Project Highlights:🎯 Cemex Go Online Stores - Led the comprehensive redesign of the JP Morgan payment process on the Cemex GO platform, significantly enhancing user experience (UX/UI) and reducing transaction errors. This initiative resulted in substantial economic benefits, including increased transaction efficiency and reduced operational costs.- Spearheaded the standardization of project management tools, resulting in a centralized, real-time tracking database. This initiative improved project transparency and increased stakeholder satisfaction. - Optimized UX/UI team performance by developing a tailored Jira workflow, significantly enhancing decision-making processes.

I report directly to the DDC and lead multiple teams across diverse frameworks like Scrum, Scaled Scrum, Waterfall, and Kanban. I've driven digital transformation for clients in various sectors, including Pharmacy, Banking, and Retail.Project Highlights:🎯 Spin Plus Mobile App for SPIN by OXXO- Acted as Scrum Master for three teams, ensuring alignment with processes and removing obstacles.🎯 MiOXXO Mobile App for OXXO- Provided dedicated Scrum Master support, streamlining development processes.- Led the development of the first module to interact with the POS system using QR codes.🎯 Cartera Única Omnical for Coppel- Acted as a servant-leader and facilitator, ensuring adherence to Agile principles and practices.- Backlog Management: Collaborated with the team to manage the backlog of tasks and activities.- Facilitated the creation of high-quality scripts and scenarios for testing up to 150 APIs, resulting in comprehensive performance testing.🎯 Order Management System for Farmacias YZA-Acted as Project Manager and led the Order Management System (OMS) project to streamline pharmacy operations and enhance order processing efficiency.- Coordinated with cross-functional teams to integrate the OMS with existing systems and improve overall workflow.

As the Co-founder and CEO of Agencia Hyped, I led the strategic direction, business operations, and client relations. My leadership was pivotal in driving the company through various growth phases, significantly increasing our client base and revenue.Leadership Highlights:🎯 Agile Strategic Direction- Provided the vision and strategy that propelled the agency's growth, diversifying our service offerings and expanding our client base.- Implemented agile practices to streamline workflows and improve project delivery.🎯 Operational Excellence- Oversaw all business operations, from financial planning to team management, ensuring the delivery of high-quality services using agile methodologies.-Facilitated continuous improvement and adaptability within teams.🎯 Client Relationship Management- Built and maintained strong relationships with clients, understanding their needs and delivering tailored marketing solutions.- Leveraged agile frameworks to enhance client engagement and satisfaction.Achievements:🏆 Internal CRM for Tu Hipoteca Fácil- Led the development of an internal CRM using Scrum, streamlining the workflow from lead capture to notary signing, resulting in improved efficiency and client satisfaction.🏆 Innovative Solutions- Spearheaded the development of 50+ informational websites and e-commerce platforms, setting a high standard for quality and client satisfaction through agile project management practices.

🔥 About This Role:In the solar panel industry, I served as a Sales and Marketing Analyst at Solex. My role was a blend of strategy and execution, where I developed sales funnels and SEO strategies that drove business growth.🛠 Key Technologies:SEO, eCommerceLeadership Highlights🎯 Sales Funnel Architect- Designed and implemented sales funnels that optimized customer journeys, leading to increased conversions and revenue.🎯 SEO Tactician- Developed SEO strategies that elevated our brand's visibility on search engines, driving organic traffic and customer engagement.Achivements🏆 Revenue Booster- My sales funnel strategies led to a significant increase in customer conversions, directly contributing to revenue growth.🏆 Visibility Maestro- Successfully positioned Solex on the first page of search engine results for key industry terms, amplifying brand awareness.🏆 Customer Engagement Leader- Utilized SEO and targeted marketing to increase customer engagement rates, setting the stage for long-term relationships.🌱 Agile FoundationsThis role laid the groundwork for my Agile journey, teaching me the importance of iterative development and customer-centric strategies.

I served as an eCommerce Team Intern, where I was a key player in the Marketing and eCommerce division. This role was my proving ground for understanding the digital marketplace and consumer behavior. Leadership Highlights:🎯Project Innovator- Supported the manager in the the development of the GOLDEN SKU project, laying the groundwork for optimized inventory management.🎯 Campaign Trailblazer- Actively involved in the HOT SALE campaign, gaining firsthand experience in high-stakes, fast-paced digital marketing strategies.Achievements:🏆 GOLDEN SKU Success- My contributions to the GOLDEN SKU project led to more efficient SKU management, setting a new standard for inventory optimization.