In guiding Jaanuu's technological direction, we are committed to revolutionizing medical apparel, ensuring our products and platform set new industry standards for quality, innovation, and user satisfaction. Our collective achievements reflect Jaanuu's dedication to excellence and its mission to empower healthcare professionals with superior apparel solutions.

• Crafted and executed digital-first strategies for clients launching e-commerce platforms and SaaS applications, enabling companies to establish and expand their online presence effectively.• Instituted agile processes and robust data-driven systems, significantly enhancing operational efficiency and ensuring scalability for growth.• Pioneered the hiring process, recruiting top-tier talent and building dynamic digital product teams capable of driving innovation and executing complex projects.• Initiated and managed strategic partnerships with technology vendors and service providers, broadening the technology stack and enhancing product offerings.• Served as the principal consultant for digital transformation, advising on best practices for digital integration and optimizing online customer experiences.

Venture-backed startup disrupting age-old challenges in the skincare industry.• Spearheaded the launch of the company's first product, moving from 0 to 1. by conducting comprehensive user research and utilizing computer vision technology to create a personalized skincare experience, setting a new industry standard.• Applied innovative funnels and data analytics to refine the subscription model, dramatically improving user experience and retention. This strategic initiative was key to driving 62% annual increase in MRR.• Cultivated a dynamic, high-performing cross-functional team that collaborated effectively across engineering, marketing, and design. This collective effort was instrumental in the rapid development and deployment of groundbreaking products, reducing our cycle time by 50%.• Maintained active and persuasive communication with investors and board members, ensuring continuous support for product innovation and market growth strategies. • Executed targeted strategies that firmly positioned Beauty By Design as an industry pioneer in personalized skincare, significantly enhancing market presence and accelerating user growth.

Beachbody, LLC is the creator of the nation's most popular fitness, nutrition and weight-loss solutions including P90X, INSANITY, and Shakeology. Beachbody programs combine challenging workouts with easy-to-follow diet guidelines and nutritional supplements. Beachbody has expanded this support system through TeamBeachbody.com, which includes a network of over 450,000 independent "Coach" distributors as well as a dynamic online support and fitness community.• Led the strategic relaunch of the core digital platform, enhancing digital tools and user experience for over 450k+ Beachbody coaches, enabling effective client management and business growth.• Championed the launch of a breakthrough mobile app, fostering coach-community engagement and securing the app’s status as the most successful consumer application in Beachbody's history, evidenced by record user adoption and retention.• Fostered the transformation of Beachbody's product development culture by instilling Agile practices, resulting in optimized product delivery and the promotion of a rapid prototyping ethos.• Guided a team of product managers towards a data-centric approach, leading to enhanced product ideation, prioritization, and an experimentation-driven roadmap that significantly boosted team performance and product outcomes.• Captured 1st place in the company-wide hackathon by innovating an AI Personal Coach, leveraging Amazon Alexa and Facebook Chat APIs to revolutionize customer interaction and engagement.

Connectivity was acquired by SweetIQ.• Drive vision and strategy for SaaS digital advertising product leveraging programmatic channels and proprietary data for enhanced Ad targeting and performance. • Define product roadmap and execution strategy including market research, core value proposition, Minimum Viable Product scope, and analytics implementation. • Lead Agile transformation to improve team collaboration and accelerate speed to market.• Establish strategic partnership with Facebook leading to privileged API access to new technology.

Responsible for Display Advertising product initiatives globally across 16 countries. • Grew $28M revenue product line to $40M under management. • Launched most profitable product in the company, still in use today. • Launched machine learning platform to optimize campaign performance at scale. Resulted in increased NPS and reduction of service costs by over $1M.• Increased scalability and performance of products with integration of programmatic advertising and real-time-bidding technology.• Developed relationships with strategic partners to expand innovation through mobile, social, and video spaces. Partners include Facebook, Google, Yahoo, Simplifi, TheTradeDesk.

• Discover and create product specifications for display advertising product feature enhancements.• Oversee software development and delivery through collaboration with engineering and QA.• Facilitate cross-functional collaboration between sales, marketing, legal, and senior management.• Oversee value propositions for products and participate in sales presentations to strategic customers.• Monitor key metrics, bug fixes, and optimization initiatives for products under management.

• Strategy: Identify new opportunities in lead-gen marketplace and analyze for upside. Create competitive analysis and risk assessment for new business ideas.• Business Development/Sales: Develop key partnerships to facilitate growth. Grew managed revenue of $8M to over $11MM.• Product Management. Define vision and software development of Home Service portals including Yahoo! partnerships and EasyMoving.com. Launched innovative sales funnels that won against competition due to increased transparency for customers.

Manage Business.com’s top 1000 accounts for the West Coast territory. Build and nurture SEM and Display campaigns for optimal performance. Results-driven focus to maximize sustainable ROI. Manage $2M annual revenue and maintained >100% to goal.I have worked with: Visa, Apple, HP, Intel, Adobe, Best Buy, Sage Software, Service Magic, Kroll, Zurich, BlackRock, OMD, Group M, MEC, Initiative, iProspect, Covario, Geary, Sitewire, Citrix

• Own product management and monetization strategy for seven owned and operated websites.• Increase revenue by optimizing Google Adsense revenue and building new direct advertiser relationships.• Drive business development revenue by identifying and executing custom software integration opportunities.• Enhance product features for Fitday.com; sold private label integrations to Atkins, Zone Labs, Rodale Publishing.

As a commodities broker, I specialized in the sale and management of commodity investment portfolios for institutional and accredited investors, leveraging my expertise in trading options and futures contracts across NYMEX, CME, and ICE commodities exchanges. Utilizing advanced options strategies, I focused on arbitrage and hedging to optimize account performance. My role involved conducting in-depth market research to guide transactions in energy, precious metals, and financial instruments. I successfully expanded account portfolios through strategic customer acquisition and the execution of profitable trades, underpinned by my Series 3 licensure.

Research and analyze equity investment risk and opportunity. Fundamental and technical analysis. Portfolio management strategy. Used Bloomberg terminal daily.

Subcontract closeout for multi-million and billion dollar research contracts. Advised principal investigators and managed contract funding for acquisitions. Worked closely with NASA intellectual property and trade officials on audit requests.