Stephen Day work email
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Stephen Day personal email
* Passionate (and fun!) consumer insights professional advocating the voice of the consumer to drive business actions and product/service growth.* Expertise in designing research to address key strategic and business objectives.* Empathetic consumer and customer advocate.* Synthesize complex data to tell compelling and actionable consumer stories.Specific qualitative and quantitative areas of expertise:* Customer segmentation* Brand architecture (equity / awareness / health)* Product and service satisfaction measurement (NPS, Apostle Model)* Concept evaluation and optimization* Advertising evaluation and effectiveness* Packaging and retail environment evaluation* Market and competitive landscape evaluation
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Lead User Experience ResearcherStripe Apr 2022 - PresentSouth San Francisco, California, Us* Lead corporate pricing + strategy user experience research.* Design, create, and execute innovative research solutions to answer tricky business questions.* Deliver high impact reports + recommendations that guide internal business strategies.
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Senior Manager Consumer InsightsAdobe Oct 2021 - Apr 2022San Jose, Ca, Us -
Consumer Insights @ FitbitGoogle Jun 2018 - Sep 2021Mountain View, Ca, Us* Designed, managed, and executed on high impact consumer + customer experience research focused on product hardware experiences.* Led primary projects (e.g., segmentation, concept, positioning, discrete choice/feature bundling, pricing, etc.) to inform new product initiatives and go to market execution.* Integrated behavioral data to amplify strategic insights + recommendations.* Delivered actionable insights + guidance to product teams + executive leadership. -
Market Research Group LeadLinkedin Oct 2016 - Jun 2018Sunnyvale, Ca, Us* Lead a team of product and market researchers focused on LinkedIn's paid B2B Marketing and Sales Solutions. -
Sr. Market ResearcherLinkedin Jul 2013 - Oct 2016Sunnyvale, Ca, Us* Lead product and marketing research efforts for B2B lines of business including customer engagement (NPS) measurement, product and feature assessment, naming and in-market positioning studies, branding and value proposition work streams.* Streamlined B2B NPS efforts across product portfolio to capture customer feedback and sentiment and created a playbook (recognized by the CEO) to advise teams on what's most impactful to customer experiences.* Innovated methodologies to efficiently measure in market positioning in conjunction with naming efforts.* Introduced attitudinal combined with behavioral data to provide a new model for customer segmentation.
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Global Consumer Insights, StudiosKabam Mar 2012 - Mar 2013Vancouver, British Columbia, Ca• Developed, managed and reported on strategic research initiatives including player segmentation and satisfaction, brand equity, game usability/play testing, concept and communication evaluation studies.• Optimization of game trial based on insights resulted in player centric development changes that drove initial player adoption by ~20%.• Closely managed research partners to maximize sampling efficiency (initiatives with 1,000+ respondents) and ensure timely delivery of results, within scope and budget. -
Global Consumer Insights, Strategic Planning And ResearchLogitech May 2010 - Mar 2012San Jose, California, Us• Directed global strategic research initiatives including brand health evaluation, advertising campaign effectiveness, shopper insights, website effectiveness, customer segmentation with an annual budget in excess of $1.7M annually.• Designed, managed and reported on shopper insights efforts for North America distribution channel business unit that resulted in streamlined and compelling shelf space organization and in-store collateral.• Lead all Digital Home product team research including A&U, segmentation, concept evaluation and in-market product positioning to streamline offering and create compelling messages for consumers. -
Global Consumer Insights Lead | Ea SportsElectronic Arts Nov 2006 - May 2010Redwood City, Ca, Us• Created a research practice for EA SPORTS.• Directed all quantitative and qualitative research efforts including marketplace segmentation, landscape and market sizing studies, pricing evaluation/package offering, concept testing, in-market product positioning, advertising and branding initiatives, post-launch satisfaction and feature optimization efforts. -
Senior Research ConsultantCustomersat 2004 - 2006Us• Designed, executed and analyzed quantitative research initiatives for this online market research supplier (CustomerSat division).• Managed and collaborated with clients such as Apple, Blue Shield of California, Charles Schwab & Co., Cisco, StubHub.com and Macrovision to develop, direct and report on quantitative research programs, representing over $1.5M in revenue annually for the company. -
Research DirectorUnivision Communications 2001 - 2004Miami, Florida, Us -
Market Research LeadPulse Inc. 2000 - 2001
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Consumer Research ManagerNbc Internet 1999 - 2000
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Audience Research ManagerCnet Networks 1997 - 1999San Francisco, Ca, Us -
Research SupervisorJ. Walter Thompson 1995 - 1997New York, Ny, Us -
Research AnalystInitiative Media 1993 - 1995
Stephen Day Skills
Stephen Day Education Details
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UclaMinor In Business -
University Of California, BerkeleyCourses In Statistics And Computer-Human Interaction
Frequently Asked Questions about Stephen Day
What company does Stephen Day work for?
Stephen Day works for Stripe
What is Stephen Day's role at the current company?
Stephen Day's current role is User Experience + Consumer Insights Professional.
What is Stephen Day's email address?
Stephen Day's email address is sd****@****bit.com
What schools did Stephen Day attend?
Stephen Day attended Ucla, University Of California, Berkeley.
What are some of Stephen Day's interests?
Stephen Day has interest in Children, Education, Disaster And Humanitarian Relief, Animal Welfare, Arts And Culture, Health.
What skills is Stephen Day known for?
Stephen Day has skills like Customer Insight, Market Research, Segmentation, Marketing Research, Quantitative Research, Strategy, Qualitative Research, Analytics, Marketing, Competitive Analysis, Focus Groups, Marketing Strategy.
Who are Stephen Day's colleagues?
Stephen Day's colleagues are Julien D., Maxine Zats, Aditya Garg, Prem Chand Devarasetty, Ph.d., Michael Zhou, Clément Miao, Jesse Yu.
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