– Governance & signer of multisig of Nación Bankless – Lead at AV Media & Comms– Co-Host of Nación Bankless podcast

- Moderator of the Telegram and Discord community- I am part of the community, sharing relevant information about the industry, and actively collaborating.- I had a talk about the Metaverse at the "Entrando al Espacio Cripto" event.

- Content creation and management of social media accounts for INFONAVIT (National Housing Fund Institute)- Analysis of conversations on social media accounts to enhance decision-making.- Generation of listening reports.- Daily monitoring of national digital media for the formulation of strategies and foresight regarding potential crises.

Activities:- Development of digital strategy and ongoing marketing.- Creation of proposals for visual communication and digital strategy on social media.- Definition of content pillars.- Administration and monitoring of Google and Facebook Ads campaigns (monthly budget of 50K).- Preparation of reports on results, listening, benchmarking, and analysis of web presence for retail.

Activities:- Development of a content schedule based on business needs, timing, promotions, and social media trends.- Content creation, maintenance, and management of brand social media accounts: Facebook, Twitter, YouTube, and Instagram.- Multi-platform customer support: Facebook, LiveChat, Twitter, Instagram, and email.- Configuration, administration, and monitoring of Facebook Ads campaigns (monthly budget of 50K).- Configuration, administration, and monitoring of Google Ads campaigns (monthly budget of 50K).- Creation of copies for presentations, website, and press releases.

Activities:- Content creation and management of social media accounts for AAA accounts (Estee Lauder).- Analysis of conversations on social media accounts to enhance decision-making.- Generation of listening reports.

Activities:- Preparation of reports for the performance evaluation of the social media accounts of an AAA account (Huawei), for the development of recommendations for their improvement.- Analysis and categorization of conversations on social networks related to the account to identify areas of opportunity.- Implementation of the daily workflow for the work team and improvement of report delivery times.- Coordination of the team to enhance communication and results delivery.

Activities:-Development of visual communication proposals and digital strategy according to the client's needs.- Preparation of reports for the assessment of presence in media and social networks, along with recommendations (related to current events or crises) to enhance the management and exposure of the brand, client, or institution in the digital environment.- Daily monitoring of media outlets (digital and traditional), both national and local, for the formulation of strategies and foresight regarding potential crises for the client.- Coordination of digital analysts and supervision of the fulfillment of deliverables to the client.- Analysis of the work environment and proposals for improvement to increase productivity.- Evaluation of services from suppliers (for the area).- Identification of training needs.- Monitoring of the internal communication plan.- Experience in the political and governmental sectors.