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Eugen Ilie Email & Phone Number

Growth Marketing | Digital Marketing | Revenue Growth | 20+ Years of Experience
Location: Littleton, Colorado, United States 12 work roles 3 schools
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Role
Growth Marketing | Digital Marketing | Revenue Growth | 20+ Years of Experience
Location
Littleton, Colorado, United States

Who is Eugen Ilie? Overview

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Eugen Ilie is listed as Growth Marketing | Digital Marketing | Revenue Growth | 20+ Years of Experience based in Littleton, Colorado, United States. AeroLeads shows a matched LinkedIn profile for Eugen Ilie.

Eugen Ilie previously worked as Core Team Senior Director of Growth Marketing Strategy at Toptal and VP of Growth at Steady. Eugen Ilie holds Bachelor'S Degree, Psychology from University Of Bucharest.

Profile bio

About Eugen Ilie

I am a growth marketing leader with 20+ years of experience driving user growth and revenue growth, with focus on unit economics to fuel long term growth and sustainability. • My core competency is the intersection of Product, Analytics and Marketing • Optimized growth channels (paid and organic) targeting SMB clients resulting in improving the LTV/CAC ratio• Managed cross-channel growth initiatives for a consumer financial app (B2C) resulting in 128% growth in one year, lift in engagement rates by 98% and revenue growth of 124% within 2 quarters • Led the growth team for a consumer financial startup which resulted to a $100M in ARR within 2.5 years• Built one of the first lending marketplaces in the financial sector (LeadPile), company that was sold in 2010 (after sale, the company achieved $40MM in revenue with 25% EBITDA) • Strategy and hands-on experience across all growth channels: SEM, SEO, affiliate & partnerships, referrals, social, influencers, display, programmatic, direct mail, and OOH (Out Of Home)

12 roles

Eugen Ilie work experience

A career timeline built from the work history available for this profile.

Core Team Senior Director Of Growth Marketing Strategy

Work From Anywhere, Remote, OO

As a full-time, core team member at Toptal, I led cross-functional initiatives to drive scalable growth, optimize revenue efficiency, and strengthen our market position. I spearheaded the launch of new categories—including Marketing, Technology Services, and Management Consulting—and supported the development of innovative delivery models like Managed.

Sep 2022 - Oct 2024

Vp Of Growth

Everywhere, US

  • At Steady, I managed end-to-end growth initiatives, driving a 128% increase in new users within one year through product and marketing synergies. I oversaw acquisition channels across Organic, Paid Social.
  • Boosted bank account linking conversion rates by 11%.
  • Increased revenue engagement metrics by 98%.
  • Achieved a 32.96% QoQ increase in deep-link activity through optimized campaign performance.
  • Drove revenue engagement up 14.4% QoQ for new users and 19.5% for returning users.
  • Increased quarterly active users by 12% QoQ.
Mar 2021 - Sep 2022

Head Of Growth

San Francisco, California, US

  • Responsible for growth across the organization - acquisition metrics and strategies to decrease costs while targeting the right customers based on 13 months PV and LTV
  • Worked across the organization in Support and Customer Success to improve retention strategies
  • Data analytics hands-on - Build scorecards for the organization to report on cohort views on conversions and customer LTV
  • In Q3 worked extensively on improving the data consistency and parity between external platforms (Marketo, Zendesk, Snowflake, etc) and Copper’s CRM as well as deploying new processes through Boomi to achieve data parity
  • Rebuilt the data sources for data feeding into Copper which improved the account level visibility for Sales and Customer Success teams
  • Ran experiments (A/B tests) in-app and website to improve conversions from a Trial to a Paid Subscription (applied statistical rigor to data and results)
Jun 2019 - Mar 2021

Director Customer Marketing

Tempe, AZ, US

At GoDaddy, I led customer marketing initiatives across all regions and products, focusing on retention, customer engagement, and revenue growth. I owned the strategy, roadmap, and execution of key deliverables, working closely with cross-functional teams, including Product Marketing Managers (PMMs), Product, Customer Experience (CX), Email Execution Pods.

Mar 2018 - May 2019

Head Of Growth -Lendup

Oakland, California, US

  • Head of Growth for the Loans business.
  • Led growth initiatives that contributed to LendUp’s rapid expansion, reaching $100M in revenue within 2.5 years.
  • Managed acquisition and retention strategies across lending products, driving consistent customer growth.
  • Collaborated with product and analytics teams to optimize the funnel, improving conversion rates and reducing churn.
  • Designed cross-channel marketing campaigns (SEM, affiliate, and partnerships) that fueled 100% YoY growth.“He was one of the main contributors to our 100% YoY growth for years, reaching $100M of revenue in 2.5 years.”.
Aug 2016 - Feb 2018

Head Of Affiliate, Partnerships & Integrations

Oakland, California, US

  • My responsibilities include:
  • Building and maintaining the Affiliate and Partnership relationships
  • Working with the Legal, compliance and vendor management business units
  • The overall channel's P&L
  • Product development
  • Optimize partner implementations
Jun 2014 - Aug 2016

Co-Founder & Ceo

Leesburg, VA, US

  • We've created the concept of Text9 initially as an application in our marketing agency. Ended up to become a SaaS on its own. ----Engage. Acquire. Retain.Make Raving Fans with Text9Problem: 97% Lost Customers on mobile.
  • Text9 was the an advanced mobile customer acquisition tool that empowers your company to acquire and retain your mobile customer.My responsibilities included:
  • Product Development
  • Growth Strategy and channel diversification
  • PPC, SEO, Affiliate Marketing, Social Media Marketing, Media Buying
  • Client Management & Business Development
Nov 2013 - Aug 2014

Co-Founder & Ceo

Buyercentric.Com

BuyerCentric’s value proposition: Leader in online customer acquisition with over 15 years experience in online marketing, allows the buyer, to receive traffic, calls, and leads using the highest compliance standards. Each click, call, and lead is fully branded to a specific business, allowing business owners and customers to engage in a one-to-one.

Aug 2013 - Aug 2014

Sr. Vice President, Product & Technology

Phoenix, AZ, US

LeadPile is the premier exchange for lead buyers and sellers across multiple verticals. Lead buyers can buy exclusive and qualified leads in real time, while lead sellers enjoy the ability to distribute their leads among a nationwide network of lead buyers.Eugen Ilie offered leadership while building some of the most innovative technologies and processes.

Jan 2013 - Sep 2013

Operations/Marketing

Phoenix, AZ, US

  • I worked on the work flow around go to market product roadmap, while maintaining a steady movement and growth pattern toward internal customer acquisition.I also helped with launching one the first ping tree.
  • Marketing analysis and product marketing strategies
  • Responsible for all the internal media buying and marketing campaigns (being one of the first search engine marketing experts in the industry - started first PPC campaigns on GoTo /Overture which later became Yahoo)
  • Created and managed re-marketing and customer retention campaigns - email, customer portals
  • Contributor for the DMConfidential.com (Industry publication) - Tip of the week column
  • Engaged daily with company’s clients to increase product adoption and overall sales
Mar 2002 - 2013

Editor In Chief

Here And Now - Teens Journal

Aici si Acum (Here and Now) - Psychology Journal for Teens

Jan 2002 - Apr 2004

Owner

Arcoprirom

Internet Marketing / Publishing

Jan 2001 - 2004
3 education records

Eugen Ilie education

Bachelor'S Degree, Psychology

University Of Bucharest

B.A, Marketing, Marketing

Marketing

Bachelor'S Degree, Pedagogy

University Of Bucharest
FAQ

Frequently asked questions about Eugen Ilie

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What is Eugen Ilie's role at their current company?

Eugen Ilie is listed as Growth Marketing | Digital Marketing | Revenue Growth | 20+ Years of Experience.

Where is Eugen Ilie based?

Eugen Ilie is based in Littleton, Colorado, United States.

What companies has Eugen Ilie worked for?

Eugen Ilie has worked for Toptal, Steady, Copper, Godaddy, and Lendup.

How can I contact Eugen Ilie?

You can use AeroLeads to view verified contact signals for Eugen Ilie, including work email, phone, and LinkedIn data when available.

What schools did Eugen Ilie attend?

Eugen Ilie holds Bachelor'S Degree, Psychology from University Of Bucharest.

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