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Richard Sherry Email & Phone Number
Director of Product Management and Marketing
at
Togetherall
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✓ Verified July 2026
3 data sources
Profile completeness 86%
Current company
Role
Director of Product Management and Marketing
Location
East Amherst, New York, United States
Company size
Who is Richard Sherry? Overview
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Richard Sherry is listed as Director of Product Management and Marketing at Togetherall, a with 68 employees, based in East Amherst, New York, United States. AeroLeads shows a matched LinkedIn profile for Richard Sherry.
Richard Sherry previously worked as Director of Marketing And Product Management at Togetherall and VP of Global Sales & Marketing at Kangarootime. Richard Sherry holds Master Of Business Administration (M.B.A.), Finance & Marketing from University At Buffalo.
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Togetherall
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Profile bio
About Richard Sherry
A results-driven leader with extensive experience in marketing, product strategy, and sales. I thrive at the intersection of business growth and market innovation. My focus has always been on creating value through data-driven insights, strategic alignment, and dynamic leadership.Professional Journey: • As VP of Global Sales & Marketing at Kangarootime, I lead brand, customer acquisition, global expansion, and strategic account management. I rolled out a brand refresh across two markets, doubled deal creation, boosted SaaS revenue, and increased demo bookings by 200% in a year. I also spearheaded our first acquisition, tripling expected revenue in the first two months.• Before Kangarootime, I managed product marketing and integrated marketing at Anthology, overseeing 10+ SaaS products globally. I developed go-to-market strategies that led to a 5% increase in qualified leads amidst a merger and the pandemic.• At Rich Products, I implemented a 5-year growth strategy, gaining 50+ regional accounts and generating 10-15% growth on a ~$120M business. My expertise in data and market insights has helped teams exceed targets consistently.Vision: I am passionate about driving growth through innovative marketing and sales strategies. Whether it’s leading teams to scale globally, aligning cross-functional goals, or executing high-impact go-to-market campaigns, my focus remains on delivering measurable results. I'm excited to continue leveraging my skills to help organizations break new ground and reach their next level of success.Let's connect and explore how we can collaborate to drive impactful change.Feel free to connect with me
Current workplace
Richard Sherry's current company
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Togetherall
11 roles
Richard Sherry work experience
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Director Of Marketing And Product Management
Vp Of Global Sales & Marketing
Grew and managed a 16-person team, comprised of BDRs, AEs, Sales Ops and Marketing overseeing customer acquisition, revenue growth, pipeline, quota achievement, reporting to the Founder/CEO.Spearheaded a sales transformation, optimizing team structures, rolling out BDR to AE workflows, managing contracts and pricing, establishing zones, resulting in the largest opportunity pipeline in company historyAchieved +200% demos and closed SaaS (YoY) as we homed in on our ICP including the relevant channels on the marketing side as well.Drove the successful integration of the company’s first acquisition, surpassing revenue expectations by 3x in just two months.Led competitive intelligence initiatives, enhancing product development and refining product positioning, sales training, and demo processes.Present revenue growth plans, projections, and performance insights to the board, driving strategic decision-making and alignment across the organization.
Vp Of Global Marketing
Expanded the marketing team, doubling headcount following a Series B capital raise to scale efforts across global markets.Led a comprehensive brand refresh and website relaunch, creating a unified US and Australian web presence.Developed detailed persona and keyword strategies, increasing lead generation from less than 100 to over 400 leads per quarter.Enhanced customer journey insights, improving demo show rates, conversions, and ROI-focused marketing efforts.Managed the marketing budget, scaling team growth and optimizing resource allocation for maximum impact.Transitioned agency work back in-house, streamlining operations and improving brand alignment.
Director Of Product Marketing
Collaborated with cross-functional teams to craft value propositions, product positioning, define marketing goals, and design go-to-market strategies for 20+ SaaS products.Executed segmentation and competitive analysis to prioritize high-impact initiatives, aligning resources for optimal results.Revitalized key product messaging by highlighting benefits over features, launching a content hub that ranked on page 1 of SERP within six months.Overcame pandemic-related challenges, generating 1,100+ qualified leads in FY21 and achieving a 45% conversion rate, with year-end results exceeding targets.Improved year-over-year lead generation by 5%, even during the challenges of a merger.
Feb 2021 - Jul 2022
Director Of Integrated Marketing
Built and led a hybrid team responsible for demand generation, product marketing, and marketing operations, expanding from 5 to 7 team members.Orchestrated strategic planning across senior leadership, aligning objectives, value propositions, and campaigns for 15+ SaaS products.Developed international marketing initiatives for LATAM and UK/Euro markets, driving localized content strategies and brand awareness campaigns.Increased marketing-qualified leads by 5% annually, while boosting conversion rates from 50% to 70% and reducing lead cycle time by over 60%.Enhanced pipeline visibility through Salesforce and PowerBI, driving data-centric discussions and improving revenue attribution.
Apr 2019 - Apr 2021
Senior Marketing Manager - Bakery Category
Led comprehensive business management for a product category exceeding $200M in Net Sales and comprising over 300 SKUs, encompassing long-term strategic planning, demand generation, innovation roadmaps, and capital project oversight.Spearheaded product launch initiatives, working closely with Sales to execute promotional programs, develop market sizing and forecasting, and deliver impactful customer presentations.Directed Voice-of-Customer (VoC) research for breakthrough innovations, managing business case development, messaging delivery, IP considerations, and securing customer buy-in at premium price points.
Mar 2018 - Mar 2019
Customer Marketing Manager - National Accounts & Regional Chains
Pioneered the development and execution of a 5-Year Growth Strategy for Commercial Chains, leading the establishment of a dedicated sales team and go-to-market strategy, resulting in the acquisition of 50+ new regional chain customers in the first year.Collaborated with Sales and Category Marketing leadership to manage churn mitigation, pipeline opportunities, and innovation initiatives, contributing over $130M in annual revenue growth for the division.
Jan 2015 - Mar 2018
Marketing Manager - Food Service Division
Oversaw a $90M growth category, managing P&L, profitability analysis, SKU rationalization, and lifecycle management for national account relationships and product portfolios.Successfully launched the first marketplace offering, leading sales training on value propositions, resulting in the sale of over 20,000 cases through distribution ("street business") within the first year of launch.
Jun 2014 - Dec 2014
Associate Marketing Manager - Food Service Division
Advanced from Leadership Development Program participant to managing $135M in business, growing from $28M within two years and delivering consistent double-digit growth.Drove day-to-day operations for the bakery business, overseeing profitability analysis, SKU rationalization, and new product development, achieving a 15% growth rate and surpassing sales targets by 10% in 2013.
Apr 2012 - Jun 2014
Leadership Development Program - Manager
Research market trends, compile the data and identify new and viable business opportunities to drive growth through business plan developmentWork in conjunction with Sales to create and execute presentations based on marketing strategy and customer interests and initiatives within their respective marketsConduct P&L analysis to prove out the financial margin and income of certain products or categories within respective divisionsAttend food shows and customer meetings to learn more about the customers' needs and expectations from vendors and products
Jul 2010 - Mar 2012
3 education records
Richard Sherry education
Master Of Business Administration (M.B.A.), Finance & Marketing
University At Buffalo
Bachelor Of Arts (B.A.), Political Science And Government
Buffalo State University
Online Executive Education Program, Digital Marketing Strategies
Northwestern University - Kellogg School Of Management
FAQ
Frequently asked questions about Richard Sherry
Quick answers generated from the profile data available on this page.
What company does Richard Sherry work for?
Richard Sherry works for Togetherall.
What is Richard Sherry's role at Togetherall?
Richard Sherry is listed as Director of Product Management and Marketing at Togetherall.
Where is Richard Sherry based?
Richard Sherry is based in East Amherst, New York, United States while working with Togetherall.
What companies has Richard Sherry worked for?
Richard Sherry has worked for Togetherall, Kangarootime, Anthology Inc, and Rich Products Corporation.
How can I contact Richard Sherry?
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What schools did Richard Sherry attend?
Richard Sherry holds Master Of Business Administration (M.B.A.), Finance & Marketing from University At Buffalo.
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