Rich Kulesus

Rich Kulesus Email and Phone Number

Marketing Technology Manager, Watchmaker Genomics @ Watchmaker Genomics
Rich Kulesus's Location
Longmont, Colorado, United States, United States
Rich Kulesus's Contact Details

Rich Kulesus work email

Rich Kulesus personal email

n/a

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About Rich Kulesus

Sell scientific products? I can make them attractive to the biggest audience: online searchers.Specialties: SEO/SEM, Inbound Marketing, Building Thought Leadership

Rich Kulesus's Current Company Details
Watchmaker Genomics

Watchmaker Genomics

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Marketing Technology Manager, Watchmaker Genomics
Rich Kulesus Work Experience Details
  • Watchmaker Genomics
    Marketing Technology Manager
    Watchmaker Genomics Sep 2022 - Present
    Boulder, Colorado, Us
    Honored to join an amazing team built by many former colleagues! I serve as a functional liaison betwixt IT, Marketing, Sales and Support, architecting solutions for CRM, Marketing Automation, ERP, and other internal and SaaS software. When wearing my light-gray hat, I'm usually crawling websites using home-brewed Python-based spiders to gather and database market, conference, and competitor research.In these aspects, I'm aptly "digital grout", integrating data from multiple platforms using APIs and automations to provide end-to-end vision of our prospects, opportunity pipeline, to happily satisfied and well supported customers.
  • Codelogic
    Product Marketing Manager
    Codelogic Apr 2022 - Sep 2022
    San Francisco, Ca, Us
    For the first time in CodeLogic's history, created instantly available online demos of the live software product running in cloud-based virtualized environments. This container-based environment (built in GCP) enabled prospects to kick the tires on a full functional demo environment created just for them. I really enjoyed blurring the lines between marketing and development to increase accessibility and demonstrability of a great SaaS product!
  • Outlier Ai
    Sr. Marketing Operations Manager
    Outlier Ai Jun 2021 - Apr 2022
    Oakland, California, Us
    Rebuilt marketing lead-to-MQL and MQL-to-SQL funnels. Introduced "Clean Your Room" data integrity reports. First organization where our team Salesforce utilization was 100%!
  • Samba Scientific
    Sr. Manager, Marketing Operations And Analytics
    Samba Scientific Sep 2019 - Jun 2021
    Longmont, Colorado, Us
  • Archerdx, Inc.
    Digital Marketing Manager
    Archerdx, Inc. Jan 2015 - Jul 2019
    Still connecting oncologists, pathologists, pharma and cancer biologists with cutting-edge next-gen sequencing assays by ArcherDX (formerly by Enzymatics).As ArcherDX divested from Enzymatics, I gained a few more hats, including (but not limited to) Webmaster, eCommerce Manager, Salesforce.com Administrator, SEO/SEM Analyst, and lead-generation web spider trainer. I built our new website and ecommerce platforms - my fourth scientific website re-platforming experience.
  • Enzymatics, Inc.
    Digital Marketing Manager
    Enzymatics, Inc. Mar 2014 - Jan 2015
    Hilden, North Rhine-Westphalia, De
    I connect oncologists, pathologists and cancer biologists with cutting-edge next-generation sequencing translocation-discovery panels via the web.This includes directing both inbound and outbound marketing initiatives including SEO/SEM, AdWords, email, social, and print marketing. This took hands-on implementation of Google Universal Analytics and cross-domain tracking to quantify customer engagement patterns and determine ROI for online marketing activities (if an untracked tree falls in a digital forest, does it really make a conversion?).
  • Skinyourscreen.Com
    Web Designer/Developer
    Skinyourscreen.Com May 2003 - Jan 2015
    Originally started as my web design hobby site, Skinyourscreen.com continues to attract design and consultation contracts (Bio-Rad Laboratories, Inc., GJKDesigns, LifeScienceNexus.com, and http://www.wasatchgardens.org).This design community also successfully serves as a vehicle for my digital creations - my "Disable Expose" AppleScript was featured by MacWorld magazine (http://hints.macworld.com/article.php?story=20100517020728222), and online software catalog SoftPedia (http://mac.softpedia.com/get/System-Utilities/Expose-Disable.shtml), while my themes have attracted 500,000 downloads.
  • Thermo Fisher Scientific
    Genomics Web Content Specialist
    Thermo Fisher Scientific Jan 2012 - Jan 2014
    Waltham, Ma, Us
    Developed content alignment standards for integration of five legacy web sites onto www.thermoscientificbio.com. Align product content for search engine optimization (SEO), scientific accuracy, brand voicing, presentation, and web metrics tracking on an ongoing basis.I created our division's first inbound marketing strategy, coordinating development of rich scientific content by multiple scientists and converting 161 PDF documents to GoogleBot-friendly HTML.SEO Accomplishments: Implemented structured data for all product, resolved 3,000+ site errors, and increased our page rank for key terms (siRNA, cDNA, shRNA, ORF) from an average of 20 to 4.5.
  • University Of Utah
    Graduate Student
    University Of Utah Aug 2003 - Apr 2011
    Salt Lake City, Utah, Us
    My work in the laboratory of Matthew Mulvey, Ph.D. investigated post-transcriptional regulators and their roles in fitness and virulence in uropathogenic Escherichia coli (UPEC). This research demonstrated multiple virulence determinants, such as motility, LPS profile, and resistance to multiple host defenses were regulated by the RNA chaperone Hfq. This research also revealed phenotypic cross-regulation of CsrA-regulated systems, such as biofilm elaboration.
  • Mwg Biotech
    Quality Assurance Technician
    Mwg Biotech May 2002 - Aug 2003
    Us
    I set a new production record for my shift, processing close to 13,000 oligonucleotides. I made employee of the month within 9 months of hire.Purified synthesized oligonucleotides from aborted products and salt adducts utilizing robotics. Performed spectrophotometric quantification and MALDI-TOF mass spectrometry of oligonucleotides, and lyophilization of products for shipping.
  • Independent Contractor (Primarily With Enterprise Search & Retrieval)
    Sql Database Manager
    Independent Contractor (Primarily With Enterprise Search & Retrieval) 2000 - 2002
    Designed and implemented primary architecture of SQL/Access2000 relational databases according to customer criteria. Created interfaces to enhance user experience while maintaining data security and integrity. Database designed included Demographic Data collaborator for Randolph County Educational System and an online job application system.

Rich Kulesus Education Details

  • University Of Utah
    University Of Utah
    Experimental Pathology
  • University Of North Carolina At Greensboro
    University Of North Carolina At Greensboro
    Biology

Frequently Asked Questions about Rich Kulesus

What company does Rich Kulesus work for?

Rich Kulesus works for Watchmaker Genomics

What is Rich Kulesus's role at the current company?

Rich Kulesus's current role is Marketing Technology Manager, Watchmaker Genomics.

What is Rich Kulesus's email address?

Rich Kulesus's email address is rk****@****rdx.com

What is Rich Kulesus's direct phone number?

Rich Kulesus's direct phone number is (877) 771*****

What schools did Rich Kulesus attend?

Rich Kulesus attended University Of Utah, University Of North Carolina At Greensboro.

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