• Lead creative strategy, creation and implementation for social media campaigns and SEO content• Spearhead intricate retention strategy planning, resulting in increased retention and decreased churn rate• Copyedit and publish posts and stories for Instagram, Facebook and Twitter, while pushing brand voice• Engage with and support customer needs through text, chat and email on Gorgias, as well as through socials, always creating opportunities for personable and memorable experiences• Analytic tracking for retention, cancellations and social fluctuations for content and initiative planning• Build and follow a social calendar for general posts, giveaways and marketing pushes

• Collaborate with marketing and production teams to create comprehensive commerce strategies• Oversee all copy pertaining to products, brands and activations• Establish and maintain relationships with buyers and distributors • Manage a team responsible for fulfillment duties• Ensure inventory levels are maintained per high customer demand• Responsible for managing all customer inquiries about restocks, new products and future releases

• Foster and maintain personal relationships agency clients, including Gatorade, Apple, AT&T, Ariana Grande & Katy Perry • Oversee company social channels: copywriting, image selection and content scheduling focusing on building brand voice and new vision• Organize and create a daily schedule for all editors, assistant editors and producers• Coordinate catering orders for staff, individual clients, meetings and events

• Assist with day-to-day needs and requests, such as pick-ups and drop-offs to and from showrooms, shipping returns and running errands• Attend shoots as an on-site contact for client • Styling clients for photo shoots and red carpet events when Mr. Horan is unable to attend shoot

As the one who runs the social accounts for our Downtown Los Angeles property, The Theatre at Ace Hotel and our restaurant, Best Girl, I am in essence an ambassador for our brand. I take the lead on the organization of posts for all accounts as well as build and send weekly/ monthly mailers, engage in community outreach and aid in building partnerships within the Downtown LA area. My passion for development in the area has me keen on the rapid changes that take place within this burgeoning region and fuels my ability to be in the know at all times. With my allocated budget, I am in charge of posting ads on various channels and seeing them through. • Organize and maintain monthly budgets for advertisements and sponsored posts• Pioneered a DTLA community outreach program and maintain partnerships• Create weekly and monthly newsletters on Mailchimp sent to over 250k recipients• Managed multiple marketing initiatives, including projects such as a new restaurant opening and promotion for shows with Goldenvoice, Live Nation, CAP UCLA, Sundance, David Lynch Foundation, A24, Autre Magazine, Dice, DOLA, KCRW, KPCC, LA Opera and OutFest

Red Light Management is known for taking an entrepreneurial approach with its diverse roster of clients. Its managers are also at the forefront of defining the expanding role of personal management in the music business. The company’s capabilities include a broad expertise in artist development, touring, commerce, festivals, licensing, branded entertainment, artist driven philanthropy, and more.As an intern, I have the privilege of working with managers and day-to-day assistants on tasks that make the hustle of the music industry flow more easily.