Purpose-driven marketing and communications agency owner, focused on helping brands connect with customers who are aligned with their values. We work with private sector, public sector and non-profits that believe more in making the world better than in making profit - but trust that we are building a place where profits will follow purpose.

• Develop comprehensive marketing and communications plans closely aligned to business operations plans for multiple lines of business including overall branding for corporate communications, Maritime Trade for international commerce, Cruise promotion with B2B and B2C components, Parks & Recreation, Destination & Tourism and Environmental Sustainability.• Create long-term Marketing Master Plan for the agency to strategically manage all advertising, publicity, community relations, sponsorships and events in a cohesive manner. • Manage execution of sponsorship recognition for Tidelands Activation Program to ensure the Port is recognized as a sponsor of community programs and fulfills mission to create a vibrant and active waterfront.• Oversee the marketing section of the department with six employees and a half million dollar budget.

Office of Lt. Governor responsibilities include:• Manage all aspects of communications for Lt. Governor including speechwriting, media relations, and community relations• Handle communications for programs reporting to the Office of the Lt. Governor including SERVE Colorado: Governor’s Commission on Community Service and the Colorado Commission of Indian Affairs including creation of collateral materials, assisting with fundraising pieces, website creation, and media relationsColorado Department of Higher Education responsibilities include:• Coordinate with the Communications manager within the department on all media relations and spokesperson opportunities for the Lt. Governor• Promote department’s statewide higher education coordination initiatives strategically positioning the department in alignment with the Lt. Gov. and Governor’s administration priorities for universities, state and community collegesColorado Office of Early Childhood – Race to the Top Early Learning Challenge Grant responsibilities include:• Work integrally with the department to create and implement a communications plan for the $45 million dollar federal grant designed to enhance early childhood education across the state, particularly within high needs populations

Leadership responsibilities include:• Create strategic plan for Denver Human Services developing new performance measures for meaningful outcomes, managing reporting process to mayor’s office and the public, and ensuring agency progress in desired directionPublic Relations/Marketing responsibilities include:• Manage all media relations for agency including highly controversial subject matter including child welfare fatalities, homelessness, veterans affairs, and health care expansion• Act as primary spokesperson for agency, prepare elected and appointed officials for high profile local, national and international interviews• Lead all crisis management efforts including convening all stakeholders, investigating claims and determining strategy for agency response• Formulated strategic marketing direction for program areas and individual initiatives with comprehensive campaigns designed to impact behaviors Organizational Communications responsibilities include:• Create and oversee implementation of comprehensive internal communication strategy which includes dissemination of information and structural elements• Implement two-way communication improvement with staff trainings, individual management team coaching for each division • Oversee administration of all-staff and all-supervisors meetings including strategic training and workshops• Create and manage Leadership Academy for staff, and internal and external customer service philosophy, along with the corresponding recognition programs to increase employee engagementDevelopment responsibilities include:• Direct all development efforts through GIVE Denver program including annual fundraising drives and events, ongoing donor relations and solicitation, and monetary and in-kind sponsorships for various programs throughout the agency• Oversee community partnerships designed to build collaborative service opportunities on behalf of clients, • Manage volunteer recruitment and placement efforts

• As Department’s City Council Liaison kept members apprised of projects, and lobbied to pass ordinances through council • Wrote executive briefs and speaking points for legislative issues for cohesive communication strategy• Attended public meetings for major initiatives, coordinated with council offices and represented Manager Vidal as needed• Managed media of all council initiated projects, such as press conferences, press releases, groundbreaking events, for bond projects, ordinance changes and other coordinated media efforts

• Wrote remarks for former Denver Mayor John Hickenlooper’s appearances at panels, press conferences, events, and keynote addresses, including public events before and during the 2008 Democratic National Convention• Managed incoming media call line and follow-up, conducted research and assisted Communications Director with inquiries• Wrote Mayor’s official letters, op-ed pieces, employee messages and all other forms of public correspondence• Oversaw Mayor’s Communications interns including recruiting, training and day to day operations

• Oversaw public relations efforts and product tours of company’s consumer electronics in all national and local outlets including interviews, product reviews, benchmark submissions, and product tours• Managed promotional campaigns to increase exposure including product placement at MTV Music Awards• Created integrated product launch strategy for 2007 product line-up including public relations, media and in-store marketing

• Created, implemented and oversaw complete publicity and promotional campaigns regionally for movie studio accounts: Paramount, Universal, Miramax, ThinkFilm and Magnolia Pictures Management Responsibilities include:• Opened the Denver branch of national Allied Advertising chain including office set up, local hiring, client pitching and overall office management including hiring and managing staff of coordinators and paid interns• Coordinated local office procedures with national Allied practices• Successfully oversaw agency merger with Solomon Friedman Entertainment• Managed complete campaign costs within budget including negotiation with vendors Public Relations & Communications Responsibilities include:• Cultivated relationships with wide variety of press including critics, columnists, feature writers, editors, broadcast hosts, producers and reporters in order to secure film features, event coverage, and top photo placement• Coordinated local press tours, studio junkets, world premieres and publicity stunts with film talent • Researched, developed and pitched multiple publicity angles to ensure extensive media coverage Marketing & Promotional Responsibilities include:• Maximized product exposure by negotiating trade with television, radio, print and online partners• Organized and implemented various local events, screenings, contests, and costume character tours• Developed cross promotional campaigns with local retailers to reach target demographics • Wrote weekly comprehensive reports of all activities documented with photos, promotional ads and collateral for clients

Publicity/Promotions Account Executive/March 1999 – March 2002• Managed publicity and promotional campaigns for DreamWorks Pictures, MGM Pictures, New Line Cinema, Fine Line Features, USA Films and Lion’s Gate Films in Rocky Mountain region• Generated excitement for film releases through press coverage, media and grassroots promotions• Planned and bought broadcast media for MGM, 20th Century FOX and Universal PicturesPublicity/Promotions Account Assistant/September 1997 – March 1999• Assisted with publicity and promotional campaigns for Columbia/TriStar, MGM, DreamWorks, 20th Century Fox, Fox Searchlight, TriMark Pictures and CastleRock Entertainment• Scheduled press screenings, distributed press materials and acted as studio press liaison • Formulated drafts for press releases and marketing campaigns• Responsible for all aspects of agency marketing internship program for college studentsBuena Vista Pictures College Marketing Representative/January 1997 - September 1997• Implemented college campus publicity and promotions for Disney, Touchstone and Hollywood Pictures