Rhonda Willingham

Rhonda Willingham Email and Phone Number

Fractional and Interim Executive: Business Development - Marketing - Product Positioning - Strategy - Population Health - Value-Driven Care @ TechCXO
Rhonda Willingham's Location
Greater Orlando, United States, United States
About Rhonda Willingham

I'm an expert in designing and positioning effective population health solution sales and marketing execution plans and go-to-market launches for new products and/or markets. During my 25-plus-year career in healthcare, I have partnered with health plans, health care providers, and employers to drive clinical and financial results while improving the health and lives of patients.Understanding the client's needs has been key in leading teams in the areas of business development, marketing, product development, and client management for impactful results.

Rhonda Willingham's Current Company Details
TechCXO

Techcxo

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Fractional and Interim Executive: Business Development - Marketing - Product Positioning - Strategy - Population Health - Value-Driven Care
Rhonda Willingham Work Experience Details
  • Techcxo
    Partner
    Techcxo Apr 2023 - Present
    Atlanta, Georgia, Us
    TechCXO is a pioneer in providing high potential companies across the country with industry-relevantinterim, part-time and fractional executives on-demand. More than 5,000 companies, from startups to theGlobal 1000, have entrusted TechCXO to help with their critical functions by calling on TechCXO executivesas their CFOs, CEOs, COOs, CSO, CROs, CTOs, CMOs, CHROs and other executive roles.
  • Break Into The Boardroom (Bib)
    Member
    Break Into The Boardroom (Bib) 2022 - Present
    New York, Ny, Us
  • Valens Healthcare Consulting
    Healthcare Strategy Consultant
    Valens Healthcare Consulting 2013 - Present
    Orlando, Fl, Us
    Experienced healthcare executive with success in leading organizations to deliver product innovation, strategic go to market plans, product marketing, measurable client value and profitable revenue growth. Applying knowledge and experience in population health management and value-based solutions to the C-suite across multiple markets: health plan (commercial, Medicaid, Medicare), employers, and provider organizations. Focus on emerging market strategies, voice of customer engagements, product innovation, and positioning solutions and executing creatively to drive business results quickly.
  • Wbl (Women Business Leaders Of The Us Health Care Industry Foundation)
    Member
    Wbl (Women Business Leaders Of The Us Health Care Industry Foundation) 2005 - Present
    Arlington, Virginia, Us
  • Avalon Healthcare Solutions
    Evp, Product & Marketing
    Avalon Healthcare Solutions 2020 - Dec 2022
    Tampa, Fl, Us
    Avalon is the world’s first Lab Insights company. We generate actionable insights in real time, at scale, to help payers and providers optimize treatments, improve outcomes, and drive down overall cost. Lab testing is the gateway to appropriate diagnosis and treatment care planning. That’s why if you want to find value-driven care success, you need to start at the source. As a result, we all save. Not just dollars. But we save time, waste, and uncertainty. We also build momentum for value-driven care. Together, we can shape the healthcare of tomorrow with the digitized lab values we have today.Executive leadership role driving marketing/rebranding, new product development and go to market strategy.
  • New Century Health
    Vice President, Business Development
    New Century Health 2019 - 2020
    Brea, Ca, Us
    New Century Health is a national oncology and cardiology specialty care solutions company that has been partnering with payers, risk-bearing provider groups, and accountable care organizations to reduce cost and improve patient outcomes since 2002. Combining comprehensive proprietary evidence-based oncology and cardiology guidelines with a value-based care technology platform to deliver measurable improvements in clinical quality, and significant cost savings while improving patient experience during their cancer journey.Successfully drove new business with health plans, in particular Managed Medicaid by leveraging population health knowledge, health plan relationships, ability to negotiate mutually beneficial risk based contracts and oncology nursing experience.
  • Medecision
    Vice President, Digital Health And Innovation
    Medecision 2017 - 2019
    King Of Prussia, Pa, Us
    Privately held and largest independent provider of care management platforms and applications in the United States, supporting over 50 million lives for nearly 100 of the nation’s leading health plans and care delivery organizations. Key member of company’s strategic market driven innovative solutions, including leading company’s digital health strategy by developing and deploying digital technology innovations to assist health plans and risk-bearing organizations to improve patient engagement and enhance efficiency and effectiveness of healthcare consumption and experience to drive meaningful, measurable outcomes.
  • Vri
    Svp Sales & Marketing
    Vri 2014 - 2017
    Franklin, Ohio, Us
    Member of the executive leadership team developing and driving the company’s strategic vision and rapid evolution and growth. Responsible for marketing, product go to market development/execution and new revenue generation for the company in existing and new market segments.For more than 25 years, VRI has been helping our clients live safer, more confident and more independent lives. The secret of our success? Our people. Every one of us is 100% committed to getting our clients what they need — we never stop acting as their advocate, partner and supporter. We provide emergency response, fall detection, activity monitoring, medication management, vitals monitoring and care traffic control for over 130,000 clients in all 50 states. A single call is all our clients need to connect with our people — people who are genuinely eager to help in any situation, from emergencies to the everyday.
  • Alere, Inc.
    Executive Vice President
    Alere, Inc. 2008 - 2013
    North Chicago, Illinois, Us
    Alere Inc, a global rapid diagnostic healthcare organization providing diagnostics and services for cardiology, infectious disease, toxicology, and diabetes with 2013 revenue of $3B and over 17,000 employees. Alere Health offers population health integrated programs and services focused on wellness, disease and condition management, productivity enhancement, and informatics. National executive leader of new business generation at Alere Health. Effectively developed strategic relationships and population health solutions with health plans (commercial, Medicaid and Medicare), large employer and provider market segments that drove revenue growth year over year.
  • Onlife Health®
    Svp Sales & Marketing
    Onlife Health® 2006 - 2008
    Franklin, Tn, Us
    A national wellness company, owned by Blue Cross Blue Shield of Tennessee with over 15 years of industry experience, providing services to employers, public sector and health plans. (Gordian Health)Integral member of the Executive Management Team, involved in the development of company’s strategic vision and transformation plan internally and with the Board of Directors. Responsible for all marketing and new revenue generation for the company in existing and new market segments.
  • Corsolutions
    Vice President
    Corsolutions 1996 - 2006
    Health intelligence and solutions company, providing disease and patient management information services to physicians, health plans, employers resulting in financial, clinical and quality outcome improvement. Integral part of the senior team that carried the company from start up to acquisition. Developed and executed company’s channel market penetration strategy, including health plan partners, employers, providers and aggregators. Active participation in the company’s Senior Management Team to identify and accomplish key business initiatives.

Rhonda Willingham Skills

Managed Care Healthcare Leadership Medicare Disease Management Healthcare Information Technology Healthcare Management Healthcare Industry Executive Management Medicaid Health Policy Hospitals Health Insurance Sales Management Marketing Strategy Healthcare Consulting Utilization Management Informatics Healthcare Information Technology Hipaa Clinical Research Business Strategy Contract Negotiation Physicians Population Health Experienced Speaker P&l Management Ehr Emr Forecasting Management Consulting Software As A Service Digital Health New Business Generation

Rhonda Willingham Education Details

  • University Of Florida
    University Of Florida
    Nursing

Frequently Asked Questions about Rhonda Willingham

What company does Rhonda Willingham work for?

Rhonda Willingham works for Techcxo

What is Rhonda Willingham's role at the current company?

Rhonda Willingham's current role is Fractional and Interim Executive: Business Development - Marketing - Product Positioning - Strategy - Population Health - Value-Driven Care.

What is Rhonda Willingham's email address?

Rhonda Willingham's email address is rh****@****hcs.com

What is Rhonda Willingham's direct phone number?

Rhonda Willingham's direct phone number is +177088*****

What schools did Rhonda Willingham attend?

Rhonda Willingham attended University Of Florida.

What skills is Rhonda Willingham known for?

Rhonda Willingham has skills like Managed Care, Healthcare, Leadership, Medicare, Disease Management, Healthcare Information Technology, Healthcare Management, Healthcare Industry, Executive Management, Medicaid, Health Policy, Hospitals.

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