Principal
Cincinnati Metropolitan Area
Restarted my ten-year-old marketing and communications consultancy. Served clients from almost every sector, including startups, multinational corporations, hospitals, educational institutions, banks, non-profits, and government agencies.— Provided high-level strategic guidance to department leaders, executives, Boards and legal teams.— Managed employee, media, and community relations and public affairs activities.— Created and implemented strategic initiatives to manage change, foster goodwill, and generate awareness, engagement, and involvement.— Conceptualized and executed comprehensive communications and multi-channel marketing programs (B2E, B2B, and B2C).— Navigated risk, conflicts, and EH&S and technology issues.— Managed crisis communications involving worst-case scenarios, property acquisition, damage, and remediation, injuries/accidents, enforcement actions, litigation, M&A, divestitures, and more.— Helped turn around a crisis for a prominent national brand, reducing its sales cycle by 75% and increasing its profit margin.— Served as a corporate spokesperson, mediator, moderator, and trainer.— Conducted qualitative and quantitative market research initiatives, yielding actionable insights and innovative deliverables.— Translated complex data and technical information into easy-to-understand content and actionable insights.— Developed and updated policies, plans, and programs.— Participated in numerous media interviews and delivered numerous training seminars.— Planned and supervised bridge-building activities and events, including employee and public meetings, focus groups, surveys, tours, open houses, and news conferences.