017
    Create strategic planning and execution for digital marketing efforts including web site development, email marketing, content management, search engine optimization, paid search and social media.
  • Understory, Inc.
    Product Marketing Specialist
    Understory, Inc. Apr 2016 - Feb 2017
    Madison, Wisconsin, Us
    Email Marketing • Design and program all email campaigns • Create strategy and implement automation emails • Coordinate ESP API integration with IT SEO / Content Management • Create and manage editorial calendar for Understory Blog • Create and optimize all content on UnderstoryWeather.com • Plan and manage site optimization including link building efforts App Marketing • Manage app store optimization efforts • Create and execute all Shine Weather app marketing efforts • Developed "Dollars for Downloads" as a cost-effective app marketing alternative Social Media • Manage all social media to optimize engagement and enhance brand message • Manage paid social marketing to increase engagement for webinars Trade Show Marketing • Develop trade show email and social media marketing schedule • Coordinate and plan all trade show efforts Media / Communication Management • Responsible for issuing press releases and responding to all media requests • Monitor Help A Reporter Out (HARO) for story opportunities Webinar Marketing • Create pre- and post- marketing plans for Understory hosted webinars including email and social media marketing efforts Sales Collateral Design •Develop and design all sales collateral materials Web Site Management • Responsible for direction and implementation of web site • Work closely with internal IT department to coordinate internal programming with external web programming • Utilize Google Analytics to observe trends and effectiveness of each campaign Community Involvement • Converted a deployment strategy into a successful program that promotes corporate community involvement program
  • Blain Supply
    Creative Director, Internet Sales & Communications
    Blain Supply Nov 2002 - Mar 2016
    Janesville, Wisconsin, Us
    Management • Manage 9 person digital marketing / ecommerce team • Ensure entire team has necessary tools to optimize workflows • Created mobile first strategies as traffic shifted from desktop to mobile eCommerce • Create and implement a strategic approach to deliver sustained ecommerce growth through programming enhancements, A/B testing and site analysis • Utilize Google Analytics to observe trends and effectiveness of each campaignProgramming & Development • Responsible for direction and implementation of all web site programming • Implement and advise on fraud technologies and trends • Work closely with internal IT department to coordinate internal programming with external web programmingEmail Marketing • Facilitate email list growth through on site programming as well as a multi-channel marketing campaigns • Deliver consistent cross channel marketing messages with print & broadcast • Increase year over year email performance through segmentation, automation testing and measurement SEO / Content Management • Create and manage editorial calendar for FarmAndFleet.com blog • Plan and manage site optimization including product optimization efforts, taxonomy optimization as well as link building effortsPaid Marketing • Lead project manager for paid search and affiliate marketing programsSocial Media •Manage social media team for timely and appropriate posts and response along with media monitoring and reputation management (cross coordinate necessary responses to regional and store managers) • Manage paid social marketing to increase engagementProduct Management • Develop & enhance workflow process for all products online • Manage site search review and optimization • Manage and execute taxonomy and product attribute structure • Actively monitor skus, creation of merchandising and search solutions, to support basic as well as seasonal business focusMedia Management • Responsible for crisis communication management
  • American Academy Of Cosmetic Dentistry
    Media Relations Manager
    American Academy Of Cosmetic Dentistry 1998 - 2002
    Madison, Wi, Us
    Media planning for consumer, membership, annual scientific session (2500+ attendees), charitable foundation and credentialing. Coordinating and planning all trade shows and trade show marketing. Management of all content for AACD Web site. Management of all direct mail campaigns. Communication with consumer and dental media. Developing and implementing integrated marketing schedules for all departments. Working with ongoing development of association software database. Coordinating with consultants, committees and Boards to help achieve corporate goals.
  • Verticom Techcnologies
    Sales & Marketing Director
    Verticom Techcnologies 1995 - 1998
    Develop and implement direct mail campaigns for startup software company. Coordinate trade show program. Software development, beta testing and training. Wrote owner’s manual for software application.

Renee Tarnutzer Skills

Email Marketing Social Media Marketing Customer Service Digital Marketing Social Media Marketing Social Networking Retail Copywriting Marketing Communications Advertising Microsoft Office Event Planning Merchandising Training Public Speaking Marketing Strategy Sem E Commerce Search Engine Optimization Facebook Coaching Time Management Leadership Leadership Development Team Building Strategy Integrated Marketing Sales Ppc Strategic Planning Account Management Trade Shows Online Advertising Online Marketing Product Management Content Marketing B2b Marketing Microsoft Excel Microsoft Word Twitter Instagram Management Team Leadership Enterprise Marketing Linkedin Marketing Automation Inbound Lead Generation Omni Channel Marketing Online Lead Generation Inventory Management Seo B2b

Renee Tarnutzer Education Details

  • University Of Wisconsin-Madison
    University Of Wisconsin-Madison
    Mass Communication/Media Studies

Frequently Asked Questions about Renee Tarnutzer

What company does Renee Tarnutzer work for?

Renee Tarnutzer works for Kerry

What is Renee Tarnutzer's role at the current company?

Renee Tarnutzer's current role is Driving Excellence in Digital Marketing | Innovative Marketing Leader.

What is Renee Tarnutzer's email address?

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What is Renee Tarnutzer's direct phone number?

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What schools did Renee Tarnutzer attend?

Renee Tarnutzer attended University Of Wisconsin-Madison.

What are some of Renee Tarnutzer's interests?

Renee Tarnutzer has interest in Children.

What skills is Renee Tarnutzer known for?

Renee Tarnutzer has skills like Email Marketing, Social Media, Marketing, Customer Service, Digital Marketing, Social Media Marketing, Social Networking, Retail, Copywriting, Marketing Communications, Advertising, Microsoft Office.

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