Ricard Rodríguez Parra Email & Phone Number

Barcelona, Ct, Es

Barcelona, Catalonia, Spain

As digital marketing manager and consultant, I provide comprehensive digital marketing solutions for a client base in the DACH market, in addition to Europe and the Americas. - Establish lasting relationships by working closely with clients and find tailor-made responses to their digital marketing needs- Build multi-faceted campaigns using Google Ads- Advisory services including evaluation of digital marketing presence, campaign design and development of ROAS-oriented growth strategies (in collaboration with marketing manager)- Regular monitoring, management and optimization of campaigns to maximize results- Data analysis via Google Analytics, allowing the customer to adapt to current trends and implement ad hoc measures- Reporting and feedback in line with client requirements

Barcelona, Catalonia, Spain

- Co-organizer of the first SPOGOMI contest in Spain, where 20 teams participated and 20 employees were hired. 146 kg of garbage were collected from the streets of Barcelona in 1 hour. The edition was a qualifier for the SPOGOMI Worldcup 2023 in Japan.- Organize talks and workshops to raise awareness against pollution- Organize events to generate awareness on waste issues in natural environments (Beach cleanings)- Actively contact plastic producers and distributors to demand solutions.- Seek and create partnerships with initiatives and organizations involved in raising awareness about plastic waste- Sustainability consulting services for the corporate sector- Development and implementation of communication campaigns including website design & creation, SEO, inbound marketing, content creation, website (plasticattackbarcelona.com)Our main focus:We communicate and suggest alternatives to promote durable and reusable materials, instead of disposable ones. We encourage and collaborate with initiatives that prevent waste generation and abandonment.We want to educate the public regarding the responsibility of industry and distributors, including supermarkets, in the production, promotion and distribution of single-use packaging and other disposable materials.We stand against blaming consumers for the global plastic waste issue. Recycling is neither the best nor the only solution. Reduce, Reuse, Repair, Reject, Rethink. Consumer empowerment.We request measures by public administration and industry to reduce single-use and disposable plastics.We make people aware of an out-of-control situation.We spread the message that another type of consumption is possible.

Remote

Remoto

Barcelona, Catalonia, Spain

Google Analytics Product Specialist & Cultural Committee Representative (publishing of marketing news, as well as sustainability information and tips)✓ Built online marketing strategies for SME clients using Google advertising products (Search, Display, YouTube, UAC & PLA), specializing in the DACH market (Germany, Austria and Switzerland)✓ Managed and optimized campaigns on a daily basis to maximize performance in terms of CPC, CPA and ROI, among other metrics✓ Prepared detailed list-selection criteria and ensured achievement of all objectives✓ Monitored inventory for campaigns daily to ensure client satisfaction across all activities✓ Ensured precision in campaign implementation by analysing data extracted via Google Ads & Google Analytics✓ Provided regular feedback and insights on lessons learnt from active campaigns and their results

Barcelona, Catalonia, Spain

✓ In charge of sales and consultancy services for the DACH market (Germany, Austria, Switzerland), including business growth strategy and revenue sustainability✓ Campaign Building - All Google Advertising Networks✓ Ensured three-month follow-up and support for each account (Ads live optimization)✓ Advised customers on availability and usage of additional Google products (Google MyBusiness, Google Maps, Google Analytics, Google Merchant Center)

Organizational Management In The Knowledge Economy, Business, Management, Marketing, And Related Support Services, Master Of Arts

+ Innovation Management + Corporate Social Responsibility and Environmental Management + Analysis of Factors Influencing.

Tourism Management, Bachelor Of Arts

+ Tourism management + Business management + Marketing and digital marketing + Hospitality + Cultural heritage + Territorial resources +.

Computer Science, Higher Vocational Training Diploma, Tècnic Superior En Administració De Sistemes Informàtics