Branding & Marketing Consultant, Planning & CommunicationMain responsibilities: in all clients served, directly or indirectly, as a consultant, I developed several project models, independent or aggregated pillars - e.g. acting as innovation manager and brand manager; or elaborating innovation cycles added to the execution of marketing projects, etc. - for products, services, businesses and/or strategies.Clients / Agencies (main clients served):AOC & PHILIPS / TPV Technology Limited Group (China), CITRÖEN / RUMBA, FUNCIONAL HEALTH MANAGEMENT (PBM card market), AGRONIPPO (Food - Several Brands / product lines), HYDE ALIMENTOS (Food - Several Brands / product lines), ESPM (Escola Superior de Propaganda e Marketing), COSAN GROUP (Zip Lube) / Minds On, TOZAN GROUP (agrobiz), FUNDAÇÃO OTACÍLIO COSER (FOCO) COIMEX, DÓRO CAMARGO (law firm), GALERIA FILMES (film production company), INSTITUTO PENSAMENT (Health Center), FUTBIZ (sports marketing), DÚO GELATTO (Food) / MIKSON, LABORATÓRIO LIBBS and NOVARTIS (pharmaceuticals) and POWPAY / ARABELLA.

Holding company that owns the brands: Mark Up with over 16 years of incentive marketing and High Up dedicated to creating and implementing unique corporate events. In the portfolio of clients served has accounts like Mercedes-Benz, Samsung, Mars, MAN, Oi Telecom, Brastemp e Consul (Whirlpool), Cielo and Ford among others.

Cheil Communications is a Samsung's Group company. Our responsability was develop the strategic planning and communication of the global brand in Brazil in the greatest growth moment: start operation of AV and WG products, strengthening of Mobile lineup and sports sponsorship as a focus of corporative marketing.

Strategy and creative support to build concepts, new brands, packaging and communication for large groups such as Sadia, Votorantim, Coca-Cola, Braskem, 3M, Bayer, Brumani Jewelry and Niasi.

Development of marketing and communication activities for the subscription area and creative campaigns to magazines, directories, seminars, events and awards.

Conquest's main agency account, the Mabel Group, containing all lines of foods & beverages brands, besides Refreskant and Gama.

Structuring of a company in foreign land with innovative business model, conquering the accounts of APPM - Portuguese Association of Advertising and Marketing, Casas de Portugal Magazine and Briefing Newspaper - Media Capital Group, Real Estate Sucena Valério, Texto Editora - Publishing House and Licicar Auctions, among others.

Further growth of the company since its founding in 1993. Conquest of the accounts Independent Newspaper, Expresso Newspaper, Montepio General - Bank, Daewoo - Automobile, Eurovida Insurance and National Human Rights Commission - Governmental, and others worked as Portugal Telecom and Amnesty International.

Development of strategic activities, promotion and communication for brands ABA, Arisco, Unilever (Lever Gessy / Elida Gibbs), Kraft Suchard, Loyds Bank, Nabisco, Nike, HP, Colgate and RMB - Foods, among others.

Early career in agencies McCann-Erickson, F. Barcellos Publicidade and Século XXI Comunicação developing projects for Coca-Cola, Nabisco, Nestlé, IOB and Tabacow.