René-Alexander Trelle Email & Phone Number

Hamburg, Deutschland

Leading the Social Media & Community Management team, implementing strategic initiatives that ensure our CRM and community strategies are seamlessly aligning with player needs and business objectives.Driving exponential CRM growth across platforms, expanding Instagram to 10k+ followers and Discord to 105k+ followers, even amidst a shrinking player base.Conceptualizing and executing revenue-driving sales strategies, with major sales drivers originating from my insights and feedback.Recognized as the EF Games product expert, translating deep game knowledge and community feedback into actionable changes while collaborating closely with cross-functional teams in product, marketing, and design.

Hamburg, Deutschland

Transformed community feedback into data-driven engagement strategies, significantly improving player experience and retention across EF Games.Designed and executed segmented CRM campaigns, tailoring communications to different player groups, resulting in improved engagement rates and retention.Collaborated with product, design, and marketing teams, ensuring alignment between CRM strategies and game updates, enhancing overall player satisfaction and loyalty.

Hamburg, Germany

Played a vital role in fostering a player-first culture, building strong relationships within the community, and translating player feedback into impactful game updates.Actively gathered player feedback and proposed key Quality of Life (QoL) improvements, leading to increased community satisfaction and positive sentiment around new updates.Worked with social and content teams to create engaging posts, announcements, and player highlights, contributing to a more connected community.Grew community engagement across multiple platforms, increasing follower counts & engagement rates by over 200%.

Hamburg, Deutschland

Ensured top-tier product quality through meticulous testing and proactive identification of potential issues, enhancing player experience and satisfaction.Conducted thorough testing across multiple game areas, accurately identifying, documenting, and prioritizing bugs to ensure smooth gameplay for players.Collaborated with development teams to optimize QA processes, introducing streamlined testing methods that reduced bug resolution time.Implemented player-focused testing scenarios to ensure that features met player expectations, with a focus on usability, functionality, and performance.

Hamburg, Deutschland

Community Coordination for Goodgame Empire and Empire: Four Kingdoms

Hamburg, Deutschland

Community Coordination for Goodgame Empire and Empire: Four Kingdoms

Olsberg, Nordrhein-Westfalen, Deutschland