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Rich is an organizational leader who thinks strategically, gains internal momentum toward key objectives, and then ensures that strategy becomes reality. He also has the heart of a teacher and loves sharing helpful strategies and insights with others to help them meet and beat their goals.Specialties: Organizational strategy, outcome-driven leadership, integrated marketing strategy, consumer marketing, marketing communications, brand building, public relations, internal communications, digital strategy and growth, writing and communications.
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President/CeoLife Network Jan 2017 - PresentColorado Springs, Co, UsLead non-profit organization which provides medical, material and emotional support for women and men facing unexpected pregnancies ... mentoring and counseling for new parents ... and risk avoidance education in schools. The organization serves more than 15,000 people annually.• Grown impact of organization's three pregnancy centers, which today offer 1,000 ultrasounds annually -- double the impact just five years ago • Expanded onsite care to include early pregnancy care, professional counseling and more comprehensive STD treatment• Enhanced student program to address community need of suicide awareness and prevention• More than doubled community support, fueling expanded impact and growth -
Adjunct InstructorColorado Christian University Aug 2013 - PresentLakewood, Co, UsEquip students to build and hone their communications skills through the school's College of Adult and Graduate Studies. University teaching assignments include courses on Public Speaking, Interpersonal Communications, Interactive Communications, Mass Communications and Argumentation. -
Vice President, Marketing & StrategyFocus On The Family Mar 2008 - Dec 2016Colorado Springs, Colorado, Us• Provided executive leadership for marketing strategy, agency oversight and communications execution for major organization initiatives, programs and products. More than doubled the number of new families engaged annually, from 195,000 to 443,000.• Led development, measurement and communication of the overarching strategic goals for the organization. Monitored progress and recommended refinements.• Drove the successful North American theatrical releases of the documentaries The Drop Box ($3.3MM box office) and Irreplaceable ($1.5MM).• Accountable for brand development, brand standards, and ensuring the organization lived out the brand. Provided leadership to development and rollout of a revitalized brand promise and strategy http://bit.ly/1qWHx7G• Led strategic direction and implementation for Make Every Day Count PSA and social media campaign, resulting in $5MM+ worth of TV coverage -- and engaging more than 750,000 parent followers in social media.• Formed and directed major organizational alliances and strategic business partnerships.• Oversaw development of primary research tools, research analytics and providing actionable insights that help shape strategy. -
Director, Market DevelopmentFocus On The Family Nov 2004 - Mar 2008Colorado Springs, Colorado, UsDirector, Market Development (1/06 to 3/08)Led the development and execution of launching Focus on the Family into new markets and developing acquisition specific programs to reach people who are not in relationship with our organization today.Director, Integrated Campaign Services (11/04 to 1/06)• Directed team of 19 marketing staff to develop and execute communications strategy and plans.• Developed and implemented the integrated marketing communications strategies for organization's programs and products.• Led strategy, development and execution of organization's first-ever national television campaign for parenting initiative. Memberships grew by 220%. -
Senior Manager, Consumer MarketingSprint Aug 2000 - Oct 2004Overland Park, Kansas, Us• Developed and directed integrated marketing plans in support of national consumer programs for its mobile phone services, backed by $450+ million annual communications budget.• Led cross-functional team of 25+ marketing communications staff to ensure communications plans were on strategy, integrated and effectively executed across all channels.• Oversaw development of communications components – including TV, radio, print, retail materials, online and direct marketing – ensuring creative delivers on the established strategy and reinforces the Sprint brand. Sprint accounted for nearly $30 billion in annual revenue. -
Executive, Electronic And Internal Communications ManagerSprint Mar 1998 - Aug 2000Overland Park, Kansas, Us• Championed the strategic growth and evolution of intranet, including leading concepting and enhancements, overseeing budget, and evaluating and managing all agency work.• Led 15-member, cross-functional team responsible for intranet strategy, policies and content; site won CIO Web 50/50 Award For Online Excellence in 2000. • Managed external supporting staff as editor for company-wide online publication Off the Wire; earned 1998 KC/IABC Bronze Quill Award and IABC District 5 regional Award of Excellence.• Developed internal and external presentations and speeches for organization's president and executive team. -
Senior Media SpecialistHoneywell (Alliedsignal) Sep 1995 - Mar 1998Charlotte, North Carolina, Us• Managed division's education relations program, which included setting program’s strategy, developing project plans, recruiting volunteers, managing budget, and gaining publicity.• Managed and developed website content, news releases, collateral and award applications. Co-authored application that earned company Missouri Quality Award for manufacturing excellence in 1997.• Editor for twice weekly company publication; won 1995 KC/IABC Bronze Quill Award. -
Copywriter / Marketing SpecialistAmerican Management Association Oct 1993 - Sep 1995New York, Ny, Us• Developed seminar programs and business products as lead marketing member of creative team. • Crafted marketing plans and promotional materials for business seminars; authored plan/materials for two of the three most profitable seminars of 1995. -
Sports ReporterLawrence Journal-World Aug 1990 - May 1992• Wrote more than 200 articles, sports and feature stories while attending the neighboring University of Kansas.
Rich Bennett Skills
Rich Bennett Education Details
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The University Of KansasMarketing Communications -
The University Of KansasJournalism
Frequently Asked Questions about Rich Bennett
What company does Rich Bennett work for?
Rich Bennett works for Life Network
What is Rich Bennett's role at the current company?
Rich Bennett's current role is President and CEO at Life Network.
What is Rich Bennett's email address?
Rich Bennett's email address is rb****@****ccu.edu
What is Rich Bennett's direct phone number?
Rich Bennett's direct phone number is +171953*****
What schools did Rich Bennett attend?
Rich Bennett attended The University Of Kansas, The University Of Kansas.
What are some of Rich Bennett's interests?
Rich Bennett has interest in Poverty Alleviation, Children, Disaster And Humanitarian Relief, Health.
What skills is Rich Bennett known for?
Rich Bennett has skills like Marketing Communications, Strategic Communications, Public Relations, Integrated Marketing, Strategy, Marketing Strategy, Strategic Planning, Leadership, Social Media, Direct Marketing, Marketing, Brand Development.
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