David Oconer Email & Phone Number

Austin, Tx, Us

Cupertino, California, Us

San Diego, California, Us

We are a fashion brand that bridges worlds and universes. They represent the influences, experiences, and stories we've accumulated in our lives. From anime, and sustainable fashion, to MMORPG games.Mentor en Route is where nature meets fashion. We implement sustainable practices in our work and have experience in complex upcycled garments.----I am part of the creative department: art direction, digital creative productions, operations and more.

Teenager Ly and her cousins get high before a boisterous family Thanksgiving at their auntie’s house in southeast San Diego in 2006.When You Left Me on That Boulevard, received the Short Film Grand Jury Prize at the 2023 Sundance Film Festival and the Special Jury Award for Vision at the 2023 SXSW Film & TV Festival.

Los Angeles, California, Us

Sherman Oaks, California, Us

• Manage multiple Connected TV/OTT, Online Video & Display, and Traditional TV campaigns concurrently, totaling annual $40M+ advertising budgets in industries such as mobile games, non-profits, medicine, and streaming services. Strategies include direct response, direct-to-retail, and branding• Expanded and planned a test campaign into successful evergreen campaigns, which resulted in a 5x increase in budgets YoY in the midst of the COVID-19 pandemic• Adept in creating, executing and growing successful and evergreen audience segments for a Mobile Gaming client on CTV/OTT and Online Video & Display through OneView DSP• Collaborate with other agency partners such as iSpot.tv to utilize their Automated Content Recognition (ACR) technology that aided in growing YoY budgets by 35%• Collaborate with multiple departments to ensure smooth client and agency onboarding, media planning, creative executions, data capturing and reporting processes

Sherman Oaks, California, Us

• Supported management team with daily tasks such as generating reports, managing campaign budgets, and various ad hoc requests• Consistently hit client goals on a weekly basis, utilizing and optimizing on KPIs such as CPM, CPI, CPO, CPA, and ROAS• Managed platforms utilizing Google Analytics, Tableau, Supermetrics, TVSquared, OneView, SAS and CoreDirect• Performed and presented competitive analyses utilizing MRI, Nielsen, AdSphere, Pathmatics, and Kantar that guided strategy

Carlsbad, Ca, Us

Fully integrated performance marketing agency, specializing in direct response advertising• Optimized an average of $300k in weekly budgets for 5+ DRTV campaigns• Grew multiple $10k+ accounts to $40k+ through constant analysis and audits• Created test schedules for new campaigns by analyzing target demographic information from Nielsen• Coordinated insertion orders, changes, switches, cancels in high-volumes daily• Negotiated broadcast media at 20%-40% lower than the market value resulting in improved budget flexibility

Motivate is the leading insights and media partner for reaching Multicultural, Youth and LGBTQ segments. Motivate specializes in consumer segmentation, custom insights, and turnkey media strategy and execution for high-growth demographics. Motivate provides best-in-class media activation in digital, traditional, social and influencer marketing.• Created competitive market strategies through analysis of related advertising trends within print and digital• Identified and analyzed industries that were best marketable to minority cultures such as Hispanics, Asian, AA, MIlitary, LGBT, and Mature• Generated custom reports summarizing business data for review by executives and clients• Maintained data of 500+ clients within SalesForce• Synthesized current business intelligence or trend data to support recommendations for action• Utilized Tableau for geospatial analytics to identify key audiences that improved brand perceptions and intent-to-purchase funnel

- Consistently exceeded average weekly sales quotas by 20+% - Addressed and resolved customer concerns- Sustained an up-to-date product knowledge, effectively communicate, to qualify and ensure what product a customer needs