Rafael Peña

Rafael Peña Email and Phone Number

Sales Manager | MBA | Business Developer | Latam | Leadership | Business Strategy @ VSM Abrasivos Latinoamérica
Rafael Peña's Location
Bogota, D.C., Capital District, Colombia, Colombia
About Rafael Peña

Sales Manager with experience selling a wide portfolio of products throughout Latin America markets.I have worked in multinational companies leading different work teams with which we have achieved satisfactory results. I have had the opportunity to live in different cities in Colombia and Latin America, achieving a clear and specific understanding of the markets.

Rafael Peña's Current Company Details
VSM Abrasivos Latinoamérica

Vsm Abrasivos Latinoamérica

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Sales Manager | MBA | Business Developer | Latam | Leadership | Business Strategy
Rafael Peña Work Experience Details
  • Vsm Abrasivos Latinoamérica
    Sales Manager Andean Region & Industrial Key Accounts Latin America
    Vsm Abrasivos Latinoamérica Feb 2022 - Present
    Bogotá, Distrito Capital, Colombia
    Ensure sales and profitability goals defined by the company, both in the Andean Region of South America and Key Industrial Accounts in Latin America. I have a team of 3 people with whom we manage the commercial operation through distributors and end users.
  • Vsm Abrasivos Latinoamérica
    Senior Sales Engineer Andean Countries
    Vsm Abrasivos Latinoamérica Feb 2018 - Jan 2022
    Bogotá D.C., Colombia
    Manage existing distribution and end-user accounts in the countries located in the Andean Region of South America and Chile, as well develop new customers and channels in order to ensure budgets in terms of volume, margin and distribution. Provide technical and consultative to end-users in order to minimize their production costs.
  • Apex Tool Group, Llc
    Sales Manager Andean Region & Central America And The Caribbean
    Apex Tool Group, Llc Jul 2017 - Jan 2018
    Cali
    Define and execute the commercial strategy for Central America, Caribbean and Andean Region of Latin America in order to ensure budgets by brand, customer, channel, country and margin in the region. We had a team of 16 people to serve 19 countries in the continent.
  • Apex Tool Group, Llc
    Sales Manager Perú & Ecuador
    Apex Tool Group, Llc Oct 2014 - Jun 2017
    Lima, Peru
    Develop commercial and marketing strategies in the industrial, retail and wholesale channels in Peru and Ecuador, ensuring to achieve the goals assigned by the company. With a team of 4 people, manage the acquisition of new customers and technical visits to end users.
  • Apex Tool Group, Llc
    Head Of Sales Perú, Ecuador & Venezuela
    Apex Tool Group, Llc Apr 2012 - Sep 2014
    Cali, Valle Del Cauca, Colombia
    With a team of 3 people, lead the commercial operation of the Andean Region, corresponding to the countries of Venezuela, Ecuador and Peru. Follow up the import process of the distributors in order to guarantee the supply of tools in the wholesale and retail channels.
  • Whirlpool Latin America
    Key Account Manager
    Whirlpool Latin America Sep 2007 - Apr 2011
    Cali, Valle Del Cauca, Colombia
    Commercial management of the zone corresponding to the southwest of Colombia, serving customers based in the departments of Valle, Cauca and Nariño. Implementation of commercial strategies in distributors, retail, wholesale, high-end and B2B channels.
  • Whirlpool Latin America
    Warehouse Coordinator
    Whirlpool Latin America Apr 2006 - Sep 2007
    Cartagena, Bolívar, Colombia
    Management of the product distribution operation throughout the national territory and administration of the national distribution center. Negotiation, implementation and control of warehousing, foreign trade and transportation suppliers.
  • Grupo Puerto De Cartagena
    Warehouse Coordinator
    Grupo Puerto De Cartagena Feb 2004 - Mar 2006
    Cartagena, Bolívar, Colombia
    Manage the operation of the warehouse including customs operations, warehousing and shipping of products and spare parts for the customer whirlpool colombia.

Rafael Peña Education Details

Frequently Asked Questions about Rafael Peña

What company does Rafael Peña work for?

Rafael Peña works for Vsm Abrasivos Latinoamérica

What is Rafael Peña's role at the current company?

Rafael Peña's current role is Sales Manager | MBA | Business Developer | Latam | Leadership | Business Strategy.

What schools did Rafael Peña attend?

Rafael Peña attended Pontificia Universidad Javeriana, Universidad De Cartagena - Colombia.

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