Technology Consultant, Customer Experience, Information Technolgy. Rogelio´s numerous positions and business engagements bolstered the company’s network and experience over the years. Building on these successes with management consulting, digital marketing, business development, M&A, and partnership experience, Rogelio and his teams channeled their expertise into their larger-scale ventures.

Sales and pre-sale support for the Semantiq portfolio that include CRM implementations, data integration, analytics. Responsible for the the Customer Knowledge solutions and partnership management with the technology vendors we have relationships.

• Responsible for all Information Security activities for The Coca-Cola Company in Latin America maintaining full regulatory compliance, including audits (internal and external).• Lead Disaster Recovery / Business Continuity Planning, executing and ensuring effectiveness of the plans. • Member of the Incident Response Team for Latin America for any security related incidents, leading the isolation or definition of the incident up to the root cause analysis.• Lead Security Awareness and Educational activities for the 2000+ associates, creating a security culture at the Company.• Coordinate Security Compliance for solutions developed for marketing, sales, social intelligence and other business areas, including websites, SaaS solutions and services reducing all risk levels for the Company and ensuring delivery on time and within budget.• Participate at the Privacy Committee collaborating with the Legal area to ensure compliance of the Privacy Laws at different countries.• Define Strategic plans based on a security framework developed for the region, including the leadership of the Security Group of Coca-Cola bottlers.As part of the Technology related activities:• Define strategies and business plans for the Telecom (wan, lan , video/voice services) and Processing (Cloud services, Servers, Virtualization, Data Centers)• Initiated server virtualization program that standardized environment and led to reduce physical servers by 35%.• Developed and evolved the consumer-facing, multi-channel roadmap security strategies for social presence as well as mobile and mobile web applications.

• Led the creation of a unified organization to manage all Technological environments of The Coca-Cola Company in Latin America, generating up to 40% saving in the operational cost and standardization of technology services.• Defined strategies that reduced the technological footprint in Latin America, simplifying operation, providing same service levels across the region at a lower cost.• Developed and evolved the associate Help Desk and support services to move from a unique country to a full regional service.• Managed effectively a virtual team of geographically dispersed direct reports, maintaining a permanent focus on their personal development and training.

• Defined and deployed the technology strategy for the Coca-Cola Mexico Business Unit.• Led the planning, design and implementation of all IT infrastructure of the new Coca-Cola building in Mexico City.• Managed projects improving technological services to the Company, for telecom, workstations, support, executing on time and budget, measuring that proposed benefits were met.