Rene Ward Email & Phone Number

Ingelheim Am Rhein, Rhineland-Palatinate, DE

Ingelheim Am Rhein, Rhineland-Palatinate, DE

• Recruited to lead highly impactful internal and external communications and public relations (PR) strategy for US animal health business at global pharmaceutical company based in Germany. Oversee 6 direct reports and.
• Increased BI’s ability to contribute to partners’ success by identifying communication pain points and reorganizing team to uniquely support affiliate business units.
• Collaborated with cross-functional business partners to engage stakeholders to protect key product reputation and revenue stream.

Parsippany, NJ, US

• Recruited by former head of business with commercial service line as dedicated business partner. Created strategy and authentic, engaging communications.
• Worked with sales incentives (SI) program manager to assess potential impacts of new SI programs on rep payments, maintaining employee morale through consistent, transparent, and timely communications.
• Collaborated on authentic brand narrative for sustainability program, identifying livestock producer influencers on social media to bring visibility to farming innovations and change public perception of livestock.
• Created change management strategy to help internal and external stakeholders understand shift in sales channel while continuing to deliver on business goals and maintain customer relationships.

Ingelheim Am Rhein, Rhineland-Palatinate, DE

• Created new employee communications and integration strategy after global acquisition of Merial Inc. while leading internal and external executive communications. Orientated employees to new leadership structure and.
• Provided communication toolkits to 1,000+ managers during Merial acquisition to facilitate conversations with employees about national and global organizational strategy and how teams contribute to those plans.
• Increased staff engagement scores 10% YoY by supporting employee understanding of business planning and strategic direction, developing real-time leadership feedback loops to improve messaging content.

Ingelheim Am Rhein, Rhineland-Palatinate, DE

• Led enormous change in animal health business nationally and worldwide, developing animal health communication frameworks end-to-end and building entire strategy. Grew team substantially, increasing direct reports from.
• Identified key areas where new communications function could add value to animal health business; increased communication touchpoints to engage staff, build company loyalty, and improve employee experience.
• Led outreach and partnerships across 4 local communities and states, developing strategic relationships and engagement initiatives that increased reputation and drove employee recruitment from larger metropolitan area.

Ingelheim Am Rhein, Rhineland-Palatinate, DE

• Tapped to backfill this position and support global animal health business line and writing executive internal communication plans. Influenced organizational leaders to recognize critical need for global communication.
• Collaborated directly with board member responsible for animal health on new concept for animal disease prevention campaign, creating media messages, talking points, and social media campaign.

Leverkusen, North Rhine-Westphalia, DE

• Created strategic public relations plans for launch of first retail sales channel for pet pharmaceutical products.
• Partnered with Sales and Marketing to amplify brand strategies with strategic communications plans.
• Increased business transparency across the organization with the introduction of new internal communications channels including employee intranet, digital television communication system, and executive Town Halls.
• Developed communications and change champion plan for corporate IT change and launch of new corporate value system, collaborating closely with Human Resources and IT teams.
• Led Corporate Social Responsibility (CSR) and Community outreach efforts for Animal Health business, establishing pet care education for children and supporting pet housing at women's domestic violence shelter.

Kansas City, MO, US

• Developed and led community and media engagement plan for relocation of US National Agri-Bio Defense Facility.
• Increased the Midwest region's image as a worldwide center for Animal Health innovation through an integrated media, community and government relations plan for the launch of the KC Animal Health Corridor.
• Increased positive press coverage about the Kansas City business environment and lifestyle by 30 percent through the creation of a media relations strategy that supported KCADC’s economic development initiatives of.
• Developed collaborative relationships with local and national journalists, resulting in articles in top-tier national publications including The Economist, The New York Times, The Los Angeles Times and Fast Company.
• Created news releases and media events announcing company expansions or relocations.