Ricardo Lyons Email & Phone Number

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

• Managed all marketing and brand decisions for the group – Callagher EstateAgents & Kellys Property.• Created marketing plans for the group, departments, and team members.• Created and monitor marketing budgets and reporting for the group.• Managed bespoke special projects initiatives for the Director of the group.• Analysed various data and metrics to create group and department initiatives.• Created, reviewed, and updated all profiles, presentations, and proposalsfor various departments including Residential, Commercial, PropertyManagement, New Business, Leadership, and Human Resources.• Led digital marketing recruitment efforts.• Managed all marketing and advertising contracts with third-party companies.• Managed award submissions and various sponsorship opportunities.• Produced, directed, and edited all video productions and marketingcampaigns.• Oversaw and managed all company, department, and team member photoshoots.• Implemented company automation projects with the Leadership Team.• Oversaw HQ Redevelopment project.• Managed the group social media presence.• Managed all E-marketing.• Managed all print material and physical advertising, including signage.• Liaised and co-created company events and company cultu

Australia

(Portfolio of Cosmetic, Medical, and Wellness Clinics, Brands & Services all across Australia)• Provided business and marketing operational services to a team ran by Medical Director and CEO Dr. Zac Turner within the health, wellness, beauty, and cosmetic industries.• Had oversight of brand, marketing strategies, and campaigns across a portfolio of Australian medical and cosmetic clinics.• Helped orchestrate service and product restructuring.• Oversaw all media production including film and social media channels.• Increased patient retention and built better business and private collaborations.• Oversaw cohesion across all clinics and influencer brands through restructuring, engaging content, and necessary rebranding.• Analyzed moderately complex operational problems, identify and implement solutions, and provide extensive administrative support.

Sydney, Australia

• Supported global organizations to create content, branding, reach target audiences & direct messaging to key customers.• Responsible for attracting, initial outreach, creating proposals, and contract negotiation for all new clients across key industries including global education, businesses, infrastructure, and government.• Created & managed quarterly customer digital marketing campaigns from concept to launch for multiple clients. Successfully managing campaigns across ten organizations. Resulting in an increase of 1.1m in traffic to our clients’ business.• Consulted with clients on service delivery, future requirements & expanding services to help them reach business outcomes.• Operational management of customer information & data through effective management of CRM and databases.• Set and agreed on performance requirements for the contract on what our services can deliver on. 100% of performance requirements met or exceeded.• Brought the internal team together to present ROI data and analytics back to the client, to ensure value is delivered, and to pitch for renewal of the contract. A client retention rate of 80%.

Chicago, Il

• Oversaw operations for a 482-bed community, retail spaces, and resident relations.• Supervised, scheduled, and directed daily activities of on-site staff.• Managed fiscal budgetary responsibilities and cash flow of $1.5 million.• Accountable for the yearly marketing plan and had oversight of all communications with key stakeholders.• Oversaw master leases with the Art Institute, Education First, Intrax College, Stafford House, and varioussmaller master leases.• Maintained superb and professional relationships with institutions & colleges, building vendors & contractors,administrative teams, local businesses, and residents.• Consistently exceeded sales budgets and targets through maintaining occupancy and increasing margins.

Dwight Lofts - Chicago

• Oversaw operations for a 771-bed high-rise in Downtown Chicago.• Oversaw two retail tenants; Managed sales budgets and team.• Managed an office staff, security teams, housekeeping, and three union building engineers.• Managed an operating budget of $1.7 million.• Handled all accounts payable processing (invoices, utilities, expenses, et cetera).• Created quarterly and yearly marketing and leasing plans.• Oversaw master leases with Columbia College and various master leases for the summer.• Nominated Leasing Manager of the Year with a 100% pre-lease community.

The Automatic Lofts - Chicago

• Accomplished a 100% pre-leased community (2012-2013, 2013-2014)• Established three master leases' with institutions in Downtown Chicago• Assisted in community events and outreach; number one residence life program in the company• Commended for leasing and resident retention numbers, management skills, and abstract marketing/advertising techniques

San Juan, Puerto Rico / Cincinnati, Ohio

Assisted in Taste of Rum Festivals in affiliation with FH Productions and Rums of Puerto Rico, PRIDCO • Assisted in partnerships and sponsors • Assisted in marketing and promotions nationally and locally • Assisted in productions • Commended for organization, business methods, and branding/marketing/promotionsEvent Planner - Co-Creator of numerous successful events

Cincinnati, Ohio

Assisted in management and leasing • Top leasing agent• Assisted in marketing, finances, and administration duties• Assisted in rebranding property • Commended for excellent sales and customer service skills on performance

Cincinnati, Ohio

Head of marketing; Assisted in management and leasing - Top leasing agent - Assisted in marketing, finances, and administration duties - Commended for management style, resident retention methods, and branding/marketing knowledge

Urban Studies, Real Estate, Marketing, Deans List (3.8)

Activities and Societies: Alpha Rho Epsilon

3.8

Activities and Societies: National Honors Society, Key Club President, Student Body, Environmental Club, Red Cross, Varsity Water Polo &.