Riaz Sidi Email & Phone Number

Canada

Canada, CA

• Named to Ottawa's fastest growing companies in 2022, 2023 & 2024, we solve revenue challenges by leveraging performance marketing to generate opportunities for the clients we serve.What are some examples of revenue.
• Sellout major B2B conferences across North America
• Fill enrolment for educational institutions
• Drive strong ROAS for ecommerce stores
• Generate webinar registrations, qualified leads and consultation calls for B2B professional services companies
• Cross-selling & upselling to existing B2B clients.

Ottawa, Ontario, CA

AdPuzl eliminates the time and complexity involved in learning and building Facebook and Instagram ad campaigns.

Ottawa, On, CA

Toronto, ON, CA

• Successfully designed, developed and facilitated transformative learning sessions created to influence key behavioural changes towards achieving advertising sales revenue growth across the company
• Facilitated the strategic implementation of the consultative sales approach via interactive adult learning workshops for blue chip media organizations across Canada
• Strategized with various team members; consulting to Senior Executives, Regional Vice Presidents, Directors, Sales Managers, Media Strategists and Media Sales Consultants
• Provided post-education support - aligning resources in cross-functional roles to share best practices
• Possessed a keen understanding of distinct learning styles to influence change in a rapidly evolving environment and catered consultative approach to appease diverse professional development methods.

Ottawa, ON, CA

• Mentored and coached a team of Media Sales Consultants to maximize performance and productivity against strict and growing new business development sales budgets
• Recruited new sales talent to the organization; proactively leveraged online resources to identify strong candidates
• Successfully ensured and managed a growing sales funnel
• Trained and developed the New Business Development team on unique lead generation techniques including but not limited to social selling, inbound marketing, and cold calling
• Facilitated and supported sales training initiatives for the Eastern Canada Postmedia Network markets.
• Introduced and implemented unique and innovative revenue generating initiatives

Ottawa, ON, CA

• Generated revenue for The Ottawa Citizen by conceptualizing, spearheading, and delivering progressive loyalty and brand-building online advertising campaigns designed to create conversations and engagement
• Developed unique sales presentations using traditional and progressive methods and technology
• Educated Advertising Sales Consultants and clients on The Ottawa Citizen’s digital marketing suite, innovative internet marketing best practices including digital display, social media, SEM & SEO, and content and email.
• Presented innovative solutions, success stories, and case studies during Monthly and Quarterly Sales Meetings and Digital Summits
• Tracked performance, budgets, and daily KPI metrics while implementing strategy recommendations by senior management
• Communicated and engaged with client executives to maintain relationships and build rapport while achieving strict targets

Ottawa, Ontario, CA

• Managed a team of 25+ Business Development Representatives who generated sales leads on behalf of Fortune 500 companies including American Express and the Yellow Pages Group - in both French and English
• Established strategic coaching plans to foster development in BDRs by identifying trends and areas of improvement - utilizing traditional and progressive coaching strategies to maximize BDR potential
• Chaired bi-weekly client calibration calls to ensure the integrity and quality of lead generation remained immaculate while absorbing timely feedback to improve performance
• Recommended program changes hindering agent productivity to senior management by communicating effectively with superiors and direct reports

Ottawa, Ontario, CA

• Generated B2B online advertising sales on behalf of one of Canada’s top ten most visited websites with 11 million unique visitors per month
• Explained in acute detail SEM and SEO products to optimize clients’ URL through paid and organic methods
• Produced internal communications on behalf of the social committee
• Trained in revolutionary B2B SPIN sales method with strong focus on the sales funnel process
• Contributed to company blog and engage via social media tools
• Mentored new hires through the sales process during French transanctions

- Engaged students during five hour sessions combining lectures, group work, free writing and lab work- Facilitated educational process by recognizing and catering to various learning styles- Administered curriculum to 20 business students improving their basic-intermediate English grammar skills- Created, administered, explained and assessed assignments.

Ottawa, Ontario, CA

- Highlighted Carleton University achievements such as large scholarships, unique internships and alumni success to attract prospective students via regional and national publications- Interviewed staff and students for stories- Wrote press releases and pitched articles- Networked with various media outlets to deliver stories- Publications had circulations.

Ottawa, Ontario, CA

- Guided students by providing feedback, identifying areas of weakness and establishing personalized academic goals- Encouraged students to discover their own means for academic progress- Aided the instructor in content delivery within a seminar class- Attended weekly mentorship training sessions learning about multicultural sensitivity, productive.

Toronto, Ontario, CA

- Laid out sections using Quark Xpress, assigned and edited articles, and collaborated with reporters, publisher, photographers and animator to meet strict deadlines

Ottawa, Ontario, CA

Bachelor Of Arts, Mass Communication

Ontario College Diploma, Journalism