Renee Fraser, Ph.D.

Renee Fraser, Ph.D. Email and Phone Number

CEO of Fraser Communications, one of the largest female-owned and led integrated advertising agencies in Southern California. @ Fraser Communications
Renee Fraser, Ph.D.'s Location
Los Angeles, California, United States, United States
Renee Fraser, Ph.D.'s Contact Details
About Renee Fraser, Ph.D.

Fraser runs a successful, full-service advertising and marketing firm in Los Angeles. One of the largest independent agencies and one of the fastest growing woman-owned companies in LA, Fraser Communications is known for smart strategic thinking, insightful branding, research, successful social media, traditional media and website content creation. Now she is also on KABC radio 790 AM every Saturday at 5:30 PM hosting The Deciders. A half hour show featuring business leaders discussing the tough decisions that made them successful. Named Digital Agency of the Year by ThinkLA, Fraser is known for leading integrated digital programs as well as content development. Clients work with senior level talent who bring a strong commitment to results. Focused on growing the clients' businesses and brands, not their ad budgets, Fraser digs deep to find new ways to reach influencers and build clients' brands. Smart research-based plans determine key touch-points including social channels, internal communications, public relations campaigns and advertising. Well known work includes advertising for Toyota, Whole Foods, First 5 California, Flex Your Power, Saint John's Health Center and Cedars-Sinai, The Southern California Gas Company, BeWaterWise, East West Bank, Market Smith, UCLA and LMU. Expert in marketing to women, powerful campaigns include engagements for automotive, fashion, furniture, healthcare, hotel and nutrition brands.Renee Fraser, PhD, is a leading advocate for women leaders with nine years as an adjunct professor at USC. She is a popular speaker on the subjects of women, leadership, social marketing and how neuroscience informs marketing. The only U.S. ad agency run by a social psychologist, Fraser brings a unique perspective to marketing. Studying neuroscience, tapping into deeper brand values, finding insights about consumers' wants and subconscious expectations equips the firm with unusually creative ways to engage and persuade consumers.

Renee Fraser, Ph.D.'s Current Company Details
Fraser Communications

Fraser Communications

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CEO of Fraser Communications, one of the largest female-owned and led integrated advertising agencies in Southern California.
Renee Fraser, Ph.D. Work Experience Details
  • Fraser Communications
    Ceo
    Fraser Communications Apr 1998 - Present
    Los Angeles, Ca, Us
    Fraser Communications is a full-service advertising and marketing agency focused on creating compelling communication that delivers results for clients. Capabilities include creative development and production, media planning and buying, strategic planning and research, and public relations.Clients include Lexus, First 5 California (Talk. Read. Sing.), East West Bank, Hyundai, Toyota, Los Angeles County Department of Public Health, Nuvision, USC, UCLA, LMU, Wendy's, Whole Foods, H2O4LA, and more.
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  • The Deciders With Renee Fraser
    Radio Show Creator And Host
    The Deciders With Renee Fraser Mar 2018 - Present
    Host Renee Fraser, Ph.D., interviews business leaders about the tough decisions they make as they grow their businesses and face rapid change. A well-known successful entrepreneur, consumer psychologist, and advertising maven running a $30 million ad agency, Renee asks CEO's to share their stories to offer practical business insights. As an advocate for women in leadership, Renee often features successful businesswomen and their journeys to success. Tune-in to the Deciders on Saturdays at 5:30 PM on KABC 790 AM in Los Angeles for practical business tips, proven strategies for success, and inspiring stories.Past episodes are available at soundcloud.com/reneefraser
  • 2020 Women On Boards
    National Board Member
    2020 Women On Boards Nov 2017 - Present
    Los Angeles, California, Us
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  • National Association Of Women Business Owners
    Leadership Advisory Board
    National Association Of Women Business Owners Jan 2012 - Present
    Us
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  • Usc Annenberg School For Communication And Journalism
    Adjunct Professor
    Usc Annenberg School For Communication And Journalism Aug 2002 - Jun 2012
    Research and evaluation courses.
  • University Of Southern California
    Adjunct Professor
    University Of Southern California Sep 2003 - 2012
    Los Angeles, Ca, Us
    Masters program in Communications at USC Annenberg School for Communications.
    View
  • Bozell
    President And General Manager
    Bozell Feb 1984 - Aug 1992
    General Manager and President of Pacific Region, Bozell , 1989- 92; Sr. Vice President, Strategic Planning and Research, Bozell and Jacobs, 1984-89; Vice President Research and Strategic Planning Western Region, Young and Rubicam, Y&R Dentsu, 1980-1984
  • Bjk&E
    President And General Manager
    Bjk&E 1988 - 1992
  • Young & Rubicam
    Vp , Researh And Strategic Planning
    Young & Rubicam 1980 - 1984

Renee Fraser, Ph.D. Skills

Advertising Marketing Social Media Marketing Integrated Marketing Social Media Public Relations Digital Marketing Strategic Planning Blogging Creative Direction Online Advertising Entrepreneurship Marketing Strategy Marketing Communications Media Planning Brand Development Public Speaking Strategic Communications Online Marketing Interactive Marketing Strategy Social Networking Digital Media Corporate Branding Media Relations Email Marketing Digital Strategy Direct Marketing Copywriting Market Research Training New Media Creative Strategy Brand Management Real Estate Content Strategy Fundraising Event Planning Facebook Nonprofits Marketing Research Press Releases Corporate Communications Research Mobile Marketing Direct Mail Crisis Communications Proposal Writing Event Management Newsletters

Renee Fraser, Ph.D. Education Details

  • University Of Southern California
    University Of Southern California
    Social Psychology
  • University Of Southern California
    University Of Southern California
    Social Psychology
  • Usc
    Usc
    Marketing

Frequently Asked Questions about Renee Fraser, Ph.D.

What company does Renee Fraser, Ph.D. work for?

Renee Fraser, Ph.D. works for Fraser Communications

What is Renee Fraser, Ph.D.'s role at the current company?

Renee Fraser, Ph.D.'s current role is CEO of Fraser Communications, one of the largest female-owned and led integrated advertising agencies in Southern California..

What is Renee Fraser, Ph.D.'s email address?

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What schools did Renee Fraser, Ph.D. attend?

Renee Fraser, Ph.D. attended University Of Southern California, University Of Southern California, Usc.

What skills is Renee Fraser, Ph.D. known for?

Renee Fraser, Ph.D. has skills like Advertising, Marketing, Social Media Marketing, Integrated Marketing, Social Media, Public Relations, Digital Marketing, Strategic Planning, Blogging, Creative Direction, Online Advertising, Entrepreneurship.

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