Hello, Warm greetings from The Golden Boy Merhaba ..Multi talent designer was born in Indonesia, raised in Singapore then landed in Istanbul with a bunch of creative idea's across culture brought me to the next step level of skill and knowledge which ready to innovative and elevate the brand.Passionate in Fashion and Creative Industry more than a decade's experience, work across the world about the research, explore, development, production, selling and digital branding. Has received many achievement's award in the fashion and creative industry, was named as The Young Talented Fashion Brand and The Best Creative Marketing Agency several years agoLooking forward work with you
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Chief Executive OfficerHandayani Milna Makmur Jun 2023 - PresentJakarta, IndonesiaExport and import commodities refer to goods and products that are traded internationally between countries for commercial purposes. These commodities can range from raw materials and agricultural products to finished goods and manufactured items. Understanding the types and classifications of export and import commodities is essential for international trade and commerce. -
Fashion ConsultantTbf Consultant Jan 2020 - PresentJakarta, IndonesiaProfessional who provides expert advice, guidance, and assistance to individuals, companies, or organizations within the fashion industry. These consultants possess in-depth knowledge of fashion trends, style, design, and market insights, offering their expertise to help clients make informed decisions related to clothing, personal style, branding, or fashion-related businesses. -
Creative Director - Brand Development + Fashion DesignPt. Somnium Media Kreatif Feb 2016 - PresentIstanbul, TurkeyBrand and fashion development are intertwined processes in the fashion industry that involve creating, establishing, and evolving a brand's identity and its fashion offerings to resonate with the target audience. Both aspects are crucial for the success and sustainability of a fashion brand.Brand Development:Brand Identity: This involves defining the brand's essence, including its values, mission, personality, and unique selling proposition (USP). It encompasses creating a brand story, establishing brand guidelines, and determining the visual elements that represent the brand (logo, color palette, typography, etc.).Target Audience Identification: Understanding the demographics, preferences, and behaviors of the target audience helps in crafting marketing strategies and products that appeal to them.Brand Positioning: Determining where the brand stands in the market compared to competitors, highlighting its unique attributes, and establishing a distinct position in consumers' minds.Brand Communication: Developing effective communication strategies to convey the brand's message consistently across various channels, including advertising, social media, public relations, and customer interactions.Brand Experience: Ensuring that every touchpoint with the brand provides a cohesive and positive experience for customers, from the website and packaging to customer service interactions. -
Creative Director - Digital Marketing SpecialistPt. Somnium Media Kreatif Jun 2014 - Dec 2023Istanbul, TurkeySpecialized service or creative branding and marketing agency that offers creative solutions and expertise in developing and executing marketing strategies with a strong emphasis on creativity. These services are often sought by businesses or organizations looking to enhance their brand image, engage their target audience, and drive marketing campaigns that stand out in a competitive market.Campaign Development: Creating and executing comprehensive marketing campaigns across multiple channels, including digital, social media, print, video, and experiential marketing.Brand Identity and Positioning: Developing or refining a brand's identity, including logo design, brand guidelines, and establishing a unique brand voice to differentiate from competitors.Content Creation: Producing compelling and engaging content, such as written copy, visual assets, videos, infographics, and interactive content tailored to the target audience.Graphic Design and Creative Assets: Designing visual elements, including graphics, illustrations, photography, and other creative assets for use in marketing collateral and campaigns.Digital Marketing Strategies: Crafting digital marketing strategies, including SEO, social media marketing, email marketing, PPC advertising, and influencer marketing to maximize online presence and engagement.Creative Conceptualization: Ideating and conceptualizing innovative and impactful marketing ideas, ensuring campaigns are original, memorable, and align with brand objectives.Campaign Management: Overseeing the planning, implementation, and management of marketing campaigns, including tracking performance metrics and making data-driven optimizations.Market Research and Analysis: Conducting market research, consumer behavior analysis, and trend forecasting to inform marketing strategies and decision-making.Language : Bahasa, English, Arabic, Turkish, Persia -
Creative Director - Editorial PhotographyPt. Somnium Media Kreatif Jun 2014 - Dec 2023Istanbul, TurkeyEditorial campaign photography refers to the specialized genre of photography that aims to capture images for editorial content, advertising campaigns, or marketing materials. This type of photography is commonly used in magazines, newspapers, websites, and other media platforms to tell a story, convey a message, promote a product, or communicate a particular brand's vision.- Key aspects of editorial campaign photography include:- Storytelling- Creativity and Conceptualization- Art Direction and Styling- Brand Representation- Location and Set Design- Post-Production- Diversity and Inclusivity- Publication and Distribution (Online/Offline/Activation)Photographers specializing in editorial campaign photography need a blend of technical skills, creativity, and the ability to understand and execute the vision of the campaign. They work closely with clients, art directors, and stylists to ensure that the final images align with the campaign's objectives. -
International Relations OfficerFlying Solo May 2019 - Dec 2023Paris, Île-De-France, FranceAn international fashion officer could cover various roles such as overseeing global fashion trends, managing international brand strategies for internasional fashion week, or coordinating cross-cultural fashion events and collaborations. Elevate the brand designer goes to Internasional fashion industry -
Fashion DirectorTalkinrhy Mar 2010 - Dec 2023Istanbul, TurkeyRed label concept, ready-to-wear (prêt-à-porter) collection involves a blend of premium resort character, occasional market globally, and dynamic trend silhouette which is have a huge impact full vibe to the fashion industry.But, let's take a look to another line named historhy was inspired by modern mixed culture transition between dynamic style combined with heritage fabrics and creating a sustainable collection involves a thoughtful approach the materials, production methods, and ethical practices. Promoting sustainability that's the way how we help the world to implementing about green initiatives in eco-fashion globally.
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International Business SpecialistMesse Esang Jan 2019 - Dec 2022Seoul, South KoreaHandarty Korea is not only an exhibition but also culture leader. We strive to build the foundation of the handcraft industry. With Handarty Korea, you can find the potential opportunity.International affairs for Handarty Creative Event in Seoul, Korea. Encompass a wide range of creative global issues, including diplomatic relations between countries, international trade, security and regulation, creative and art artist, environmental concerns, and more. It involves the interactions and artist collaborations among nations on a multitude of art, social, and cultural levels, often influenced by historical events, ideologies, and power dynamics. Understanding and managing these affairs involve diplomacy, negotiations, treaties, and multilateral agreements aimed at fostering mutual cooperation and concerns to global challenges. -
Fashion Research And Development AnalysistTommy Hilfiger May 2021 - Jul 2022Istanbul, TurkeyWorking as a fashion research and development analyst involves exploring market trends, consumer preferences, and new technologies in the fashion industry. You'd analyze data, conduct market research, and collaborate with design teams to create innovative products that align with consumer needs and preferences. It's a dynamic role that merges creativity with analytical skills. -
Marketing ManagerKementrian Pariwisata Dan Ekonomi Kreatif Republik Indonesia Apr 2016 - Dec 2018Jakarta, IndonesiaOverseeing and executing innovative marketing strategies that effectively promote a brand, product, or service under the minister of creative programs. This role involves a blend of creativity, strategic thinking, and managerial skills to develop compelling campaigns that resonate with the target audience and drive business objectives and elevate the ecosystem of economic creative for Indonesia. -
Brand ManagerTriple Jeans Feb 2014 - Jul 2014Jakarta, IndonesiaBrand Manager is responsible for overseeing all aspects of a fashion brand's identity, promotion, marketing, and growth. This role involves developing and implementing strategies to enhance the brand's visibility, market share, and profitability within the fashion industry especially on denim apparel.As a Fashion Brand Manager will be responsible for managing and promoting the brand within the fashion industry and develop strategies to elevate brand awareness, drive sales, and ensure that the brand's image and messaging align with the company's goals and target market. -
Fashion DesignerHugo Boss Sep 2012 - May 2014Jakarta, IndonesiaConceptualizing, designing, and creating clothing, accessories, or footwear collections. Their role involves being at the forefront of fashion trends, understanding consumer preferences, and translating ideas into appealing and functional garments.Create and develop original ideas and concepts for clothing, accessories, or footwear collections that align with the brand's identity, market trends, and customer profile. -
Head Of DepartmentEmba Group May 2010 - Jan 2014Jakarta, IndonesiaSenior-level executive responsible for overseeing a specific division or segment within a company's brand portfolio for Smart Casual Division. Their role involves fashion forecast, brand development, and ensuring that the brand's identity, messaging, and initiatives align with the company's overall goals and values.The role of a Brand Head of Division requires strong leadership skills, a deep understanding of brand DNA, branding and marketing principles, strategic thinking, and the ability to adapt to market changes. They are instrumental in shaping the perception and success of the brand within their designated division or segment.
R H Y S U R Y A Education Details
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Fashion Business -
Accounting And Business/Management
Frequently Asked Questions about R H Y S U R Y A
What company does R H Y S U R Y A work for?
R H Y S U R Y A works for Handayani Milna Makmur
What is R H Y S U R Y A's role at the current company?
R H Y S U R Y A's current role is CREATIVE DIRECTOR.
What schools did R H Y S U R Y A attend?
R H Y S U R Y A attended First Media Design School, Universitas Surabaya (Ubaya).
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