Our goal is simple; to ensure that our brand is represented accurately to potential employees and that our key messages are integrated and shared throughout all employee touchpoints.Heading up representing Bumble's employer brand across different social and event-based channels as the leader of an international team. Partnerships include Talent Development, Talent Acquisition, People & Culture, Legal, and Communications. The team focuses on a variety of functional areas and programs; Employee Advocacy, Conference & Speaker Strategy, Employer Brand Messaging, Careers Website Design, Content Strategy and Execution, Social Channel Management, and Publication Partnerships.

With no established digital acquisition strategy or channels in place, I was brought onto MASA as the first digital marketing hire to build a direct-to-consumer function and team to support it. In 10 months, we launch MQL lead generation channels across Google paid ads, Facebook/Instagram, webinars, and native advertising.Prework and research included: - Proposals for customer journey mapping- Testing audience targeting tactics- Working with agencies on conversion rate optimization (CRO) after initial testing- Building funnel performance reportingIn the end, we saw a reduction in CPL of over 50% from MASA's direct mail programs which lead to a comparable reduction in CPA.

As the Director of Analytics, Richard serves as an internal and external customer resource through the oversight of the collection, management, analysis, and application of industry, occupation, and performance data. This includes collaborating with the executive team to identify and build strategic Business Development, Marketing, Recruiting, and Sourcing programs that aim to increase operational efficiency and drive revenue. Externally, Richard provides clients with actionable data and insights that allow for more informed decisions around their existing and prospective talent.

Oversight of the candidate procurement and analytics team thru designing search mapping parameters, project prioritization, and candidate assessment. Managing procurement tracking system that interfaces with firms ATS, and provided immediate visibility and insight into search trends.

Protis Global is a leading executive search firm focused on the Consumer Packaged Goods (CPG) industry with an emphasis in the Food and Beverage space. My role as a Recruitment Manager is to facilitate a streamlined process of aligning our clients' human capital needs with qualified candidates motivated to advance their careers.

In early 2015, I joined our Sales team as the first and only member of a new department for Market Traders Institute. I began with a focus on sales enablement through process development, Sales and Marketing alignment, and pipeline visibility. Now a team of 6, our Sales Operations department carries the responsibility of both daily sales support and the management of strategic enterprise level initiatives. Achievements & Responsibilities:- Analyze performance metric data, and provide accurate reporting to Sales management for immediate and future effectiveness, as well as individual development opportunities Agile Project Manager for product releases and internal technology - Change agent for Strategic & Technical design, and implementation associated with all revenue generating Sales initiatives, products, and procedures

- Responsible for the development and implementation of the Group Orientation Webinar process, to adhere to the company's “100 Million Plan”- Devised and implemented the Client Support plan that rebranded the entire Technical Support Department to be more responsive to clients, while simultaneously increasing the visibility of the Client Support Department- Initiated a Quality Assurance Rating system that aims to monitor customer product comprehension and usability, minimizing refund requests while promoting interest in continuing education products.- Designed and implemented the Group Orientation Webinar process, ensuring the department scaled for growth (4 reps to 2 reps for the entire company) - Devised and implemented the Client Support plan that rebranded the Technical Support Department to compartmentalize and accurately assign client request- Initiated Quality Assurance Rating system that aims to monitor customer product comprehension and usability; to minimize refund requests, while promoting interest in continuing education products- Auditing and processing all company reimbursements through the customer service pipeline- Designed, developed, and implemented “Group Webinar” presentation – script development, slide show production, department procedural and presentation training, etc.- Cross-departmental oversight of transition to group webinar presentations for new clients - Regularly conduct presentations of new clients introductory “Orientation”

- Recruited, trained, and supervised 30+ vendor managers & customer care reps - Monitor, respond to, and report all credit card chargebacks- Approved, processed, and submitted all damage claims, and delivery interceptions, and provided expeditious responses to UPS inquiries regarding shipments- Evaluated and processed all orders for 3 major enthusiast websites that grossed over $7 Million combined (Sportsmemorabilia.com & Hollywoodmemorabilia.com) - Identified cost-effective alternatives to damaged products, saving over $10,000