Ricard Tomás Shelly

Ricard Tomás Shelly Email and Phone Number

🎵 Blanco y Negro Music | 🥽🕹📹 Xtended Reality Hub | Tomorrowland Immersive Experience | Hotel Dracula Immersive Experience | Fairy Tales Immersive Experience @ Xtended Reality Music Hub
Ricard Tomás Shelly's Location
Greater Barcelona Metropolitan Area, Spain
Ricard Tomás Shelly's Contact Details

Ricard Tomás Shelly personal email

About Ricard Tomás Shelly

I have +20 years of dynamic experience in senior and management roles within the entertainment and music industries.Headquartered in Spain, we operate permanent venues in Madrid and Barcelona, with touring experiences across the globe. At the forefront of VR free-roaming experiences, we blend cutting-edge technology with compelling storytelling, offering some of the world’s most-visited Location-Based Immersive experiences. Whether developing original IPs or licensing established ones, we drive these ventures through co-productions and strategic partnerships.I believe in staying “hungry and foolish”—a mindset that has fueled my success. My relentless pursuit of new challenges and openness to risk have propelled my professional growth. In these fast-evolving industries, embracing innovation and daring to think differently are crucial for thriving.Let’s connect and explore how we can push the boundaries together!

Ricard Tomás Shelly's Current Company Details
Xtended Reality Music Hub

Xtended Reality Music Hub

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🎵 Blanco y Negro Music | 🥽🕹📹 Xtended Reality Hub | Tomorrowland Immersive Experience | Hotel Dracula Immersive Experience | Fairy Tales Immersive Experience
Ricard Tomás Shelly Work Experience Details
  • Xtended Reality Music Hub
    Shareholder
    Xtended Reality Music Hub Jul 2022 - Present
    Next Level ExperiencesTomorrowland Immersive Experience - Worldwide Premiere in Barcelona Dec15th 2023Hotel Dracula VR Experience - Worldwide Premiere in Madrid Nov 24, 2023. Tomorrowland Immersive Experience Madrid 2024 (October)Xtended Reality Music Hub is a leading curator, producer, and distributor of immersive experiences worldwide. Our expertise in developing and delivering virtual and augmented reality experiences has allowed us to engage audiences in unique and exciting ways. We specialize in creating customized productions that adapt to iconic venues around the globe, making our experiences accessible to a wide range of audiences.Our commitment to innovation and cutting-edge technology has enabled us to push the boundaries of what is possible in the entertainment industry. By blending our knowledge of music with the latest in extended reality technologies, we have created unforgettable experiences that transport audiences to new worlds and engage all their senses.At Xtended Reality Music Hub, we are passionate about creating experiences that are not only entertaining but also impactful. Our team of experts includes experienced producers, technical directors, and artists who work together to deliver high-quality productions that meet the needs of our clients and partners.Overall, our dedication to pushing the limits of what is possible in the entertainment industry and our commitment to creating unique and unforgettable experiences make us a leader in the field of extended reality.
  • Novicom Marketing Group
    Digital Marketing Director
    Novicom Marketing Group Nov 2019 - Present
    Barcelona, Catalonia, Spain
    Creative & Data-Driven Marketing Agency
  • Blanco Y Negro Music
    New Business Development
    Blanco Y Negro Music Jan 2022 - Present
  • Blanco Y Negro Music
    Head Of Digital Marketing
    Blanco Y Negro Music Oct 2015 - Present
    Head of Digital Marketing at Blanco y Negro Music record label.Currently developing immersive & VR experiences and NFT projects.Developing and managing partner relationships & trade marketing. Working closely with DSPs, VOD, and Social Media platforms including Spotify, Deezer, Apple Music, Facebook / Instagram, Shazam, Twitter, VEVO, Google / YouTube, and Twitch amongst many others. Content Management System (CMS). Assets’ rights management. Promotion, optimization, and monetization. API development through IT provider. Streaming Manager (playlist curation, growth, and trades). TV show director (A3Media). Digital Marketing Plan & Strategy (SEO, Paid Media, Social Networks). Editorial content. Inbound marketing. Influencers Marketing. Digital campaigns (SEM, Facebook Ads, Google Ads, Remarketing, Social Ads, Newsletter, Display, Mailing, A/B testing). Budget management.Monitoring and analysis of each acquisition channel. Oriented to results and audience growth. Customers Database management. CRM strategies. Chatbots. GDPR adaptation. CMO (Collective Management Organization) report analysis.Marketing plan: media & communication strategy. ATL, BTL, OOH, Online, and offline campaigns. Press conferences. Press releases. Print. Street Promo. Project management based on Agile methodologies (Scrum). Asana, Basecamp. Smartsheet. P&L management. Business Decision making. Strategic partnerships with IT providers, media and brands. Sponsorship. Deals over 2M$. Ticketing and Cashless (RFID technology) for events. e-Commerce: ticketing systems and performance improvement, payment & fraud management (Stripe platform), pricing & consumer promotion strategies, data analysis and potential opportunities.Projects: Armin Van Buuren, Lost Frequencies, UNITE with Tomorrowland BCN and MX, Sensation Madrid, Brunch in the city Valencia.
  • Creators Mansion
    Co-Founder
    Creators Mansion Sep 2022 - Aug 2023
    Barcelona, Catalonia, Spain
    Creators Mansion is a cutting-edge space designed to foster creativity, collaboration, and innovation for the most talented content creators in social media (YouTubers, tiktokers, Instagrammers...). Located in Barcelona, our 3000m2 facility provides all the necessary resources for creators to grow, experiment, and advance their careers in an exciting and dynamic environment.Our team of experts in content production, digital marketing, and career development work closely with each creator to help them reach their goals and develop their full potential. Our facility includes recording studios, editing suites, event spaces, and more to support the creators in their work.Furthermore, Creators Mansion provides a unique opportunity for brands to invest in the world's most talented content creators. By partnering with us, brands gain access to our exceptional network of creators, allowing them to engage with millions of followers across social media platforms. We also offer bespoke marketing services to help brands develop a strong and authentic connection with their target audience.At Creators Mansion, we pride ourselves on providing a unique and stimulating experience for the most outstanding content creators in social media while also providing unparalleled opportunities for brands to connect with them. Our vision is to be the place where creators can thrive, grow, and develop in a welcoming and collaborative environment that allows them to reach their full potential while also empowering brands to grow and succeed in a constantly evolving digital landscape.
  • Generalitat De Catalunya
    Col·Laborador Grup De Treball Catalunya 2022
    Generalitat De Catalunya Jul 2020 - Sep 2020
    Collaborator in the Catalonia 2022 Working Group coordinated by Genís Roca and Victoria Alsina-Burgues in which we have worked to create a document commissioned by the Government, that could help in the post-pandemic. In my case related to the music industry.Despite the very difficult situation that derives from it, the result is that the concerning issues were already present before this crisis, with roots in structural problems that have more to do with the transition from an industrial society to a digital society than with the Covid-19.All the resulting documentation is now available at www.Catalunya2022.cat.
  • Believe
    Video Channel Manager Spain, Portugal And Latam
    Believe Mar 2013 - Sep 2015
    Identify and initiate discussions with channel/video targets in Spain and Latam with a view to extend the catalog of clients and improve monetization of their content and assets on the video platforms (YouTube, Dailymotion, Muzu, VEVO, Yahoo, Tidal).Defining the video strategy, creating online marketing campaigns to optimize the promotion strategy.Prospection. Acquisition. Account management. Digital video strategy. Channel & content management and optimization. Video rights management. YouTube CMS Management. UGC strategy. Working SEO on YouTube. International Cross promotions. Trade Marketing on video platforms.Multi-Channel NetworkCertified by YouTube in Audience Growth 2013-2014Certified by YouTube in Audience Growth 2014-2015
  • Freelance
    Audiovisual And Multimedia Freelance
    Freelance Jan 2010 - Sep 2015
    Barcelona Y Alrededores, España
    Audiovisual clients: Fundació Alicia, Harvard, Kraft Foods, Dream Decide Do, Inopia bar by Albert Adrià, Trelleborg, Omega Pharma, Ajuntament de Barcelona, Tous...Inspiring brands on creating content. Cameraman. Video Editor. Social media manager. Tools: Adobe Photoshop, Adobe Encore, DVD Studio Pro, Final Cut, AVID, Sony Vegas, Adobe Premiere, Compressor, Color, Motion, Combustion, Adobe After Effects, Flash, Dreamweaver. CMS, Wordpress, Google Webmaster tools (Analytics, Adwords, Adsense), Facebook Ads, Twitter, Youtube, Vimeo, Pinterest, Hootsuite, Delicious, Pinterest, SEO, link building, Mailchimp...
  • Mediapro
    Programme Planner & Post-Production Manager
    Mediapro Apr 2010 - Dec 2012
    Barcelona
    Programme Planning and On-Air Co-ordination. Plan program grids from start to enter into scheduling software (Vector Box, MCON). Develop a short to long term planning strategy and produce monthly grids. Ensure planning and promos are within guidelines. Prepare monthly/weekly make list and media plan. Liaise with the production team on original or reversion promos needed. Input Promos and other on-air elements into scheduling software.Post-production tasks for the local TV channel and FCP video editor.Content Department assistant and community manager. Audience analysis *infoSys.
  • Visual13
    Video Editor
    Visual13 Oct 2008 - Dec 2009
    FCP Video Editor of “elBulli, the history of a dream. Audiovisual Catalogue 1963-2009” (9 chapters of 52' in HD about the cuisine movement focused on the 5 times best restaurant in the world, el Bulli, and his chef Ferran Adrià) and the movie “A day at elBulli” (Awarded in the World Media Festival in Hamburg and in the New York Television and Film Awards Festival). FCP editor of a variety of wedding and corporate videos for clients like “La Caixa”, “Lékue”, "Inopia bar (Albert Adrià)" or the “Toy Museum of Catalonia”.
  • Bamboo Barcelona (Tv3)
    Video Editor
    Bamboo Barcelona (Tv3) Jan 2008 - Jun 2008
    Content manager and video editor of summarys for TV3 programs for the channel's website. Summary of programs like “Els Matins” with Josep Cuní, “El Club” with Albert Om, “Telenotícies”, “Ventdelplà” or “La nit al dia” with Mònica Terribas.
  • Rtve Catalunya
    Teledeporte Production Assistant / Programme Planning And On-Air Co-Ordination.
    Rtve Catalunya Mar 2006 - Mar 2008
    Programme Planning and On-Air Co-ordination for Teledeporte TV channel. Plan program grids from start to entry into scheduling software. Develop short to long term planning strategy and produce monthly grids. Ensure planning and promos are within guidelines. Prepare monthly/weekly makelist and mediaplan. Liaise with production team on original or reversion promos needed. Imput Promos and other on-air elements into scheduling software.Manager of the RTVE sports channel Control Room. Responsible for preparing and timing the channel schedule, counting down the different programs and advert breaks. Supporting the VT Operator and editing the news crawl. Video editor of some contents for the channel Teledeporte, such as promos and teasers and for the program DXT.es. Production Assistant for the 8 hours live sports program, Estadio2, and also for the World Series by Renault in Montmeló and Supercross in Palau Sant Jordi of Barcelona.
  • Kantar
    Content Writer
    Kantar Oct 2005 - Feb 2006
    Sant Cugat Del Vallès, Catalonia, Spain
  • Ccma I Ccrtvi
    Web Content Manager
    Ccma I Ccrtvi Oct 2003 - Mar 2004
    Creating and updating content for kids website www.super3.net, managing forums and collaborating on the brainstorming meetings for the new designs, content and applications.
  • Tve
    Video Editor Assistant
    Tve Apr 2003 - Jul 2003
    Post-production tasks for “Escala Catalunya”, an international TV magazine. Video editing news and other documetarys for the TV program. Supporting on shooting and production duties.

Ricard Tomás Shelly Skills

Redes Sociales Final Cut Pro Youtube Marketing Digital Multimedia Medios Sociales Consultor De Redes Sociales

Ricard Tomás Shelly Education Details

Frequently Asked Questions about Ricard Tomás Shelly

What company does Ricard Tomás Shelly work for?

Ricard Tomás Shelly works for Xtended Reality Music Hub

What is Ricard Tomás Shelly's role at the current company?

Ricard Tomás Shelly's current role is 🎵 Blanco y Negro Music | 🥽🕹📹 Xtended Reality Hub | Tomorrowland Immersive Experience | Hotel Dracula Immersive Experience | Fairy Tales Immersive Experience.

What is Ricard Tomás Shelly's email address?

Ricard Tomás Shelly's email address is ri****@****ail.com

What schools did Ricard Tomás Shelly attend?

Ricard Tomás Shelly attended Universitat Ramon Llull, Universidad De Alcalá.

What skills is Ricard Tomás Shelly known for?

Ricard Tomás Shelly has skills like Redes Sociales, Final Cut Pro, Youtube, Marketing Digital, Multimedia, Medios Sociales, Consultor De Redes Sociales.

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