Richa Kaw Email & Phone Number

Acting as a thought partner to our clients, educating them about every step of the process, while developing trust and building lasting relationships.Advising direct reports and sharing responsibility for their growth and development.Leading project activities while achieving excellent financial results.Managing data collection, processing, tabulation, analysis, and reporting, and using those findings to translate complexity into compelling stories.Strategize at a high level alongside other business leaders.Influencing and advising business decisions and learning and adapting to ground breaking technologies that drive efficiency.Working with the programming, design, data collection, marketing, and data science teams.

United States

I am performing a dual role as a market and user researcher. It’s a customer-facing role responsible for account management, project management, panel management, community management, market research programming, quality assurance, tabulation, reporting, and user research. I also work hand-to-hand with design, product management, and internal and external stakeholders for EthOSapp (Ethnographic and user research tool)Daily responsibilities: Manage relationships with our enterprise accounts  Write survey questionnaires, program, and test the surveys Manage Programming and Data processing team Build Data tables in SPSS and write top line reports Improving communication efficiency as a primary liaison between departments, clients, and vendors Supporting the design, development, and reporting of many different types of studies Managing multiple communities and panelsUX Researcher (EthOSapp) Established user research best practices for UX Research team, including generative research for new products and evaluative methods for existing internal products  Lead user experience research and design efforts for mobile and web EthOS applications Plan and conduct user research, including user interviews, usability testing, tree testing, surveys, customer support channels, ethnographies, diary studies, etc. Synthesized findings into a simple and actionable research report, which drove the creation of new features and functionalities across mobile apps and the back end.  Research led to a complete restructuring of the apps (navigation, icons, How-To-Guide), and a complete redesign of the back end Reduced the number of bugs in new and existing software by 25% Manage Research Operations including research logistics, recruiting, budget, incentive distribution, and maintain research repository Work closely with design, product management, and internal and external stakeholders

Houston, Texas Area

A customer facing role responsible for the technical setup of surveys, panels, solution designs, developing and managing feedback, and engagement community platforms for use in large transaction production environments. I supported End-to-End market research clients on questionnaire designing, survey programming, sample/panel management, data analysis, quality checking, report writing (online and offline), insight generation, vendor management, and dashboard creation.Daily responsibilities: EFS Product support to enterprise accounts  Technical setup of EFS (surveys), and panels Supported the clients on different analytics requirements Created dashboards in Excel – Pivot tables and charts Created interactive dashboards in Tableau by extracting data from different sources and applying actions (filter, highlight and URL) to dashboards Trained customers on EFS Survey, EFS Panel, EFS Portals, and EFS communities Questionnaire design and data analysis, and report writing Worked on all three survey dimensions – Market research, Customer experience, and Employee feedback (feedback management and 360 surveys) Responsible for documenting procedures and maintaining them to describe program development, logic, testing, changes, and corrections  Worked with customers on report requirements Presented the reports and findings to stakeholders and clients Developed and managed feedback and engagement community platforms Performed Data Management (including importing and cleaning) for portals, panels, and communities  Worked with designers (internal or external) and technical staff to create customization for portals, panels, surveys, and communities Worked with customer and technical staff on any needed integrations with external systems Maintained deadlines and ensured milestones are met, and project is successful Worked with sales director for forecasting and presales activities Did Win-Loss reporting

Bengaluru Area, India

I was responsible for executing & delivering high quality Market Analytics solutions with extensive use of Excel and online toolsKey Responsibilities: Worked with various stakeholders across globe to understand the project specifications Worked on questionnaire designing, survey programming, data analysis, insight generation Developed reports for sales forecasting and presales activities Designed business intelligence dashboard using Excel, allowing executive management to view current and past performance sales trends at various geographic locations Engaged in extensive client relationship

Gurgaon, India

I worked as a full-time employee for a Canadian tax/auditing firm and was also responsible for Adhoc market analytics projects.Key Responsibilities Managed clients from various industries, including Information and Communication Technology (ICT), Financial Services, Energy, Healthcare, Automobile and Media Responsible for designing research studies that included questionnaire designing, field management, data analysis using multivariate statistical methods, and insights generation.  Expert in: Key Driver Analysis (Customer feedback and Satisfaction) Usage and Attitude measurement Advertisement effectiveness  Concept testing Pricing research Good Understanding of New product development (Conjoint analysis) Wrote reports based on research findings Made presentations to the key stakeholders (including CXO level audience) and industry experts

Gurgaon, India

 Wrote Quantum scripts to generate data tables Developed Web based Surveys using ConfirmIT, Java Script, HTML, etc. Daily meetings with project directors in North America Was one of the few individuals entrusted with the dual responsibility of executing survey programming and data processing assignments

Be, E&Tc

Bachelor Of Engineering - Be, Electronics And Telecommunication

Education record