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As a passionate and experienced growth expert and product manager with over a decade in the industry, I’ve dedicated my career to helping early-stage startups navigate the complex world of product development, user research, and growth strategies. Born and raised in Alberta, and a proud alum of the University of Calgary, I’ve always been driven by innovation and a desire to create impactful products.Current Role: Founder & CEO @ HikaruAt Hikaru, we’re on a mission to revolutionize the way user interviews are conducted. Our AI-powered voice interview platform is designed to make user research faster, more efficient, and more insightful. We enable UX researchers, product managers, and startup founders to conduct multiple concurrent interviews, receive immediate analysis, and complete studies significantly faster than traditional methods.Why Hikaru.ai? • Efficiency: Conduct numerous interviews simultaneously, saving precious time. • Insightful Analysis: Immediate, clear, and actionable insights right after the interviews. • Speed: Complete research studies up to 10x faster than manual methods.My Journey:With over 10 years of experience in driving growth and managing products at early-stage startups, I’ve developed a deep understanding of the challenges faced by small teams and the need for efficient, budget-friendly solutions. My journey began with a foundation in data and analytics, and I’ve continuously evolved my skills to stay at the forefront of technology and innovation.As a growth expert, I focus on creating strategies that drive user acquisition, retention, and overall product success. My experience in product management complements this by ensuring that the products we develop meet user needs and deliver exceptional value.Personal Interests:Beyond my professional endeavours, I’m also passionate about sharing my experiences and insights. I love meeting new people and travelling the world. My travels have given me a unique and insightful way to view the world and to solve problems. I'm working on starting a podcast where we discuss the challenges we face as founders and how we overcome these challenges. Let me know if you're interested in joining me.Let’s Connect:If you’re interested in discussing growth strategies, product management, user research, or AI, feel free to reach out. I’m always open to connecting with like-minded professionals and exploring new opportunities for collaboration and growth.
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Founder And CeoConvoAmsterdam, Nh, Nl
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Cofounder/CeoConvo Mar 2024 - PresentConvo is the everyday, always-on user feedback platform. We help product professionals scale and accelerate their qualitative research at a fraction of the cost. Our users can get qualitative insights in hours rather than months.
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Entrepreneur In Residence At AntlerAntler Oct 2023 - Dec 2023Singapore, Sg -
Head Of Growth MarketingZeroheight Oct 2021 - Oct 2023London, England, Gbzeroheight aims to help companies increase the adaptation of their design systems. I lead the Growth Marketing function here at zeroheight with the goal of driving as many qualified leads into our funnel through our product-led growth motions. I built a team of marketers that were focused on the following areas:- Paid Acquisition, leveraging Google Ads, Meta Ads and LinkedIn Ads to drive brand awareness at the top of the funnel with display and retargeting, and bottom of funnel with high intent ads to drive signups and demo requests at an acceptable CAC- Growth focused content marketing, leveraging thought leadership articles, we added SEO target keywords that helped drive significant top of funnel growth- In-product growth motions, using data and analytics to understand what would drive product activation and developed programs to encourage more users towards activations- Email marketing, leveraged email marketing to amplify product activations and to create demand for enterprise product- Sales enablement, working with the sales team to understand customer journey and customer pain points to create content and collateral that would help our sales and success teams achieve their revenue targets.Achievements:- Built the team from scratch, hired product marketing manager and performance marketing manager- Setup all of our paid acquisition channels and started running $100k per quarter campaigns across our different marketing channels- Reduced CPAs by 350% across all paid channels within the same quarter of launching the channels- Developed an SEO strategy for all content being published which netted a growth in top of funnel traffic by 50% within 2 quarters- Doubled the number of demo requests through campaign and spend optimizations- Implemented in-app messaging to help drive product adoption -
Head Of Growth MarketingVowel Oct 2020 - Oct 2021New York, New York, UsVowel aims to help push the boundaries of what you and your team can do together. We want to be your meeting OS where all of your meeting tasks can be taken care of in one place. With features like pre-meeting agendas, in-meeting transcriptions, and post-meeting action item assignment. Vowel can help you make your meetings better than ever before. -
Head Of AcquisitionMiro Mar 2019 - Oct 2020San Francisco, California, UsI lead a team of growth focused acquisition marketers with the goal of acquiring as many high value customers that we can in a scalable fashion. My team's function includes the following areas:- Growth focused SEO, leveraging competitive analysis, keyword research as well as technical SEO techniques the team helps our content marketing team develop and expand their content strategy to help drive top of funnel growth- SEM, leveraging GoogleAds and BingAds, the team is focused on delivering high value accounts with a good LTV:CAC ratio ensuring that we aren't simply burning cash to fuel growth- Paid Social/Paid Media, through rigorous spend optimizations and leveraging social media lookalike audiences we drive extremely high value accounts into our pipeline- Conversion Rate Optimization (CRO) on the marketing website, we leverage A/B testing best practices to continually move the needle upwards ensuring that we deliver delightful user experiences that drive conversions.Notable achievements:- Reduced overall Cost of Acquisition by over 800%- Drove continued MoM growth from SEM and SEO channels- Launched the first homepage CRO test- Leveraging data and UX best practices, built a high performing homepage -
Sr. Manager, Growth & MonetizationBox Nov 2017 - Mar 2019Redwood City, Ca, UsI lead all of Box's Online Sales Growth and Monetization programs through CRO, Marketing Automation and Analytics.- Created predictive programs to proactively target users that are primed for upgrades- Deployed abandonment emails and onboarding nurtures to keep users engaged with Box- Launched a significant number of A/B test to help inform redesign strategies- Increased online free to paid conversion rates every quarter- Brought to market Box's B2B referral program- Re-skinned Box's Pricing page based on A/B test learnings- Created proactive machine learning based targeting programs to identify users in overage which we then used to create targeted messages that would trigger right-sizing to the tune of $100k in ARR per month -
Manager, Marketing AnalyticsBigcommerce Sep 2015 - Sep 2017Austin, Texas, UsLeading the team responsible for Digital/Marketing Analytics, Sales Analytics and Site Optimization- Through spend optimizations has reduced Paid Spend by $320,000 on an annual basis- Leading the development of a full end-to-end view of customers in order to understand/build attribution models- Enabling the company to become more data-driven by building a new data warehouse and developing metrics and standards around reporting- Responsible for delivering data and analysis for Board and Investor meetings- Developed a rigorous CRO strategy with focus on A/B and Multi-Variate Testing- Built a team of high performers while developing team members to ensure successful careersDelivered insight in Cyber 5 shopping trends:https://www.bigcommerce.com/blog/cyber-five-key-takeaways-and-what-they-mean-for-retail-in-2016/Provided Canadian shopping trends:http://www.bloomberg.com/news/articles/2016-03-02/u-s-shoppers-heeding-loonie-s-call-flock-to-canada-s-websites -
Senior Digital Analytics LeaderIntuit Mar 2011 - Jul 2015Mountain View, California, Us- Led analytics strategy for Intuit Canada and Intuit UK, implementation and standardization of Digital Analytics for B2B division.- Led team responsible for maintaining desktop software and accelerating SaaS growth in Canada through site, channel and campaign optimization strategies- Partnered with Global analysts to deliver analytics strategy in the SaaS worldHighlights and Areas of Focus:- Created global reporting standards using Tableau Visualization- Online media optimization (PPC, SEO, Email, Affiliates, Social)- Conversion and E2E funnel optimization- Market research, competitive landscape assessment- A/B Multivariate testing/optimization and behavioral targeting - Put rigor behind A/B testing by tying A/B testing tool data with back end finance data to evaluate strength of tests- Yearly forecasting and modeling- Media spend optimization- Tools/Data Infrastructure roadmaps- Delivered delightful in-product experiences that drove significant increased conversions in in-product channel- Created dashboards using a combination of R Statistics and Tableau- Chat/Natural Text analytics leveraging R Statistics and SQL- Developed an attribution model that allows marketers to better understand what channels to allocate their spend based on their desired outcomes (mass acquisition vs mass retention) -
Digital AnalystWestjet Apr 2008 - Jan 2011Calgary, Alberta, Ca- Led the digital analytics strategy- Partnered with marketers to deliver unified experiences across the web- Analyzed both B2B and B2C site interactions to build better guest experiencesAreas of Focus:- Campaign and funnel optimzation- A/B Testing, behavioural targeting - Multi-Channel attribution- Tool implementation, roadmap and strategy -
Business AnalystTelus Mobility Jan 2007 - Apr 2008Vancouver, British Columbia, CaFocused on delivering and implementing new call center initiatives and projectsHighlights include:- Developing a call tracking reporting tool to track call volumes types and sales- Reported on monthly call center metrics- Delivered insights on agent coaching opportunities -
Financial Analyst (Contract)Calfrac Well Services Sep 2006 - Dec 2006Calgary, Ab, CaGathered and developed financial reportingFocus area:- Yearly forecasting and financial modeling- Crew and resource allocation
Renny Chan Skills
Renny Chan Education Details
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University Of CalgaryAnd Securities Law -
Stanford UniversityData Mining
Frequently Asked Questions about Renny Chan
What company does Renny Chan work for?
Renny Chan works for Convo
What is Renny Chan's role at the current company?
Renny Chan's current role is Founder and CEO.
What is Renny Chan's email address?
Renny Chan's email address is re****@****ail.com
What is Renny Chan's direct phone number?
Renny Chan's direct phone number is +151275*****
What schools did Renny Chan attend?
Renny Chan attended University Of Calgary, Stanford University.
What are some of Renny Chan's interests?
Renny Chan has interest in Social Services, Children, Investing, Economic Empowerment, Snowboarding, Education, Investment Opportunities, Poverty Alleviation, Business Opportunities, Disaster And Humanitarian Relief.
What skills is Renny Chan known for?
Renny Chan has skills like Web Analytics, Analytics, Google Analytics, Omniture, Seo, Marketing, Digital Strategy, Strategy, Online Marketing, Sem, Web Marketing, Online Advertising.
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