Rachel Graham Email & Phone Number

Irvine, Ca, Us

Irvine, Ca, Us

Seattle, Wa, Us

I lead UX research for amazon’s mobile shopping app team. :)I work cross-functionally within and across other orgs (design, product, engineering, other researchers) to build customer empathy, determine a strategic research roadmap and drive research that leads to better products and new ideas. In Q1/Q2 2021, I drove research (with VP level visibility) that facilitated 72 new ideas and yielded design experiments worth 10.8MM in annualized revenue.

Seattle, Wa, Us

Retail (2 years)Pioneered VR research at Amazon through leading 3 studies and building VR research lab. Research, well received by VP and director, was critical in driving iterative design through identifying key gaps. Final study insights facilitated 74 VR prototypes and also informed 3 year vision for a coupled category partner team (with existing products in market). Also conducted end-to-end research in Turkey on recently launched Amazon.com.tr, among other things!People Technology (8 months)Key project: Conducted groundbreaking qualitative research for Amazon’s Compensation Planning Tool, used by the business to determine and deliver worldwide corporate employees’ annual compensation. In a time-pressured, highly sensitive and controversial environment, I delivered foundational research to inform the 12 month go-to-launch plan for a new tool that would better serve 4 key user groups as we migrated off 3rd party software. I presented the research to HR SVP Beth Galetti, a direct report of CEO Jeff Bezos at the time.

Amsterdam, Noord-Holland, Nl

Conducted a 2-part study with adults 65+ and nurses to ensure that connected medical devices (e.g. pulse oximeter, scale, thermometer) and corresponding software for Telehealth nurses was compliant with FDA regulations. Study outputs included report for FDA, and improvement ideas for the physical devices, the software, and the instructional booklet for each.

Waltham, Us

Worked in small teams to plan and execute fast-paced research studies for top-tier clients. This included recruiting (determining participant criteria and producing a screener); conducting sessions (writing moderator’s guides, moderating sessions, note-taking); analysis (final report and recommendations) and managing lab software. I've worked on projects in tech, finance / banking, education, pharmaceuticals, and women's fashion. On each project, I work in a team of 3. My contributions include: - Determining participant criteria and producing a screening document for recruiting - Writing moderator's guides / interview guides- Creating and analyzing post-session surveys - Moderating usability test sessions one-on-one with participants - Note-taking during sessions & interviews moderated by others- Analyzing findings to collaboratively produce a final report and recommendations - Managing lab facilities and testing software (Morae, Camtasia, GoToMeeting, eyetracking)

Waltham, Massachusetts, Us

Designed, wrote and managed content marketing campaigns and cross- channel marketing collateral; owned relationships with vendors and agencies in order to support lead generation and enrollment for graduate and undergraduate programs. Introduced a user-centered approach to digital campaigns by conducting qualitative user research to use in conjunction with analytics. Also managed graduate school .edu website.

Waltham, Massachusetts, Us

Performed daily content updates and minor development changes within Drupal back-end admin interfaceDeveloped user flowcharts, wireframes, sitemap for restructure of microsites on bentley.eduManaged migration of over 20k pages from Drupal 6 - Drupal 7Oversaw bug fixes / ticketing system (Fogbugz)Introduced Basecamp as a project management / communication tool for web & entire agency team

Alexandria, Va, Us

Planned, marketed, and executed local and international events and initiatives for 90+ CEOs in the Boston area. Responsible for monthly newsletter (design & content), event promotion, and website updates while also acting as special assistant to the Chapter President and each board chair.

Boston, Ma, Us

Aligned client strategy with user goals on the web & in web appsEnsured design & development followed schedule to completionTaught many, many people how to clear their cacheInspired by my clients in medicare, food services, apparel/ ecommerce, media and venture capital.

Boston, Ma, Us

Toronto, Ontario, Ca

At Brookfield, I worked with both Human Resources and the Communications/Stakeholder Relations team to organize, edit, and publish important company messages to both internal and external stakeholders. Aided in development of employee incentive program, drove intranet initiatives, formatted and delivered company e-newsletter and aided in management of employee benefits, performance assessment data and recruiting.

Master'S Degree, Human Factors In Information Design

Bachelor Of Science, Marketing; Media Arts & Society; Business Economics

Film And Media