Reshon Anderson

Reshon Anderson Email and Phone Number

General Manager, Things Remembered | Digital Transformation & C-Suite Leader | Brand Storyteller @ Things Remembered
Reshon Anderson's Location
Chicago, Illinois, United States, United States
Reshon Anderson's Contact Details
About Reshon Anderson

Entrepreneurial, results-oriented senior marketing executive with proven leadership abilities, and diverse experience in e-commerce, merchandising, product marketing/management, full funnel media, omni-channel marketing and campaign management, consulting and business development. Specialties: *Omni-Channel Marketing*Ecommerce Channel Management & Strategy*Targeted media & attribution*Creative Direction*UX/UI Design*Contract Negotiation *Financial Modeling *Presentation/Pitch Development*Business Planning & Strategy Development

Reshon Anderson's Current Company Details
Things Remembered

Things Remembered

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General Manager, Things Remembered | Digital Transformation & C-Suite Leader | Brand Storyteller
Website:
thingsremembered.com
Company phone:
866.902.4438
Company email:
customerservice@thingsremembered.com
Reshon Anderson Work Experience Details
  • Things Remembered
    General Manager
    Things Remembered 2024 - Present
    Burr Ridge, Il, Us
    Head of brand. Lead product development, merchandising, pricing, demand planning, marketing, partnerships, UI/UX and other operating functions
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  • 1-800-Flowers.Com, Inc.
    General Manager, Things Remembered
    1-800-Flowers.Com, Inc. 2024 - Present
    Jericho, New York, Us
    Head of brand. Lead product development, merchandising, pricing, demand planning, marketing, partnerships, UI/UX and other operating functions
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  • Crate And Barrel
    Chief Marketing Officer
    Crate And Barrel 2022 - 2023
    Northbrook, Il, Us
    Head of marketing for the Crate & Barrel brand. Led a team of 60+ marketing professionals in Brand Marketing, Paid Media, Loyalty/CRM, Social, Analytics and PR/events.
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  • Kendra Scott
    Chief Digital Officer
    Kendra Scott 2021 - 2022
    Austin, Tx, Us
    Led digital channels/revenue and transformation for leading jewelry retailer. Channels included Product Management, Performance/Growth Marketing & Media, Merchandising, UX/UI and Analytics.
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  • Universal Studios Hollywood
    Vp, Omni-Channel Marketing
    Universal Studios Hollywood 2018 - 2021
    Universal City, Ca, Us
    Led a team for all digital and offline direct-to-consumer channel marketing for the theme park brands (Universal Studios Hollywood, City Walk, Halloween Horror Nights). Channels included CRM, websites/e-commerce, mobile app, social media and all paid media (digital, TV, radio, promotions). Selected as AdWeek L.A. Brand Star.
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  • Universal Studios Hollywood
    Vp, Digital Marketing & E-Commerce
    Universal Studios Hollywood 2015 - 2018
    Universal City, Ca, Us
    Head of digital initiatives for the theme park (marketing, e-commerce, social, mobile).
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  • Forever 21
    Head Of E-Commerce, North America (Us & Canada)
    Forever 21 2013 - 2015
    Los Angeles, Ca, Us
    Led a team of 70+ professionals in marketing, creative, analytics, merchandising, in-house studio, web operations and technology to grow the E-Commerce business for this multi-billion dollar fashion retailer. Oversight included P&L management, team leadership, strategy and growth planning.
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  • Angel Handbags
    Founder/President/Creative Director
    Angel Handbags 2007 - 2013
    Grew business from eBay merchant to top handbag retailer in 2 years. Provided overall strategy and direction for the company. • Winner of Miller-Coors Urban Entrepreneurs competition • Recognized as one of the top 100 online retailers of bags and luggage from TheFind.com.• Featured entrepreneur on CNBC show, The Big Idea with Donny Deutsch.• Selected as one of the early 3rd party merchants on Amazon
  • Network Solutions
    General Manager And Product Line Owner, Online Marketing
    Network Solutions 2010 - 2012
    Jacksonville, Florida, Us
    Developed product strategy for $10M+ portfolio of online marketing products, providing direction for marketing, design, operations, engineering, and customer service teams. Managed P&L. Presented weekly, monthly and quarterly strategic goals and metrics to C-level executives. • Launched and drove go-to-market strategy for four new products in 12 months.• Doubled profit margins year-over-year.
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  • Aarp
    Online Marketing Consultant
    Aarp 2008 - 2009
    Washington, Dc, Us
    Managed multi-million dollar search engine (PPC), display and e-mail marketing programs. Conducted campaign audits and recommended improvements. Compiled reports and communicated metrics to management. Directed website design and layout changes.• Led successful transition to a new SEM vendor. • Created lead follow-up program to capitalize on abandoned online leads.
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  • Aol
    General Manager And Product Lead
    Aol May 2005 - Feb 2007
    New York, Ny, Us
    Business and product owner for $25M portfolio of premium security and computing products. Managed day-to-day operation of the business and profit and loss statements. Coordinated cross-functionally for every segment of the business: call centers, technology development, QA, brand marketing, billing infrastructure and vendor relationships.• Implemented programs to achieve $2.4M+ increase in operating income.• Led development teams for two major product launches.
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  • Aol
    Sr. Product Manager
    Aol 2004 - 2005
    New York, Ny, Us
    Led product management of AOL’s first free PC antivirus and firewall products, company’s most high profile project at the time. Negotiated terms and maintained strong relationship with vendor, McAfee. Led cross-functional team to successful launch.• Through online marketing initiatives, doubled product adoption within 3 months of launch.• Product launch ultimately resulted in 2 million new/active users.
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  • Aol
    Marketing Manager
    Aol 2003 - Jul 2004
    New York, Ny, Us
    Established and executed marketing strategy and creative direction for AOL subscription service display advertising on AOL web properties (i.e., Mapquest, Moviefone, Netscape, etc).• Negotiated 30-50% fee reductions with several agency vendors. • Led cross-functional negotiations for an additional 7 billion ad impressions.• Supervised, instructed, and trained Assistant Program Managers in Online Marketing group.
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  • Cordis
    Sr. Supply/Demand Manager
    Cordis 2002 - 2003
    Miami Lakes, Fl, Us
    Led supply/demand analysis for Cypher product launch- $1.3 billion in sales for 2003. • Led cross-functional coordination with supply chain partners (Marketing, Finance, Production), which streamlined communication and led to an effective product roll-out.• Prepared and presented weekly operations status for board-level executives.
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  • Scient
    Consultant (Mba Internship)
    Scient Jun 2000 - Aug 2000
    Consulting services for high-tech companies in the realm of e-commerce. Projects included MLB.com and a start-up in the staffing industry.

Reshon Anderson Skills

E Commerce Online Marketing Strategy Product Management Marketing Strategy Email Marketing Seo Entrepreneurship Analytics Marketing Start Ups Digital Marketing Sem Ppc Social Media Marketing Program Management Digital Strategy Web Design Graphic Design

Reshon Anderson Education Details

  • Stanford University Graduate School Of Business
    Stanford University Graduate School Of Business
    General Management
  • Stanford University
    Stanford University
    Economics
  • Mojave High School
    Mojave High School

Frequently Asked Questions about Reshon Anderson

What company does Reshon Anderson work for?

Reshon Anderson works for Things Remembered

What is Reshon Anderson's role at the current company?

Reshon Anderson's current role is General Manager, Things Remembered | Digital Transformation & C-Suite Leader | Brand Storyteller.

What is Reshon Anderson's email address?

Reshon Anderson's email address is re****@****hon.com

What is Reshon Anderson's direct phone number?

Reshon Anderson's direct phone number is +170361*****

What schools did Reshon Anderson attend?

Reshon Anderson attended Stanford University Graduate School Of Business, Stanford University, Mojave High School.

What are some of Reshon Anderson's interests?

Reshon Anderson has interest in Gezondheid.

What skills is Reshon Anderson known for?

Reshon Anderson has skills like E Commerce, Online Marketing, Strategy, Product Management, Marketing Strategy, Email Marketing, Seo, Entrepreneurship, Analytics, Marketing, Start Ups, Digital Marketing.

Who are Reshon Anderson's colleagues?

Reshon Anderson's colleagues are Keena Hendrix, Nikki Travinsky, Patricia Wright, Umar Dixon, Tiffany Redmond, Katelyn Buhlig, Kathy Jackson.

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