Ryan Friedenberg Email & Phone Number

Cleveland, Ohio, United States

As a Digital Marketing Consultant, I've had the privilege of partnering with a diverse range of clients, from a pioneering clinical trial company and a crowdfunded consumer electronics start-up to an innovative medical device manufacturer start-up.• Refined customer support strategies, for greater efficiency, quicker responses, and higher customer satisfaction.• Executed paid social media campaigns with a budget over $100,000, realizing a 3X ROAS.• Implemented tailored CRM solutions (Intercom, HubSpot, HighLevel) to enhance process efficiency and introduced marketing automation workflows, boosting lead qualification rates by 50%.• Collaborated with four clients on brand development, establishing consistent visual guidelines.• Crafted sales collateral, resulting in a 25% increase in sales.

As the Product Marketing Lead at VetGuardian, I spearheaded marketing initiatives from the seed stage, culminating in our acquisition by a public company in August 2023.• Developed and implemented integrated marketing campaigns, enhancing the customer journey.• Designed a distinctive brand visual identity and oversaw a website redesign, increasing product visibility and B2B engagement by 200%.• Streamlined marketing processes using HubSpot/Zapier, aligning with strategic goals and improving efficiency by 50%.• Directed B2B support communications, achieving a 30% increase in client retention.

• Produced pitch decks and videos, securing $2M in funding and attracting new board members; also reached finals in competitions including the Purina Pet Care Innovation Prize.• Crafted marketing materials for email campaigns and tradeshows, resulting in the acquisition of two new distributors.• Assisted with various projects including market research and financial models.

Cleveland, Ohio, United States

• Managed and optimized search and display advertising accounts for 7 clients across distinct industries, driving a 20% increase in ROI.• Developed and tailored marketing materials, encompassing SEO, SEM, and copywriting.• Achieved certifications across all major Google Advertising Platforms, demonstrating comprehensive expertise.

Mentor, Ohio

• Developed and tailored marketing materials for social media advertising campaigns, resulting in a 40% increase in engagement.• Executed advertising campaigns that successfully generated over 50 new leads for clinical research trials, surpassing targets by 100%.• Drove $50,000 in revenue using Facebook Advertising, achieving this milestone within the initial two weeks of campaign launch.

• Established and grew a niche fashion jewelry brand, successfully penetrating a highly competitive retail market segment with push marketing.• Achieved a 6-figure revenue within the first three months of operation, ranking in the top 1% for web traffic during our launch period.• Acquired diverse business facets through hands-on experience, encompassing PPC marketing, web design, branding, customer service, and operations.

Education record

Bachelor'S Degree, Entrepreneurship/Entrepreneurial Studies