Rens Evers

Rens Evers Email and Phone Number

Sales Director Europe at STARPLAST @ STARPLAST
israel
Rens Evers's Location
Utrecht, Utrecht, Netherlands, Netherlands
Rens Evers's Contact Details

Rens Evers personal email

n/a
About Rens Evers

Commercial | Entrepreneurial | Teamleader | Change | International ✪ strong international sales, marketing and e-commerce experience in B2C and B2B/OEM, with innovative corporate organisations and large-SMB (Private Equity owned)✪ leadership position in the booming bike / micromobility market (EMEA/APAC), 4 different business areas:1. DecathlonStrategic Key Account Management, involved with winning tenders and extending private label manufacturing (B'twin)2. OEM B2B customers, strong network and knowledge of 350+ bike brands and bike assemblers3. (R)etail / AftermarketB2C customers, expanding geographically and beyond the traditional bike distributors and -dealers with etailers like Amazon, Internetstores, BOL.com 4. Bikeshare / Cargo / LEVsLaunching and co-implemented new innovative IOT and Electronics mobility solutions and services✪ strong believer and implementer of digitalisation projects including CRM, S&OP, SalesOperations/Logistics-restructuring; this in order to drive both customer satisfaction and internal process=costs efficiencies.✪ enjoys ‘changing the rules of the game’ to unlock potential both with customers and employees✪ international cultural mindset, having lived for 5 years in Geneva/Paris, working for EU/US/Asian companies, speaking 4 languages fluently (Dutch, English, French, German)

Rens Evers's Current Company Details
STARPLAST

Starplast

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Sales Director Europe at STARPLAST
israel
Website:
starplast.com
Employees:
116
Rens Evers Work Experience Details
  • Starplast
    Sales Director Europe
    Starplast Oct 2023 - Present
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  • Allegion Us
    Commercial Director Bike (Axa, Trelock, Kryptonite) Emea & Apac
    Allegion Us Oct 2017 - Dec 2022
    Allegion's Business Unit Bike with the brands AXA, Trelock, Kryptonite. We develop, manufacture, source and sell Locks (bike safety), Lights (biker safety) and various Electronics/IOT solutions & services.Member of the leadership team as Commercial Director responsible for the region EMEA-APAC. Team of 45 fte located in NL, GER, FR, UK, PL, Hongkong covering all OEM, Electronics/IOT, Aftermarket-channel sales and sales operations, >100M€ in revenue, +50% growth strategy and execution.With Kryptonite as base, after the acquisitions of AXA (Private Equity owned) and Trelock (family owned), integrating 3 brands and organisations, co-building the Bike BU.
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  • Evenementenhal Nl & Messehal Ge (Part Of H2 Equity Partners, Abn Amro Participaties)
    Commercial Director
    Evenementenhal Nl & Messehal Ge (Part Of H2 Equity Partners, Abn Amro Participaties) Apr 2016 - Sep 2017
    Nl: Hardenberg, Gorinchem, Venray. Ge: Duisburg
    Evenementenhal (EH) organises and facilitates exhibitions, consumer fairs, conferences and events. In total around 70 exhibitions and 200 events per year out of 3 locations in the Netherlands (Hardenberg, Gorinchem, Venray) and 1 in Germany (Duisburg). Private equity owned (H2, ABN Amro Participaties) and mid-2016 sold to the strategic Belgian partner Artexis/Easyfair.As member of the EH managing board responsible for:• the NL & GE sales organization, 50 FTE, >30M€ turnover• commercially optimising EH for the planned company sale via revenue growth, P&L optimisation, sales & funnel processes, recovery plan for Germany and Venray• increasing revenue via retention-programs, cross-selling, sponsorships and new exhibition concepts • after the company sale, member of the integration taskforces ‘Sales’ and ‘Germany’
  • Bluewave & Asp (Part Of Cire Facility Group)
    External Consultant
    Bluewave & Asp (Part Of Cire Facility Group) Sep 2015 - Apr 2016
    Zutphen, Zoetermeer
    BlueWave & ASP are independent distributors of Hotel Supplies, Sanitary Facilities and Cleaning Systems. BlueWave & ASP have a 50% growth ambition. As consultant I co-lead and facilitated the strategic vision, structure and implementation for the commercial departments to make this happen.
  • Scholten Awater
    Commercieel Directeur; Sales & Marketing Director
    Scholten Awater Mar 2014 - May 2015
    Nijmegen Area, Netherlands
    Scholten Awater is the nr1 IT hardware reseller & logistic server provider in the dutch B2B market, 200M€ turnover, 200+ FTE, part of the Saphin Investment Group.As member of a two-headed leadership team, empowering/leading 85FTE (5 direct reports) and responsible for:✪ SALESNon-Profit (Central & Local Government, Education, Health) and Profit (Bank/Insurance, Industry).✪ eCOMMERCEThree platforms; SAveshop.nl, CompanyMobile.nl and eFullfillment via SA.nl ✪ BUSINESS UNITSPersonal & Mobile Computing (Client, Mobility, AV, Software, Print), Data Center Solutions (Network, Server, Storage), Services (inhouse, onsite, break&fix, refurbishment, support contracts)✪ PURCHASINGVendor contact & contract & certification management✪ TENDERDESKWith 15FTE a core competency with a high 60%+ hit-rate ✪ MARKETINGPropositions, Business Development, PR, Communications, Sponsoring (eg N.E.C. Football Club)
  • Samsung Electronics
    Country Director Sales & Marketing It Division
    Samsung Electronics 2012 - 2014
    Nl
    As member of the NL management team, head of sales and marketing for the division IT products (Note PCs, Monitors, Large Format Display, Printers/Copiers, SSD). Leading a team of 35 FTE into a complete turnaround of the Samsung PC business with +60% revenue growth, marketshare increase 4% => 15%, from -/-10% loss => +3% profit, a new GtM and Pricing set-up, and a changed sales mentality focusing on sell-out and backed-up by new processes. Responsible and accountable for KPIs turnover, profit, premium-sales targets, supply chain management.
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  • Coleman Emea
    Regional General Manager - Commercial Director Uk, Bnx, Nordics And Export
    Coleman Emea 2009 - 2012
    Breda-Nl, Bristol-Uk, Lyon-Fr
    Member of the EMEA leadership team, leading a 80M$ biz in the outdoor - sporting goods industry ✪ with four brands Coleman / Campingaz / Sevylor / Aerobed✪ a sales and marketing team of 25 FTE, back office dotted line reporting✪ in the regions UK/Ireland, Benelux, Nordics and Export✪ via retailers, online, distributors, sales agents and e-commerceResponsible for Revenue, P&L, Cashflow and Working Capital.
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  • Hewlett-Packard Emea (Geneva)
    International Sales Manager
    Hewlett-Packard Emea (Geneva) 2004 - 2008
    Geneva Area, Switzerland
    For HP EMEA in Geneva Switzerland, managing the international retailers Carrefour (>450M$), Staples (>300M$), Office Depot, Aldi, Lidl for all consumer categories (PCs , Printing , Supplies).Responsible for driving HPs business towards set objectives (revenue, profitability and market share) , for multi-national dealclosing & category management , and for strategic engagement with accounts.Change management role, upgrading the EMEA Consumer salesforce (115 fte) to a best-in-class sales team including account planning , contra-revenue optimisation , salesforce deployment and development , managing the internationalisation of retailers.
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  • Hp
    Business Manager Consumer Pcs / Pdas
    Hp 2000 - 2003
    Amsterdam Area, Netherlands
    Within the Consumer Business Organisation, top/bottom-line responsible for the introduction, business building of HPs Consumer PC (Pavilion) and managing the PDA category.Grew PC revenue from 0 => 50M$, profitable and with 15% market share to a nr1 position within 15 months.Awarded with the EMEA HP President Award.
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  • Hp
    Product Marketing Manager Imaging & Printing
    Hp 1998 - 2000
    Amsterdam Area, Netherlands
    Responsible for the Scanner, Photosmart and CDRW business. Grew Scanjet market share from 15% => 45%, nr1 position, building 23M$ business. Proud that we kept our Avg Selling Price as the highest in the market.Awarded as HP NL Achiever.
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  • Kodak
    Product Manager Benelux Consumer Imaging
    Kodak 1997 - 1998
    Utrecht Area, Netherlands
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  • Philips Consumer Electronics
    Product Development Manager Ww Snacking
    Philips Consumer Electronics 1995 - 1997
    Groningen, Netherlands
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  • Royal Dutch Navy
    Luitenant Ter Zee (Navy Officer)
    Royal Dutch Navy 1994 - 1995
    The Hague Area, Netherlands
    View

Rens Evers Skills

Business Development Management B2b Product Marketing Account Management Sales E Commerce Strategy Product Management Change Management Sales Management Retail International Sales New Business Development Team Leadership Program Management Product Development Marketing Communications Project Management Salesforce.com Cross Functional Team Leadership Team Building Marketing Process Improvement Product Launch Seo Multi Channel Marketing Btob

Rens Evers Education Details

Frequently Asked Questions about Rens Evers

What company does Rens Evers work for?

Rens Evers works for Starplast

What is Rens Evers's role at the current company?

Rens Evers's current role is Sales Director Europe at STARPLAST.

What is Rens Evers's email address?

Rens Evers's email address is re****@****usto.nl

What schools did Rens Evers attend?

Rens Evers attended Nyenrode Business University, Insead, Hp, University Of Groningen, University Of Groningen.

What skills is Rens Evers known for?

Rens Evers has skills like Business Development, Management, B2b, Product Marketing, Account Management, Sales, E Commerce, Strategy, Product Management, Change Management, Sales Management, Retail.

Who are Rens Evers's colleagues?

Rens Evers's colleagues are Yarin Picker, Malea Lewis, Deivid Salles, Olivier Brettenoux, Boris Domesheķ Boris Domeshek, Mickey Krotzer, Mihai Andonescu.

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