Riaan Jacobs
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Riaan Jacobs Email & Phone Number

Associate Data and Development Engineer at Adaptive8
Location: City of Cape Town, Western Cape, South Africa 14 work roles 1 school
1 work email found @blueacornici.com LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

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Current company
Role
Associate Data and Development Engineer
Location
City of Cape Town, Western Cape, South Africa
Company size

Who is Riaan Jacobs? Overview

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Quick answer

Riaan Jacobs is listed as Associate Data and Development Engineer at Adaptive8, a with 13 employees, based in City of Cape Town, Western Cape, South Africa. AeroLeads shows a work email signal at blueacornici.com and a matched LinkedIn profile for Riaan Jacobs.

Riaan Jacobs previously worked as Data & Development Engineer at Adaptive8 and Adobe/Google Digital Marketing Technology and AI Consultant at Freelance. Riaan Jacobs holds Bsc Hons, Computer Science from University Of The Western Cape.

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Email format at Adaptive8

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{first}.{last}@blueacornici.com
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Profile bio

About Riaan Jacobs

Experienced Analytics and Marketing Technology Consultant | Highly Proficient in Adobe Analytics, Launch, and Target | Passionate MentorAdept at interfacing with both technology and people. A strong communicator and leader who builds collaboration and efficient teams. Skilled in translating dense technical jargon to clear and simple language for any audience. A natural teacher, able to share knowledge with colleagues, key decision-makers, and end-users. A fast learner, able to identify new technologies for adoption to improve productivity and efficiency.As a subject matter expert at Blue Acorn iCi, I've led Adobe projects for Web.com and The Tractor Supply Company, utilising Launch, Analytics, and Target to create highly optimised digital marketing ecosystems. With 15+ years in web analytics, including management roles at Keystone Solutions and Acceleration, I've directed teams, onboarded talent, and enhanced analytics for clients such as Emirates Airlines, Harley-Davidson, Royal Caribbean Cruises, Pfizer, Johnson & Johnson, and Luxottica.Let's connect to discuss how my skills in optimisation, product implementation, and mentoring can elevate your team's success.

Listed skills include Web Analytics, Web Development, Omniture, Google Analytics, and 22 others.

Current workplace

Riaan Jacobs's current company

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Adaptive8
Adaptive8
Associate Data and Development Engineer
Cape Town, WC, ZA
Website
Employees
13
AeroLeads page
14 roles

Riaan Jacobs work experience

A career timeline built from the work history available for this profile.

Associate Data And Development Engineer

Cape Town, Wc, Za

Data & Development Engineer

Current

City Of Cape Town, Western Cape, South Africa

Jul 2024 - Present

Adobe/Google Digital Marketing Technology And Ai Consultant

Freelance

Cape Town, Western Cape, South Africa

Feb 2024 - Jul 2024

Analytics And Marketing Technology Consultant

Cape Town, Western Cape, South Africa

• Subject matter expert for Adobe Analytics, Launch, and Target• Mentoring of junior marketing consultants• Developer coding support and troubleshooting for the Adobe projects within all business units for both the website and mobile app• Business, marketing and project management support for new Adobe projects such as aligning KPIs with expected reports• Quality assurance team support, ensuring that the testers are aligned with the expected outputs for both the website and… Show more • Subject matter expert for Adobe Analytics, Launch, and Target• Mentoring of junior marketing consultants• Developer coding support and troubleshooting for the Adobe projects within all business units for both the website and mobile app• Business, marketing and project management support for new Adobe projects such as aligning KPIs with expected reports• Quality assurance team support, ensuring that the testers are aligned with the expected outputs for both the website and mobile app• Creating technical specification and quality assurance documentation• Optimization of Adobe Launch and Target to maintain the lowest impact on web page overhead• Clients: Web.com, The Tractor Supply Company Show less

Jan 2021 - Feb 2024

Manager And Senior Web Analytics Technical Engineer

Cape Town Area, South Africa

• Directed teams of developers in the USA and South Africa.• On-boarded and provided orientation training for new talent. • Coached junior colleagues to improve productivity and ensure that projects were delivered on schedule.• Forecasted and analyzed risks to projects, adapting project plans as necessary.• Researched and identified potential technologies and solutions.• Implemented new technologies to enhance workflows.• Audited and debugged front-end web analytics… Show more • Directed teams of developers in the USA and South Africa.• On-boarded and provided orientation training for new talent. • Coached junior colleagues to improve productivity and ensure that projects were delivered on schedule.• Forecasted and analyzed risks to projects, adapting project plans as necessary.• Researched and identified potential technologies and solutions.• Implemented new technologies to enhance workflows.• Audited and debugged front-end web analytics using Adobe and Google Analytics, and provided recommendations for improvement.• Server-side API development in a Node.js and Amazon EC2 environment.• Established a remote team to implement web analytics on client sites using Adobe Dynamic Tag Manager.• Integrated mobile analytics code into Luxottica Group's iOS app.• Improved the efficiency and functionality of the digital analytics implementations across desktop and mobile microsites for the Cox Media Group, allowing for Keystone Solutions to be the thought leader for analytics implementation on any of their new sites. Show less

Oct 2013 - Jan 2021

Web Analytics Developer

Cape Town Area, South Africa

• Tag Management implementation using Adobe DTM, Ensighten and Tealium.• Analysis and debugging of front end Web Analytics implementations for Adobe and Google Analytics.• Audits and best practice recommendations for Adobe and Google Analytics implementations.• Server side API development for Analytics reporting using Node.js/Amazon EC2.

Jun 2013 - Sep 2013

Web Analytics Senior Lead Consultant, Middle East & Africa

Cape Town Area, South Africa

• Gathered business requirements and transformed them into project specifications.• Implemented and integrated enterprise-level web analytics tools. • Wrote custom code in JavaScript.• Monitored advanced reporting. Defined and designed architecture and solutions. • Investigated new technological trends. • Liaised with clients to recommend enhanced solutions to expand system capabilities. • Analysed web site and online marketing performance, documenting emerging trends to… Show more • Gathered business requirements and transformed them into project specifications.• Implemented and integrated enterprise-level web analytics tools. • Wrote custom code in JavaScript.• Monitored advanced reporting. Defined and designed architecture and solutions. • Investigated new technological trends. • Liaised with clients to recommend enhanced solutions to expand system capabilities. • Analysed web site and online marketing performance, documenting emerging trends to drive business intelligence.• Assigned to work on-site at Emirates Airlines in Dubai assisting and training the developers with implementing analytics on their website and mobile apps. This became an extended engagement as Emirates were not able to find the required skills within their own organization.• Established a remote web analytics team to expand Acceleration's global reach.• Collaborated with Adobe to develop a SalesForce - Adobe Analytics integration. Show less

Dec 2011 - May 2013

Senior Web Analytics Technical Engineer

Cape Town Area, South Africa

• Documented web analytics, technical support, and coding best practices. • Implemented SiteCatalyst in Java, Perl, ASP.Net, C#, ColdFusion, Facebook Markup Language, and Adobe ActionScript environments. • Trained and coached junior colleagues and clients in proper software usage. • Resolved end-user technical issues in a timely manner. • Co-ordinated with vendors and software partners to deliver all-in-one solutions to clients. • Fostered collaborative relationships with… Show more • Documented web analytics, technical support, and coding best practices. • Implemented SiteCatalyst in Java, Perl, ASP.Net, C#, ColdFusion, Facebook Markup Language, and Adobe ActionScript environments. • Trained and coached junior colleagues and clients in proper software usage. • Resolved end-user technical issues in a timely manner. • Co-ordinated with vendors and software partners to deliver all-in-one solutions to clients. • Fostered collaborative relationships with clients and key decision-makers. • Reviewed and debugged code.• Migrated Harley Davidson from HitBox to a customized SiteCatalyst platform. Project saved over $250K for the client.• Coded Reliant Energy's analytics framework, expanding capabilities while reducing costs by $40K.• Nominated for "Web Analytics Practitioner of the Year" by client. Show less

Jul 2007 - Dec 2011

Creative Director

4Bits

Cape Town Area, South Africa

• Business marketing support and IT services.• Web design and software development, branding, networking, computer hardware and IT support.• Corporate identity creation.• Servicing a diverse range of clients in industries ranging from petroleum, tourism and leisure, education, fashion, property and multimedia.• Developed the online registration and booking system for www.golflounge.co.za• Developed www.howeproperties.co.za which is a property website with an administration… Show more • Business marketing support and IT services.• Web design and software development, branding, networking, computer hardware and IT support.• Corporate identity creation.• Servicing a diverse range of clients in industries ranging from petroleum, tourism and leisure, education, fashion, property and multimedia.• Developed the online registration and booking system for www.golflounge.co.za• Developed www.howeproperties.co.za which is a property website with an administration section for maintaining properties and communicating with potential buyers via email and sms.• Managed contract employees, ensuring that deadlines and client specifications are met. Show less

May 2006 - Jul 2007

Analyst Developer

Cape Town Area, South Africa

• Analysis of an IT infrastructure which consisted of many legacy as well as newer, more current technology systems. All of these systems had to communicate with one another and as an analyst developer my role was, when given a task, to make sure that all possible system interaction and dependencies would be accounted for.• Developed new functionality and maintained multiple intranets and extranets using a wide range of programming languages (Java, COBOL, SQL, ASP, ASP.NET, C#, DB2) and… Show more • Analysis of an IT infrastructure which consisted of many legacy as well as newer, more current technology systems. All of these systems had to communicate with one another and as an analyst developer my role was, when given a task, to make sure that all possible system interaction and dependencies would be accounted for.• Developed new functionality and maintained multiple intranets and extranets using a wide range of programming languages (Java, COBOL, SQL, ASP, ASP.NET, C#, DB2) and tools (Visual Studio, Eclipse, Subversion).• Worked closely with developers and business analysts from multiple and varied departments within the organisation on projects ranging from implementing new technology at the time (.NET) as well as legacy systems (Mainframe applications).• Complaints Administration System: An online tool for first line call centre agents to log, delegate and follow up on customer complaints.• Wizard Online: A web based system that kept track of pension funds for businesses and consisted of a restricted section for Sanlam fund administrators and a front end for the clients.• Mentored junior developers on coding issues and business procedures. Show less

Apr 2005 - Apr 2006

Web Developer

Cape Town Area, South Africa

• Worked closely with the marketing team successfully developing new functionality and content for the corporate intranet using extensive DHTML.• Back-end and front-end development for the commercial banking website.• Back office development of testing tools for the banking engine and reporting tools for financial transaction records.• Developed a helpdesk issue logging and reporting tool to lower helpdesk turnaround times, increase helpdesk efficiency and provide detailed helpdesk… Show more • Worked closely with the marketing team successfully developing new functionality and content for the corporate intranet using extensive DHTML.• Back-end and front-end development for the commercial banking website.• Back office development of testing tools for the banking engine and reporting tools for financial transaction records.• Developed a helpdesk issue logging and reporting tool to lower helpdesk turnaround times, increase helpdesk efficiency and provide detailed helpdesk statistics which was critically acclaimed by the business.• Troubleshooting and maintenance of the live production environment. Show less

May 2001 - Dec 2004

Software Developer

Eyeink

Cape Town Area, South Africa

• Developed and maintained the corporate intranet.• Successfully implemented a business e-mail portal.• Intranet and banking website development for 20twenty Financial Services resulting in being offered a permanent position at 20twenty.

Jun 2000 - Apr 2001

Technical Support

Cape Town Area, South Africa

• Telephonic technical support for internet dial-up clients. • Troubleshooting modems, internet connections and email accounts with a high degree of success.

May 1999 - May 2000

Lab Administrator

Cape Town Area, South Africa

• Computer Literacy tutor and lecturer's assistant. • Technical Supervisor for Honours laboratory.• Development of Computer Science Department website.

Jan 1998 - Apr 1999
1 education record

Riaan Jacobs education

FAQ

Frequently asked questions about Riaan Jacobs

Quick answers generated from the profile data available on this page.

What company does Riaan Jacobs work for?

Riaan Jacobs works for Adaptive8.

What is Riaan Jacobs's role at Adaptive8?

Riaan Jacobs is listed as Associate Data and Development Engineer at Adaptive8.

What is Riaan Jacobs's email address?

AeroLeads has found 1 work email signal at @blueacornici.com for Riaan Jacobs at Adaptive8.

Where is Riaan Jacobs based?

Riaan Jacobs is based in City of Cape Town, Western Cape, South Africa while working with Adaptive8.

What companies has Riaan Jacobs worked for?

Riaan Jacobs has worked for Adaptive8, Freelance, Blue Acorn Ici, Keystone Solutions, and Acceleration.

How can I contact Riaan Jacobs?

You can use AeroLeads to view verified contact signals for Riaan Jacobs at Adaptive8, including work email, phone, and LinkedIn data when available.

What schools did Riaan Jacobs attend?

Riaan Jacobs holds Bsc Hons, Computer Science from University Of The Western Cape.

What skills is Riaan Jacobs known for?

Riaan Jacobs is listed with skills including Web Analytics, Web Development, Omniture, Google Analytics, Analytics, Digital Marketing, Microsoft Sql Server, and Web Services.

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