Revina Laksmi Email & Phone Number

Area Dki Jakarta

Product Design & Research Coordination:- Led end-to-end UX enhancement projects, including the redesign of AstraPay’s UI/UX, and introduced continuous assessment to measure effectiveness.- Directed the redesign of the AstraPay homepage, guiding the project from research to launch, ensuring alignment with user needs and business objectives.- Facilitated cross-functional workshops with the design and business development teams.DesignOps Team Leadership & Process Development:- Coordinated the DesignOps team to strategically plan and implement design system milestones, advocating for consistent standards across AstraPay’s design initiatives.- Collaborated with design system engineers to establish robust guidelines for research and a streamlined design process, supporting a cohesive and efficient design workflow.Conversion Rate Optimization & Reporting:- Established, tracked, and reporting conversion rate targets for various products and features.- Applied data analysis to identify trends in user behavior to inform strategies that drive app engagement.Internal Knowledge Sharing & Culture Building:- Founded the AstraPay Book Club, fostering an inclusive environment for personal and professional development, encouraging team members to share insights and growth through reading.Organized and facilitated design thinking workshops, aiming to foster a user-centered mindset within - AstraPay’s culture and contribute to more informed decision-making across teams.

Product Development Foundations:- Gained comprehensive experience in the discovery process, understanding user needs and applying design thinking principles to real-world problems.- Developed products across different technologies, working with Java for backend, Angular for frontend, and both iOS and Android mobile platforms.On-the-Job Training (OJT) Placement 1 - Payment Core Team:- Worked with the team to understand core financial services and contribute to the development of the cashout withdrawal feature in iOS using Swift.- Built a solid understanding of the end-to-end product development process within a financial technology environment.OJT Placement 2 - Mitra Team (B2B Merchant Services):- Collaborated with the Mitra Team to support and streamline processes for B2B merchants, including key Astra Group entities like FIF, TAF, and ACC.- Led efforts to improve transaction processes by developing biller payment integrations, utilizing Java for backend processes and Angular for frontend.

Malang, Jawa Timur, Indonesia

- Create internship admissions website using Workflow Management System and SCRUM - Conduct research on product needs to related companies and users- Conduct a survey about user perceptions of the website that has been developed