Director Of Global Ecommerce, Digital Marketing, And Customer Insights
CurrentHeading a talented team to IGNITING sales and brand awareness.
Jun 2023 - Present
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Rich Nelson Email & Phone Number
Award-Winning Digital Marketing Leader - Driving Revenue & Business Growth with Smart Strategies while Strengthening Amazing Teams to be their Very Best | Direct Selling | eCommerce | Digital Marketing | Online Marketing
at
LifeWave Corporate
1 work email found
@wdc.com
4 phones found area 801
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Current company
Role
Award-Winning Digital Marketing Leader - Driving Revenue & Business Growth with Smart Strategies while Strengthening Amazing Teams to be their Very Best | Direct Selling | eCommerce | Digital Marketing | Online Marketing
Location
Salt Lake City Metropolitan Area, United States, United States
Who is Rich Nelson? Overview
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Quick answer
Rich Nelson is listed as Award-Winning Digital Marketing Leader - Driving Revenue & Business Growth with Smart Strategies while Strengthening Amazing Teams to be their Very Best | Direct Selling | eCommerce | Digital Marketing | Online Marketing at LifeWave Corporate, based in Salt Lake City Metropolitan Area, United States, United States. AeroLeads shows a work email signal at wdc.com, phone signal with area code 801, and a matched LinkedIn profile for Rich Nelson.
Rich Nelson previously worked as Director of Global Ecommerce, Digital Marketing, and Customer Insights at Lifewave Corporate and Board of Advisors at Paxi Smart. Rich Nelson holds Bachelors, Business, Communications from Arizona State University.
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{first}.{last}@wdc.com
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Profile bio
About Rich Nelson
I ignite revenue growth by optimizing customer aquisition, retention, and reactivation marketing strategies with a smart strategic vision focused on delivering a world-class customer experience while building and inspiring amazing teams!SUMMARYAward-winning digital marketing leader with 15 years leading and mentoring teams, developing the strategic vision, and executing on revenue driving initiatives across a variety of industries including: Direct Selling/Network Marketing, Digital & Online Marketing, eCommerce, Start-Ups, Etail, Franchises, and Crowdfunding companies.FOCUSING ON WHAT MATTERS MOST - I develop and communicate strategies targeting immediate wins while focusing on long-term success. - Identifying priorities and knowing when to pivot and adapt as needed.- Supporting teams to focus on projects that deliver the highest ROI. COLLABORATING AND COMMUNICATING CLEARLYI stay empathetic and approachable even during high intensity workload periods. I simplify complex ideas and strategies to help others make confident decisions. Partnering for success is key!KEY ACHEIVEMENTS- Over 15 years of growing sales in a variety of verticals (B2B/B2C) and mentoring successful teams in a variety of marketing channels.- Launched major ecommerce initiatives for a multi-billion-dollar global tech business, significantly growing YoY sales and winning the company’s prestigious Pinnacle award for marketing excellence.- Reversing a multi-year sales slump and revitalizing a brand for Rocky Mountain Oils.- Build Young Living’s first global online marketing and ecommerce department propelling them to over 1B in sales.- Winning Utah’s Fastest Growing Company Award.- Led the crowd funding efforts for a global tech company raising over 400k LEADERSHIP PHILOSOPHYGrit. Grace. Gratitude. I excel at building teams by inspiring and mentoring others to grow personally and professional and truly value their contributions with recognition and appreciation. SKILL SUMMARY- Marketing Strategy - Leadership, Team Management, Budgets, Staffing, Mentoring- Digital Marketing - Online Marketing - Internet Marketing - SEO (Search Engine Optimization), SEM, PPC, eCommerce - Paid Media- Social Media Marketing - Social Ads- Analytics, User Experience, Google Tag Manager, UX/UI, Product Marketing - Email Marketing - Content Marketing
Listed skills include Awesomeness, Strategic Planning, Seo, Sem, and 46 others.
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Rich Nelson's current company
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10 roles
Rich Nelson work experience
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Board Of Advisors
CurrentAdvisor on the marketing and business development strategies for a startup tech company focused on home security products similar to Nest and Ring. Launched a hyper-successful crowd funding campaign raising over 400k and leading to a series of investor rounds.
Dec 2017 - Present
Executive Director Of Digital Marketing And Customer Experience
Leading the rebrand, ecommerce, and online digital marketing efforts for a direct selling (MLM/network marketing) education-based company. Responsible for the customer experience from lead acquisition, customer retention, customer reactivation, and online marketing channels.Developing the new site and back office experience to improve site KPIs and.
Oct 2022 - Jun 2023
Global Digital Marketing And E-Commerce Head
- Leading the global e-commerce and digital B2C/B2B growth strategies for several multi-billion dollar brands.
- Responsible for the online sales growth initiatives for US and EMEA including: search marketing (SEO/PPC/SEM), email marketing/automation lead generation, content marketing, user testing, UX, budgets, KPI reporting.
- Received the company's highest and most prestigious award - the Pinnacle Award 2020 for sales and marketing excellence. Promoted from consultant to leading and growing the online marketing department.
- Created company's first digital testing platforms including customer persona development, content personalization, user research and testing, desktop and mobile UX, and the launch of new technologies including Adobe.
- Managing agency and team growth efforts - consistently hitting and exceeding aggressive revenue goals.
Feb 2018 - Oct 2022
Board Of Advisors
Advisor on the marketing, business, GTM, and sales development of an essential oils / health & wellness startup company.
Feb 2020 - Jul 2022
Vp Marketing And Business Development
Reported to the CEO, responsible for the P&L of all marketing and sales development initiatives. Led an amazing high impact team crafting and executing marketing and sales strategies which have turned around revenue, growth, and brand awareness in a highly competitive industry.Responsible for:1. All marketing, sales, branding, and product development..
Jan 2017 - Feb 2018
Director Of Global Online Digital/Online Marketing And Sales
- Responsible for the world-wide digital/online growth strategies for the market leader in essential oils and wellness products.
- Built and led company's first global online sales and marketing department. Led a team of amazing scrappy achievers helping the company reach our billion dollar goal.
- Efforts included: Market and competitive research, VOC, content marketing, paid search (PPC), search marketing (SEO), conversion optimization, social media advertising, lead magnet creation, display ads, PR support.
- We achieved and dominated search rankings for key search terms resulting in tremendous sales and brand visibility. Launched social, display, and paid (PPC) ads targeting our key demographics.
- Enhanced the customer experience with new content, streamlined sign up process, and market automation to continually drive sales.
Mar 2014 - Jan 2017
Sr. Digital Marketing Manager
Directing and implementing all online marketing strategies for AlphaGraphics Worldwide HQ. Leading efforts to train and consult 280+ centers worldwide with their online marketing efforts via in center consultation, webinars, convention speaker, creating training materials (video, print), etc. Developing long-term strategies to enhance and develop new.
Oct 2010 - Mar 2014
Digital Marketing Manager
Develop strategies to increase qualified traffic and revenue via online marketing channels. Heavy utilization of metrics to drive and optimize efforts. Interdepartmental project management. Online brand management, email marketing, SEO, PPC, Link building, social marketing, local ad targeting. Developing educational training to enhance distributors online.
Nov 2007 - Oct 2010
Digital Marketing Manager
As the Marketing Manager for Utah’s 9th fastest growing company, my responsibilities included: Enhanced and created new marketing projects to increase subscribership with email marketing, multi-variant testing, conversion optimization, SEO, PPC, display ads, email marketing, incentive marketing, viral videos, affiliate marketing, and reactivation campaigns.
Jan 2005 - Oct 2007
1 education record
Rich Nelson education
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Arizona State University
FAQ
Frequently asked questions about Rich Nelson
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What company does Rich Nelson work for?
Rich Nelson works for LifeWave Corporate.
What is Rich Nelson's role at LifeWave Corporate?
Rich Nelson is listed as Award-Winning Digital Marketing Leader - Driving Revenue & Business Growth with Smart Strategies while Strengthening Amazing Teams to be their Very Best | Direct Selling | eCommerce | Digital Marketing | Online Marketing at LifeWave Corporate.
What is Rich Nelson's email address?
AeroLeads has found 1 work email signal at @wdc.com for Rich Nelson at LifeWave Corporate.
What is Rich Nelson's phone number?
AeroLeads has found 4 phone signal(s) with area code 801 for Rich Nelson at LifeWave Corporate.
Where is Rich Nelson based?
Rich Nelson is based in Salt Lake City Metropolitan Area, United States, United States while working with LifeWave Corporate.
What companies has Rich Nelson worked for?
Rich Nelson has worked for Lifewave Corporate, Paxi Smart, Im Mastery Academy, Western Digital, and Botanic Springs.
How can I contact Rich Nelson?
You can use AeroLeads to view verified contact signals for Rich Nelson at LifeWave Corporate, including work email, phone, and LinkedIn data when available.
What schools did Rich Nelson attend?
Rich Nelson holds Bachelors, Business, Communications from Arizona State University.
What skills is Rich Nelson known for?
Rich Nelson is listed with skills including Awesomeness, Strategic Planning, Seo, Sem, Ppc, Affiliate Marketing, Conversion Optimization, and Social Media Marketing.
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