Responsible for launching the STAR SportMed brand throughout Latin America, prospecting potential customers to act as Importers and Distributors in the areas duly contracted according to the Company's assessments and needs. I manage these clients aiming for sustained growth in healthy sales, ensuring productive relationships for both sides in the medium and long term. I prepare and negotiate annual purchasing quotas with channel partners and are responsible for obtaining quarterly and annual sales results. Assistance in the interface between customers and the Company in the product registration and import processes. Business forecast, inventory and growth plans and marketing actions to launch or strengthen the brand. I work together with local partners to identify, analyze and evaluate market opportunities and transform them into executable actions and activities. I help distributors in preparing event and training plans and accompany key customers on these opportunities.

Managed the operations of the local distributor and its direct team of 5 people that included monitoring the activities, defining the objectives, setting targets, and planning sales. Had an active role in the beginning of the project for inserting the S&N brand into the largest orthopedics hospital in Latin America (INTO). Served as an interface with the distributor's sales team for developing and implementing growth strategies and taking initiatives to increase sales. Developed and implemented the project to promote the S&N brand with the main local Key Opinion Leader (KOLs). Conducted negotiations in search of the best prices with the main regional payers (Amil, Unimed Rio, Bradesco, and Rede DO’r). Launched the direct service project for new lines of the company and the inclusion of new business partners.Highlights: Was the National Trauma Manager (2017) who led the introduction of the entire portfolio in Brazil by participating in events and training, including international ones, making visits to distributors and main customers in Brazil, promoting the new line, and negotiating initial prices and opening inventory. Led the company’s first direct sale project in Rio de Janeiro, including bids with the largest trauma-orthopedics hospital in Latin America that involved several sectors and investments that enabled sales in all S&N product lines and generated more than R$ 20 million in 2 years. Participated in the transition of services via distributor to direct service to the Rio de Janeiro market since hiring the sales team, giving support in registering the price table with the regional payers, making visits to possible customers, all the way to participating in events to promote the new service modality. Managed the payment and billing negotiation team with the DO’r network, streamlining contacts and payments and facilitating process progress, which aligned the processes between the network and the company.

Managed the operations with the distributors and hospitals that covered 4 states (RJ, ES, DF, MG), leading 5 people directly and 4 indirectly. Developed market studies to collect data and information and evaluate market size, growth opportunities, companies, and competitors. Made visits to potential customers such as doctors, hospital managers, and health insurance companies for reinforcing the company’s strategic positioning, strengthen the brand, and develop new business opportunities. Conducted market revaluation actions for beginning the process of making a division between direct service vs. distributors. Controlled the consignment material and managed the inventory of the main customers. Led a performance evaluation by customer.Highlights: Led the change in the company’s service profile, identifying the most profitable products and customers with lower financial risk for direct service, reducing the number of distributors and default while increasing profitability.

Managed the activities with distributors and hospitals in 4 states (RJ, ES, DF, BA), representing 30% of total endovascular revenue, indirectly managing 10 people. Did the administration and performance evaluation by each client. Developed prospects with a focus on opening the market and new business opportunities.Highlight: Opened the market in Rio de Janeiro, leading direct negotiations with customers that were previously carried out by distributors, which generated an increase of more than 200% in sales in the period of 3 years from R$ 900,000 to R$ 2.5 million, reaching the largest market growth in Brazil, a total of 283% between 2011 and 2014.

Managed the operations, including the development and planning of sales activities in the private market, working with the orthopedic implants line and the distribution of medical materials, directly managing 10 people. Closed negotiations with suppliers and customers (hospitals and insurance companies).

Launch of Medacta International's orthopedics line in Brazil (Switzerland); Part of the group that participated in the registration process (ANVISA) and events for product launches; Sales team training and promotion with the medical class; Product registration in the payment sources, KOL's relationship and University Hospitals; Negotiation of purchase targets with the manufacturer and sales targets with the sub-distributors.

Launch of the J&J - Depuy orthopedics line in the states of RJ, ES and DF; Negotiation with distributors (goals, investments, inventories, etc.) and payment sources (hospitals/insurances); Event planning (conferences/workshops); Training of company sales representatives and distributors throughout Latin America; Account Manager for the largest J&J distributor in Brazil and the largest Hospital for Traumatology & Orthopedics in Latin America (INTO).Main results:Best Sales Representative LatAm Depuy J&J (92% over budget) – 2006