Rhonda Fleitman Email & Phone Number

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

- Manage sales responsibilities for video game software and hardware products across Target, Kohl’s, and Family Dollar accounts. Responsible for placing new products in retail chain as well as monitoring replenishment, promotions, and weekly sales. - Created an aggressive go to market strategy including interactive displays, retail packaging for hard bundles, out of aisle displays, and strong digital content. Delivered unit and revenue growth across multiple categories.- Built and maintain strong relationships with customers through a consultative approach. Understand their business needs and how my products and services can support them to achieve success.- Collaboratively work with procurement team to deliver consistently accurate monthly and quarterly forecasts.- Create and implement promotional plans; execute national marketing initiatives to coincide with publishers marketing and promotional strategies.- Maintain customer dotcom product listings, coordinate and implant planogram resets.- Develop and deliver bi-weekly/quarterly presentations to customers to review inventory and sales levels, upcoming promotions, and pitch new products.- Attend customer/industry trade shows representing COKeM and vendor partners with the goal of educating customers and driving top line growth.

Greater Minneapolis-St. Paul Area

- Collaboratively plan sales and replenishment needs to maintain proper inventory levels. Built and maintain inventory ladders, collaborate with customer on inventory needs. - Liaison between sales, product management, distribution and customer. Collect and analyze weekly sell thru data and publish weekly reports. Track sales and margin performance compared to goals of joint business plan.- Track, diagnose and report performance of promotional activities.

Greater Minneapolis-St. Paul Area

Build and manage reporting tools, guide decisions with data-driven analytics for award-winning headphone manufacturer.- Helped drive unit and revenue growth in 2017. Built holiday promotional plan, planned inventory needs, and reported results to budget. - Developed operational forecast by reviewing historical sales data, researching demand drivers, and evaluating forecasting results. Use a collaborative and consensus approach by working with Operations, Sales, and Finance teams to ensure that current and accurate information is used for demand forecasts.- Provide input to the Operations team in developing inventory strategies on existing items, new products, and product phase-outs.- Assisted sales team with retail presentations, providing analytics using NPD and industry trends to create a compelling brand story. -Experience with Costco and Amazon including Vendor and Seller Central reporting and Amazon Marketing Services.

Richfield, Mn

I was brought on board the portable audio department to grow the Bluetooth Speakers category, create a more demonstrable display experience in store and grow the .com share of business. Together with internal partners, I created the #1 market share sku for Black Friday 2015, significantly improving share in the biggest week of the year, built and implemented new merchandising strategy, changing sterile, non-functioning displays with branded vignettes that showcased a best in class in store experience and improved online experience and offers which drove growth in the online channel. • Built and executed a strategy to slow market share declines caused by commoditization of the category and new competitive pressures. Divested declining categories and re-purposed space to expand growth areas of the business. • Negotiated promo plan in key drive times that drove market share gains including end of life product buys. • Collaborated with internal teams to build new speakers landing page, speakers buying guide and “Top Picks” page on bestbuy.com. • Managed category end to end, including responsibility for P&L, monthly budgeting, annual program negotiations, assortment management, and promotions.

Richfield, Mn

I managed Home Office products which included both declining and emerging categories. Although most of my categories were near their end of life (floppy disks and VHS tapes), I looked for opportunities in emerging or growing segments of the business like Neat Scanners and Livescribe Smartpens. I created a 4 foot section with merchandising to showcase features and benefits of both products. I managed the categories end to end including budgeting, forecasting, assortment management, and promotional planning. • Improved margin rate +580bps in a declining category.• Grew annual revenue in scanners +213% over two years• Improved market share of compact refrigerators significantly in just over a year.

Richfield, Mn

The first question is usually how one can be a merchant for a service. It was a unique role where I worked to align the services team with the hardware teams to create a more cohesive customer and employee experience. I implemented the processes that were already in place on the product teams such as marketing, monthly budgeting, and in store merchandising and applied them to the services business. I managed Geek Squad In-Home Computing service and together with cross-functional teams, we launched new services including Geek Squad Black Tie Protection and Software Subscription Services. I also worked to simplify offers and improved in-store collateral.

Richfield, Mn

Supported Networking, Computer Accessories and Best Buy for Business categories. Managed promotional calendar, visual merchandising projects, returns & exchange analysis, collected MDF funds, and sku maintenance. Managed Modem category to prepare for merchant role, including assortment management and promotional planning.