Senior Manager, Digital Marketing
Current
Oct 2023 - Present
AeroLeads people directory · profile
Rachel Lipton Email & Phone Number
Passionate about brand storytelling, digital marketing, and photography
at
Adtalem Global Education
1 work email found
@adtalem.com
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Passionate about brand storytelling, digital marketing, and photography
Location
Baltimore, Maryland, United States
Who is Rachel Lipton? Overview
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Quick answer
Rachel Lipton is listed as Passionate about brand storytelling, digital marketing, and photography at Adtalem Global Education, based in Baltimore, Maryland, United States. AeroLeads shows a work email signal at adtalem.com and a matched LinkedIn profile for Rachel Lipton.
Rachel Lipton previously worked as Senior Manager, Digital Marketing at Adtalem Global Education and Digital Marketing Manager, Social Media at Adtalem Global Education. Rachel Lipton holds Bachelor'S Degree, English from Towson University.
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Email format at Adtalem Global Education
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{first}.{last}@adtalem.com
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Profile bio
About Rachel Lipton
Experienced Social Media Marketer with a demonstrated history of working in the higher education and food & beverage industry. Skilled in Social Media Marketing, Google Analytics, Public Relations, Writing, and Adobe Photoshop. Strong media and communication professional with a Bachelor's Degree in English from Towson University.
Listed skills include Blogging, Social Media, Social Media Marketing, Social Networking, and 43 others.
Current workplace
Rachel Lipton's current company
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11 roles
Rachel Lipton work experience
A career timeline built from the work history available for this profile.
Digital Marketing Manager, Social Media
- Oversaw social media strategy for multiple brands under the Adtalem Education Group umbrella, following the acquisition of Walden University by Adtalem Education Group
- Led triple-digit engagement growth for five institutions and maintained a consistent engagement rate of over 10% across all brands.
- Developed and pitched compelling content to drive engagement and increase brand awareness among the target demographic.
- Ensured brand compliance by reviewing all social media posts.
- Collaborated with external teams to drive enrollments and growth, leveraging a thought leadership strategy.
- Successfully managed social media ad buying, surpassing engagement and traffic goals with below industry average CPC (Cost Per Click) and CPE (Cost Per Engagement).
Oct 2021 - Oct 2023
Freelance Writer
Current
Jan 2024 - Present
Photographer And Writer
Current
Like The Tea Eats
Like the Tea EATS is my personal blog that is dedicated to all things food in Baltimore.
Mar 2013 - Present
Social Media Manager
Manage a multimillion dollar ad budget and social media ad buyingReport on social media performance to various stakeholdersAssist in content strategy and development
Mar 2019 - Oct 2021
Social Media Specialist
- Walden University is a part of the Adtalem Global Education Network of Campus Based and Online Universities from around the world as of 2021
- Managed community engagement for Walden University, promptly responding to inquiries across Facebook, Twitter, LinkedIn, and Instagram.
- Utilized social media management tools to analyze campaign performance, track progress, and provide data analysis reports on a regular basis.
- Developed engaging educational content for multiple social media platforms including Facebook, Twitter, LinkedIn, and Instagram.
- Led the roll-out of community groups for students and prospects, fostering a sense of belonging and providing a platform for discussions and support.
Aug 2014 - Feb 2019
Contributing Columnist
The Baltimore Guide
- The Baltimore Guide was a local newspaper that focused primarily on the East and Southeast areas of Baltimore.
- Wrote restaurant reviews as needed for my column "East Baltimore Eats" focusing on the areas the paper services.
- Adhered to strict deadlines.
- Unfortunately the paper shut down in May 2016.
Apr 2015 - May 2016
Digital Content Specialist
- Alchemy Learning is a start-up based in Baltimore that is focused on Educational Technologies.
- Conducted research and authored blog posts focused on Alchemy Learning's products and educational technology tips for educators and cultural institutions.
- Managed social media accounts, ensuring consistent and engaging content.
- Developed and maintained an editorial calendar to plan and schedule social media posts and blog content.
- Monitored social media performance and engagement, making data-driven recommendations for improvements.
May 2014 - Oct 2014
Social Media Coordinator/Copywriter
- Adventure Web Productions is a full service internet development and web marketing company
- Research and write blogs about keywords for Fortune 500 companies and local businesses, with the goal of optimizing search engine results (SEO) and generating sales.
- Manage social media accounts for clients on a weekly basis to promote blog posts, tailoring material and approach for Facebook, Twitter, LinkedIn, Google+, Pinterest, and more.
- Work with clients to develop and expand their social media efforts.
- Utilize Google Webmaster Tools to track the impact of my social media campaign.
- Assist in recruiting and conducting interviews for the intern program.
Apr 2013 - May 2014
Editor
Grub Street Literary & Arts Magazine
- Grub Street is Towson University's Literary & Arts Magazine
- Helped select material for publication
- Assisted in promotional events
- Edited submissions
Aug 2011 - May 2012
Contributing Columnist
- Wrote a weekly humor column for opinion section of newspaper entitled “Like the TEA”
- Adhered to strict deadlines
Jan 2011 - Apr 2011
2 education records
Rachel Lipton education
Bachelor'S Degree, English
Towson University
High School Diploma - Honors In The Arts
Syosset High School
FAQ
Frequently asked questions about Rachel Lipton
Quick answers generated from the profile data available on this page.
What company does Rachel Lipton work for?
Rachel Lipton works for Adtalem Global Education.
What is Rachel Lipton's role at Adtalem Global Education?
Rachel Lipton is listed as Passionate about brand storytelling, digital marketing, and photography at Adtalem Global Education.
What is Rachel Lipton's email address?
AeroLeads has found 1 work email signal at @adtalem.com for Rachel Lipton at Adtalem Global Education.
Where is Rachel Lipton based?
Rachel Lipton is based in Baltimore, Maryland, United States while working with Adtalem Global Education.
What companies has Rachel Lipton worked for?
Rachel Lipton has worked for Adtalem Global Education, Baltimore Banner, Like The Tea Eats, Walden University, and The Baltimore Guide.
How can I contact Rachel Lipton?
You can use AeroLeads to view verified contact signals for Rachel Lipton at Adtalem Global Education, including work email, phone, and LinkedIn data when available.
What schools did Rachel Lipton attend?
Rachel Lipton holds Bachelor'S Degree, English from Towson University.
What skills is Rachel Lipton known for?
Rachel Lipton is listed with skills including Blogging, Social Media, Social Media Marketing, Social Networking, Facebook, Editing, Photography, and Photoshop.
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