Rene De La Cruz

Rene De La Cruz Email and Phone Number

Label Sessions Labelmate - Brand and Creative @ Label Sessions
New York, United States
Rene De La Cruz's Location
Brooklyn, New York, United States, United States
Rene De La Cruz's Contact Details

Rene De La Cruz work email

Rene De La Cruz personal email

About Rene De La Cruz

A hands-on digital transformation executive specialized in customer experience, brand systems, and product innovation. A multidisciplinary creative leader and mentor who drives impactful change through passionate leadership. A strategic thinker who transforms business needs into cutting-edge technological solutions, leveraging expertise in AI, creative automation, digital commerce, and branded experiences. Proven track record of launching initiatives that integrate creative design with emerging technologies.AREAS OF EXPERTISE
Ideation and Innovation | Digital Transformation Design Strategy | Brand Operating System | eCommerce | B2C and B2B | Visual Language Design Strategy | Design System | Product Design | User Experience (UX) | Creative AI | Digital Asset Management (DAM) | Brand Experience | Organization and Operating Model Design | Brand Governance Process | Branded Content Creation | Creative Marketing Automation | Omni-channel | Hyper-personalization | Creative and Design Team Operations | People Mentoring | Culture

Rene De La Cruz's Current Company Details
Label Sessions

Label Sessions

View
Label Sessions Labelmate - Brand and Creative
New York, United States
Website:
labelsessions.com
Employees:
45
Rene De La Cruz Work Experience Details
  • Label Sessions
    Label Sessions Labelmate - Brand And Creative
    Label Sessions
    New York, United States
    View
  • Henry Schein
    Global Sr Director, Ecommerce Branding & Creative Innovation
    Henry Schein Sep 2022 - Present
    Melville, Ny, Us
    • Responsible for the creative innovation, design vision, and visual identity for the Global eCommerce Platform (GEP) in alignment with the Henry Schein Corporate brand. • Responsible for the strategic design direction of GEP's omnichannel experiences globally across all Henry Schein GEP markets.• Key member of the Global eCommerce Transformation leadership team that partners closely with the GEP Digital Product Management, eCommerce Operations and GEP Program Management as well as Digital Marketing and other business stakeholders to develop creative assets, design concepts and creative templates that meet the business objectives of the organization and advance our brand strategy.
    View
  • Henry Schein
    Sr Creative Director Global Ecommerce Platform (Gep)
    Henry Schein Feb 2021 - Sep 2022
    Melville, Ny, Us
    • Responsible for the strategic design vision of the Henry Schein Global eCommercePlatform and omnichannel experiences globally and for guiding internal and external teamsto execute this vision.• Key member of the GEP Transformation Management Office that partners closely with the GEP business leaders and stakeholders to drive a globally consistent, yet locally customizable, engaging experience through Henry Schein websites involved in the GEP rollout, across multiple divisions and brands.
    View
  • Fullbeauty Brands
    Lead Product Designer - Creative Director
    Fullbeauty Brands Feb 2016 - Feb 2021
    New York, Ny, Us
    • Led UX digital transformation team migrating eight websites to the responsive SalesForce eCommerce cloud in a period of two years which resulted in a conversion increase of 6%.• Optimized through A/B testing and designed mobile checkout process providing users with a better buying journey experience which resulted in a lift of completed sales.• Owned visual design, user interface, and brand libraries for all eight brands providing consistencies and efficiencies to the eCommerce and development teams.• Spearheading team developing the new design system for the companies next-level optimization.• Conceptualized, developed, and prototyped the idea of a wearable "smart bra" product conceived for the wellbeing of the plus-size customers with biometrics managed by an app on mobile devices.
    View
  • Independent
    Digital Creative Director And Product Design
    Independent Jan 2015 - Dec 2020
    Brooklyn based independent Digital Creative Director and Lead CX/Product/UX/UI. Clients: Investment Management Technology Corporation (IMTC), Reef.com, SapientNitro, HogarthWW, Siegel+Gale, Revlon, Logitech, Belk, Heineken USA, DirecTV LATAM, Medalla Light, DDB Latina Puerto Rico, Huairou Commission.
  • Parsons School Of Design - The New School
    Professor
    Parsons School Of Design - The New School Jan 2017 - Dec 2017
    New York, Ny, Us
    "Portfolio, Publication and Dynamic Media". This class assists students in identifying different methods for documenting and communicating design ideas and achievements to different audiences. This course helps students frame and present work for internships, entry into design competitions, and introduces general strategies for creating promotional materials and developing brand and voice as an individual designer. Media will be both digital and print in format, exploring static presentations such as print portfolio, resumes and CV’s as well as digital formats including basic web design, social media communication, etc. #ParsonsDynamicMedia
    View
  • Miami Ad School
    Professor
    Miami Ad School Jan 2015 - Dec 2015
    Miami, Fl, Us
    "Visual Impact". This class introduces students to a variety of creative problem solving processes that allow them to come up with and execute visually impactful and memorable work. The class explores a variety of unusual resources to fertilize the imagination. The students learn to create original ideas and images and not be dependent on stock images or “photoshopping.” Also, I introduce students to immediate visual conceptual thinking using their mobile devices to come up with what a I call "art of immediacy". Their work is on Instagram under "#masvisualimpactnewyork".
    View
  • Sapientnitro
    Product Designer - Independent
    Sapientnitro Aug 2015 - Nov 2015
    Boston, Ma, Us
    Part of the UX Team defining and designing from wireframes to final mobile, tablet and desktop comps for Belk.com new e-commrece site.
    View
  • Ogilvy & Mather / Dlc Group
    Digital Strategist And Designer
    Ogilvy & Mather / Dlc Group 2013 - 2015
    New York, Ny, Us
    DLC Group - Oversaw digital strategy for the company and developed new corporate branding for the agency, ranked in the top ten US Hispanic Agencies by Ad Age at the time.
    View
  • Ogilvy & Mather / Dlc Group'S Redbean Society
    Digital Creative Director
    Ogilvy & Mather / Dlc Group'S Redbean Society Mar 2009 - Jun 2013
    Hallandale Beach, Florida, Us
    Online Advertising, Social Media, User Experience Design, Television, Web, Package Design, CRM, Cause Marketing.2010 Web Award for For Outstanding Achievement in Web Development.
    View
  • Trixel
    Digital Creative Director / Partner
    Trixel Feb 2007 - Feb 2009
    Brands: Wrigley’s Orbit and Eclipse brands, Peroni, BMW, DirecTV, Polar Ice Brewing Company, Grey Goose, Absolut Vodka, Bacardi, Hyatt and Caribe Vision (TV channel).
  • Ogilvy & Mather
    Digital Creative Director
    Ogilvy & Mather Jan 2003 - Feb 2007
    New York, Ny, Us
    Brands: American Express, MTV, R-G Premier Bank, Sears, Unilever, Motorola, Gillette, Kraft, Coors Light, Televicentro (TV Channel), Sony, YMCA.
    View
  • Pepsico
    Digital Strategist
    Pepsico 2000 - 2002
    Purchase, New York, Us
    Consultant to the Global CMO for the Music and Sports platforms, 20 international markets.Categories: Interactive TV, Live Events
    View

Rene De La Cruz Skills

Creative Direction New Media Graphic Design Advertising Art Direction Online Advertising Digital Media Video Social Media Relationship Marketing Digital Marketing Digital Strategy User Experience Corporate Identity Interactive Advertising Experience Design Integrated Marketing Interactive Tv Marketing Creative Strategy Social Tv Corporate Branding User Experience Design Interactive Marketing Content Strategy Multimedia Branding And Identity Concept Development Mobile Marketing Television Email Marketing User Interface Design Mobile Devices E Commerce Digital Packaging Experiential Marketing Engagement Entrepreneurship Mobile Design Creative Services Direct Mail Interactive Media Crm Web Development Visual Communication Motion Graphics User Centered Design Iot Wearable Technology

Rene De La Cruz Education Details

  • General Assembly
    General Assembly
    Ux Design
  • New York University
    New York University
    Interactive Telecommunications
  • University Of Hartford
    University Of Hartford
    Graphic Design

Frequently Asked Questions about Rene De La Cruz

What company does Rene De La Cruz work for?

Rene De La Cruz works for Label Sessions

What is Rene De La Cruz's role at the current company?

Rene De La Cruz's current role is Label Sessions Labelmate - Brand and Creative.

What is Rene De La Cruz's email address?

Rene De La Cruz's email address is re****@****mac.com

What is Rene De La Cruz's direct phone number?

Rene De La Cruz's direct phone number is +121250*****

What schools did Rene De La Cruz attend?

Rene De La Cruz attended General Assembly, New York University, University Of Hartford.

What skills is Rene De La Cruz known for?

Rene De La Cruz has skills like Creative Direction, New Media, Graphic Design, Advertising, Art Direction, Online Advertising, Digital Media, Video, Social Media, Relationship Marketing, Digital Marketing, Digital Strategy.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.