Seasoned entertainment industry professional with over 14 years of expertise in content strategy, operations, acquisitions, marketing, and analytics across various media platforms, including traditional TV and Streaming, I have had the privilege of working with renowned global companies like Disney, Warner Bros Discovery, Paramount, as well as leading local broadcasters such as Globo and SBT. This extensive experience has provided me with invaluable insights and a deep understanding of the industry.Previously, as a Content Strategy Supervisor at The Walt Disney Company (Star+), I played a pivotal role in driving long-term and short-term content strategy for StarPlus in Latam/Brazil. I successfully contributed to the growth and success of Disney's streaming platforms by collaborating with cross-functional teams to create compelling content strategies that captivated audiences and drove engagement. By closely monitoring performance metrics, analyzing viewer data, and staying attuned to market trends, I ensured that our content offerings resonated strongly with our target audience.An advocate for diversity and inclusion (D&I) in the industry. I am passionate about leveraging the power of storytelling to drive positive change and promote equity, I conducted comprehensive audience research and collaborated with diverse teams to ensure the representation and authenticity of our content. This approach allowed me to develop impactful content strategies that deeply resonated with our target audience.With a strong foundation in marketing and specialization in Communications, I am driven by understanding customer behavior and utilizing it to shape and guide content strategies within the entertainment industry. I am committed to driving results and making a meaningful impact.