Reyaz Ahmed Email & Phone Number

Chennai, Tamil Nadu, India

• Spearheaded the successful development and implementation of a growth strategy that resulted in a 80% increase in user acquisition within three months.
• Executed A/B tests and growth experiments, resulting in key insights that improved user stickiness and drove the conversion rate from 1.5% to 30%.
• Implemented enhanced CRM processes for deeper lead data collection, resulting in a 40% increase in drip campaign CTR.
• Established and maintained robust analytics… Show more
• Established and maintained robust analytics dashboards utilizing GA4 and Google Looker Studio enabling data-driven decision-making.
• Played a pivotal role in the creation and dissemination of compelling product marketing materials, including whitepapers and eBooks. Show less

Chennai, Tamil Nadu, India

• Launched CAFS Money, a financial services platform, from ideation to MVP, generating INR 4 crore in annual revenue through a successful go-to-market strategy.
• Scaled search campaigns 4x from 8k to 30k monthly budget while maintaining a stellar ROAS of 6, significantly increasing ROI through campaign optimization.
• Implemented programmatic SEO for 1000+ pages, ranked for 80+ queries and attracted 700+ users in just 28 days for CAFS Money web app.

Chennai, Tamil Nadu, India

• Gained 10K+ Instagram followers for Bhavani Devi by trend jacking. Launched Google and Meta ads for GameNation with a ROAS of 12 & 8 respectively.

New Delhi Area, India

• Achieved 30% revenue growth for Morphy Richards, Bajaj, and Nirlep brands in FY '19 through partnernurturing and channel management.
• Developed and implemented a BCG matrix to optimize stock availability and profit margin for trade partners, improving overall channel efficiency.
• Expanded brand presence in the redemption portals by adding 3 trade partners contributing 20% of totalrevenue through partner outreach.

Coimbatore, Tamil Nadu, India

Conducted on-foot market research for Murugappa Groups, analyzing customer preferences on sandpapers and providing recommendations for business growth in the Coimbatore region.

Master Of Business Administration - Mba, Marketing And Finance, 1St Class

Bachelor Of Business Administration - Bba, Business Administration And Management, General, 1St Class

Activities and Societies: Elocution club member. Won prices for Debate and elocution related Inter-college competitions.